Rapport d’analyse de la taille, de la part et des tendances du marché mondial des plateformes de facturation directe par les opérateurs – Aperçu du secteur et prévisions jusqu’en 2031

Analyse du marché des plateformes de facturation directe par opérateur

Le marché des plateformes de facturation directe par l'opérateur (DCB) connaît une croissance significative, portée par les avancées technologiques et la demande croissante des consommateurs pour des solutions de paiement transparentes. L'une des dernières méthodes est l'intégration de l'authentification par système biométrique , qui améliore la sécurité et l'expérience utilisateur. Cette technologie permet aux utilisateurs d'effectuer des transactions à l'aide d'empreintes digitales ou de la reconnaissance faciale, réduisant ainsi les frictions et augmentant les taux de conversion.

De plus, l’adoption de l’intelligence artificielle (IA) et de l’apprentissage automatique (ML) transforme les plateformes DCB en permettant des offres personnalisées et une meilleure détection des fraudes. Ces technologies analysent le comportement et les préférences des utilisateurs, permettant aux opérateurs d’adapter efficacement leurs services et leurs promotions. La pénétration croissante des smartphones et la popularité croissante des contenus numériques, tels que les applications, les jeux et les abonnements, alimentent encore davantage la croissance du marché. En outre, les partenariats entre les opérateurs de télécommunications et les fournisseurs de contenu améliorent l’écosystème, permettant des processus de facturation plus efficaces et des offres de services plus larges, ce qui, à terme, stimule la croissance des revenus du secteur.

Taille du marché des plateformes de facturation directe par opérateur

Français La taille du marché mondial des plateformes de facturation directe par l'opérateur était évaluée à 111,39 millions USD en 2023 et devrait atteindre 356,71 millions USD d'ici 2031, avec un TCAC de 15,66 % au cours de la période de prévision de 2024 à 2031. En plus des informations sur le marché telles que la valeur du marché, le taux de croissance, les segments de marché, la couverture géographique, les acteurs du marché et le scénario du marché, le rapport de marché organisé par l'équipe de recherche sur le marché de Data Bridge comprend une analyse approfondie des experts, une analyse des importations/exportations, une analyse des prix, une analyse de la consommation de production et une analyse du pilon.

Tendances du marché des plateformes de facturation directe par opérateur

« Augmentation de la pénétration des smartphones »

One specific trend driving growth in the direct carrier billing (DCB) platform market is the increasing penetration of smartphones, particularly in emerging markets. As more users adopt smartphones, the demand for seamless digital content access rises. DCB simplifies the payment process by allowing users to charge purchases directly to their mobile phone bills, enhancing convenience and reducing friction. For instance, in March 2023, T-Mobile collaborated with Ericsson, Nokia, Qualcomm Technologies, and Samsung to aggregate four mid-band spectrum channels on its 5G standalone network, marking a significant technological milestone. Using the Samsung Galaxy S23, T-Mobile also expanded Voice over New Radio (VoNR) services to four new cities: Cincinnati, OH; New Orleans, LA; New York, NY; and Seattle, WA, enhancing its 5G capabilities and user experience.

Report Scope and Direct Carrier Billing Platform Market Segmentation         

Direct Carrier Billing Platform Market Definition

A Direct Carrier Billing (DCB) platform enables users to make purchases of digital content and services by charging the cost directly to their mobile phone bill. This payment method simplifies transactions by allowing consumers to buy apps, games, music, and subscriptions without needing credit or debit cards. The process is seamless: users select the item, confirm their phone number and the amount is added to their monthly bill. DCB enhances user experience by providing a secure and convenient payment option, particularly for those without bank accounts, thereby driving growth in mobile commerce and digital services.

Direct Carrier Billing Platform Market Dynamics

Drivers

• Growth of Mobile Content Consumption

The rising consumption of mobile content, particularly in gaming and streaming services, significantly drives the Direct Carrier Billing (DCB) market. With platforms such as Spotify and Fortnite leading the charge, users prefer seamless payment methods that integrate directly with their mobile accounts. For instance, Fortnite's in-game purchases can be easily charged to a user’s mobile bill, eliminating the need for credit card details and streamlining the checkout process. This convenience enhances the overall user experience, encourages higher spending, and fosters brand loyalty, ultimately driving the demand for DCB solutions as more consumers opt for mobile platforms for their entertainment needs.

• Increased Digital Transactions

The shift towards digital payment methods significantly drives the adoption of Direct Carrier Billing (DCB) platforms. As consumers increasingly prefer online purchases for apps, games, and services, DCB offers a convenient alternative to traditional payment methods. For instance, in August 2020, Apple introduced its Direct Carrier Billing (DCB) platform for Apple Pay, allowing users to conveniently make purchases from the App Store using their mobile phone bills. This integration streamlines payment processing, especially for users who prefer not to use credit cards. Apple's DCB initiative aims to enhance accessibility to digital content, ultimately boosting engagement and revenue for developers and content creators on the platform.

