“Increasing Smartphone Penetration”
One specific trend driving growth in the direct carrier billing (DCB) platform market is the increasing penetration of smartphones, particularly in emerging markets. As more users adopt smartphones, the demand for seamless digital content access rises. DCB simplifies the payment process by allowing users to charge purchases directly to their mobile phone bills, enhancing convenience and reducing friction. For instance, in March 2023, T-Mobile collaborated with Ericsson, Nokia, Qualcomm Technologies, and Samsung to aggregate four mid-band spectrum channels on its 5G standalone network, marking a significant technological milestone. Using the Samsung Galaxy S23, T-Mobile also expanded Voice over New Radio (VoNR) services to four new cities: Cincinnati, OH; New Orleans, LA; New York, NY; and Seattle, WA, enhancing its 5G capabilities and user experience.