- In May 2024, Grupo Bimbo announced a strategic partnership with Oobli, a prominent brand known for its sweet proteins, to enhance its baked goods offerings. This collaboration aims to address the rising demand from health-conscious consumers seeking healthier bakery options. By incorporating sweet proteins into their products, Grupo Bimbo hopes to innovate its product line while catering to the growing market for nutritious and guilt-free indulgence
- In October 2023, Kellogg's undertook a significant transformation by splitting its business into two distinct entities: W K Kellogg Co and Kellanova. This strategic decision is designed to enable Kellanova to streamline its operations, focus on core competencies, and allocate resources more efficiently. The separation aims to enhance profitability and foster innovation, allowing both companies to pursue growth opportunities more effectively in their respective markets
- In August 2022, Mondelez International made a notable move by launching eight new products that are free from high in fat, sugar, and salt (HFSS) in August 2022. These offerings, spanning biscuits, desserts, and chocolate drinks, feature well-known brands such as BelVita, Cadbury Drinking Chocolate, Maynards Bassetts, and the Natural Confectionery Company. This launch aligns with the growing consumer demand for healthier snacking options while maintaining indulgent flavors
- In July 2022, Britannia Good Day, a well-known cookie brand in India, responded to increasing competition by launching the innovative Good Day Harmony biscuit in July 2022. These cookies are available in four delectable variants: Hazelnut, Cashew, Pista, and Almond. The introduction of these new flavors is aimed at attracting health-conscious consumers while preserving the brand's reputation for quality and taste in the competitive baked goods market
- In August 2022, General Mills introduced a new flavor of Pillsbury mini soft-baked cookies targeted specifically for convenience stores. These cookies are crafted with a unique blend of soft butter and shortening, enhancing their texture and flavor. Available in four homemade-inspired flavors—chocolate chip, confetti, sugar with drizzled icing, and peanut butter with chocolatey drizzle—this launch reflects General Mills’ commitment to meeting consumer preferences for quick, delicious snacks
- In January 2020, Nestlé launched its Edible Funfetti cookie dough brownie batter, offering consumers a nostalgic taste experience. This innovative product combines familiar flavors that appeal to both children and adults, making it a fun addition to any baking activity. The introduction of Edible Funfetti emphasizes Nestlé's strategy to tap into the growing demand for versatile and easy-to-use baking solutions that enhance family bonding moments
Frequently Asked Questions
The market is segmented based on Segmentation, By Ingredient (Chocolate, Chocolate Chip, Oatmeal, Butter, Cream, Ginger, Coconut, Honey and Others), Product Type (Drop Cookies, Bar Cookies, Moulded Cookies, Fried Cookies, No-Bake Cookies, Refrigerated Cookies, Ice Box Cookies, Rolled Cookies, Sandwich Cookies and Others), Packaging Type (Rigid, Flexible and Others), Sales Channel (Modern Trade, Direct Sales, Specialist Retailers, Traditional Grocery Stores, Supermarkets, Hypermarkets, Convenience Stores, Online Channel and Others) – Industry Trends and Forecast to 2031
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The Global Cookies Market size was valued at USD 25.34 USD Billion in 2023.
The Global Cookies Market is projected to grow at a CAGR of 6.19% during the forecast period of 2024 to 2031.
The market report covers data from the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.