“Rise of Sustainable Fabrics”
A significant trend propelling the men’s underwear market is the shift towards sustainable fabric innovations. Brands are increasingly utilizing eco-friendly materials such as organic cotton, bamboo, and recycled polyester to meet rising consumer demand for environmentally conscious products. For instance, companies such as Pact and Bamboo Underwear have reported increased sales due to their commitment to sustainability. This trend not only appeals to eco-aware consumers but also enhances brand loyalty. With growing awareness of environmental issues, the adoption of sustainable fabrics is projected to continue driving growth, as consumers seek comfort and style without compromising their values.
Frequently Asked Questions
The market is segmented based on Global Men’s Underwear Market Segmentation, By Category (Regular Brief, Boxer Brief, Boxer Shorts, Trunks, and Thongs), Distribution Channel (Mass Merchant, Mono-brand Outlet, Pharmacy Store, Online Store, and Others), Fabric (Cotton, Polyester, Modal, Nylon, and Others), Price Range (USD 1-9, USD 10-19, USD 20-29, USD 30 and above), Age Group (15-25 Years, 26-35 Years, 36-45 Years, 46-55 Years, 56-65 Years, and Above 65 Years), Price (Premium, Mid, and Low), Size (XS, S, M, L, XL, XXL, and XXXL) – Industry Trends and Forecast to 2031
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The Global Mens Underwear Market size was valued at USD 35.14 USD Billion in 2023.
The Global Mens Underwear Market is projected to grow at a CAGR of 6.95% during the forecast period of 2024 to 2031.
The market report covers data from the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
