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Supply Chain Ecosystem Analysis now part of DBMR Reports
Global Mobile Augmented Reality Market, By Type (Marker-Based, Markerless, Anchor-Based), Offering (MAR Software, MAR Services), Device Type (Smartphones, Tablets, Personal Digital Assistants (PDAs)/Handheld Gaming Consoles, Other Devices), Application (Consumer, Aerospace and Defense, Healthcare, Commercial, Enterprise, Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
The mobile augmented reality market is expected to witness market growth at a rate of 6.40% in the forecast period of 2021 to 2028 and is expected to reach USD 13,543.76 million by 2028. Data Bridge Market Research report on mobile augmented reality market provides analysis and insights regarding the various factors expected to be prevalent throughout the forecast period while providing their impacts on the market’s growth. The increasing use of mobile AR in e-commerce and retail is escalating the growth of mobile augmented reality market.
Augmented reality (AR) refers to the merger of the real-world environment which assists in enhancing the merger of the real-world environment by merging it with the computer generated or virtual perceived information, text, display and sound. Augmented reality is a technology that makes the use of the existing real time environment and adds on new sound, effects and graphics to improve the effect and user experience.
The rise in the rate of online gaming activities during COVID-19 pandemic and increasing demand for mobile AR from retail sector to enhance consumers’ shopping experience act as the major factors driving the growth of mobile augmented reality market. The increasing adoption of AR technology in retail sector, travel and tourism and education sectors and emergence of next generation mobile and augmented internet of things accelerate the mobile augmented reality market growth. Rise to a new digital reality which is widely used in mobile augmented reality, increasing popularity of wearable devices and hands-free devices and the use internet of things and artificial intelligence further influence the mobile augmented reality market. Additionally, growing artificial intelligence and mobile expansion, increasing use of AR technology in various applications, high penetration of internet of things and expansion of retail sector positively affect the mobile augmented reality market. Furthermore, increased demand for AR technology from automotive sector, high focus of armed forces on digitalization, along with rise in demand from aerospace industry and unique value proposition through social media apps extend profitable opportunities to the mobile augmented reality market players in the forecast period of 2021 to 2028.
On the other hand, limited processing power and storage capacity and limited user interface affecting navigation performance of AR apps are the factors expected to obstruct the mobile augmented reality market growth. Social and privacy-related issues and Requirement to reconfigure and redesign AR apps for different platforms and applications are projected to challenge the mobile augmented reality market in the forecast period of 2021-2028.
This mobile augmented reality market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on mobile augmented reality market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
The mobile augmented reality market is segmented on the basis of type, offering, device type and application. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
The mobile augmented reality market is analyzed and market size, volume information is provided by country, type, offering, device type and application as referenced above.
The countries covered in the global mobile augmented reality market report are the U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
North America dominates the mobile augmented reality market because of the growing investment in smart devices. Asia-Pacific is expected to witness the highest growth during the forecast period of 2021 to 2028 due to the growing consumer and commercial applications in Japan, India and China.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
The mobile augmented reality market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to mobile augmented reality market.
The major players covered in the mobile augmented reality market report are Google, Microsoft, PTC, Wikitude GmbH, DAQRI, Magic Leap, Inc., Zugara, Inc., Upskill, MAXST Co., Ltd., Atheer, Inc, Pristine Inc., Marxent, Inglobe Technologies, Ultrahaptics Ltd, Qualcomm Technologies, Inc., Catchoom Technologies S L, Sony Mobile Communications Inc., Apple Inc., Meta View, Inc., Infinity Augmented Reality Ltd., SAMSUNG ELECTRONICS CO., LTD., SMARTsurg, Dynabook Americas, Inc., RealWear, Inc., VUZIX and Epson America, Inc. among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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To support market growth and help clients navigate the impact of geopolitical shifts, DBMR has integrated in-depth supply chain analysis into its Global Mobile Augmented Reality Market research reports. This addition empowers clients to respond effectively to global changes affecting their industries. The supply chain analysis section includes detailed insights such as Global Mobile Augmented Reality Market consumption and production by country, price trend analysis, the impact of tariffs and geopolitical developments, and import and export trends by country and HSN code. It also highlights major suppliers with data on production capacity and company profiles, as well as key importers and exporters. In addition to research, DBMR offers specialized supply chain consulting services backed by over a decade of experience, providing solutions like supplier discovery, supplier risk assessment, price trend analysis, impact evaluation of inflation and trade route changes, and comprehensive market trend analysis.
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
Data Bridge Market Research is a leader in advanced formative research. We take pride in servicing our existing and new customers with data and analysis that match and suits their goal. The report can be customized to include price trend analysis of target brands understanding the market for additional countries (ask for the list of countries), clinical trial results data, literature review, refurbished market and product base analysis. Market analysis of target competitors can be analyzed from technology-based analysis to market portfolio strategies. We can add as many competitors that you require data about in the format and data style you are looking for. Our team of analysts can also provide you data in crude raw excel files pivot tables (Fact book) or can assist you in creating presentations from the data sets available in the report.