Opportunities

• Increased Focus on Subscription Services

The growing prevalence of subscription-based models across industries, particularly in streaming services such as Netflix and gaming platforms such as Xbox Game Pass, is significantly boosting the Direct Carrier Billing (DCB) market. This trend allows users to set up recurring payments directly charged to their mobile bills, simplifying the payment process and enhancing user retention. For instance, in September 2020, Microsoft launched its Direct Carrier Billing (DCB) platform for the Microsoft Store, allowing users to charge purchases directly to their mobile phone bills. This payment method enhances the purchasing experience for customers who may not have traditional payment options. By integrating DCB, Microsoft aims to improve access to digital content and services, fostering a more inclusive ecosystem for users and developers.

• Targeting Unbanked Populations

Direct Carrier Billing (DCB) presents a significant opportunity in the market by catering to unbanked and underbanked populations. In regions with limited banking infrastructure, such as parts of Africa and Southeast Asia, DCB allows users to access essential digital services, such as mobile apps and entertainment, by charging purchases directly to their mobile accounts. For instance, in July 2020, Google launched its Direct Carrier Billing (DCB) platform for Google Play, enabling users to make app purchases directly through their mobile phone bills. This payment option simplifies the purchasing process, particularly for those without credit cards or traditional payment methods. By integrating DCB, Google aims to enhance user experience and expand access to digital content, driving revenue growth for app developers and content providers.

Restraints/Challenges

• High Transaction Fees

High transaction fees associated with direct carrier billing (DCB) present a significant challenge to market growth. These fees can be considerably higher than those for alternative payment methods, such as credit cards or e-wallets. As a result, merchants may hesitate to adopt DCB, fearing diminished profit margins and increased operational costs. This reluctance can lead to reduced consumer options and hinder the overall acceptance of DCB as a viable payment solution. Consequently, the higher transaction fees not only limit merchant participation but also stifle market expansion, making it difficult for DCB platforms to compete effectively in the digital payment landscape.

• Competition from Alternative Payment Methods

The rise of alternative payment solutions, such as e-wallets, credit cards, and cryptocurrencies, poses a significant challenge to the direct carrier billing (DCB) market. These methods typically offer users greater flexibility, ease of use, and enhanced security features compared to DCB. As consumers increasingly prefer instant payment options and value-added services associated with these alternatives, DCB may struggle to maintain its relevance. The growing adoption of these payment methods diverts users away from DCB, resulting in reduced transaction volumes and limiting market growth. Consequently, the DCB market faces ongoing pressure to compete against these well-established and emerging alternatives.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Direct Carrier Billing Platform Market Scope

The market is segmented on the basis of component, type, features, authentication type, platform and end use. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Component

• Hardware
• Software
• Services
  • Professional Services
  • System Integration
  • Training and Education
  • Support and Maintenance
  • Consulting
  • Managed Services

 Type

• Limited DCB
• Pure DCB
• MSISDN Forwarding
• PIN or MO Base Window
• Others

 Features

• Pre-Defined Window
• PIN Defined
• Mobile Originated
• Mobile Terminated
• Others

 Authentication Type

• Single Factors Authentication
• Two Factor Authentication

 Platform

• Windows
• Android
• IOS

 End Use

• Apps and Games
• Online Media
• Others

Direct Carrier Billing Platform Market Regional Analysis

The market is analyzed and market size insights and trends are provided by component, type, features, authentication type, platform and end use as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America is expected to dominate the direct carrier billing platform market, accounting for over half of the global share. This growth is driven by the increasing demand for trending digital content, such as streaming services and mobile applications. In addition, the proliferation of smartphones and a tech-savvy population further enhance the region's influence, positioning it as a leader in adopting innovative billing solutions.

Asia-Pacific is expected to show significant growth in the direct carrier billing platform market, registering the highest CAGR during the forecast period. This growth is driven by increased internet penetration across the region, facilitating seamless online transactions and digital content consumption. As more consumers adopt mobile payment solutions, the demand for direct carrier billing services is anticipated to rise, further boosting market expansion.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Direct Carrier Billing Platform Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Direct Carrier Billing Platform Market Leaders Operating in the Market Are:

• Google LLC (U.S.)
• Microsoft (U.S.)
• Fortumo (Estonia)
• Bango.net Limited (U.K.)
• NETWORLD MEDIA GROUP (U.S.)
• DOCOMO Digital (Japan)
• Boku Inc. (U.S.)
• txtNation Limited (U.K.)
• Adpay.net.in (India)
• Mobiyo (Turquie)
• TÉLÉNITÉ (États-Unis)
• ZONG (Pakistan)
• HIGHCO (France)
• NTH Mobile (États-Unis)
• DIMOCO (Autriche)
• Analysys Mason (Royaume-Uni)
• Lateral Profiles Limited (Royaume-Uni)
• En amont (Grèce)
• Swisscom SA (Suisse)
• Tigo Tanzanie (Tanzanie)

Dernières évolutions du marché des plateformes de facturation directe par opérateur

• En septembre 2023, le Global Carrier Billing and Mobile Payments Summit 2023, organisé par Informa Tech, s'est tenu au Novotel Amsterdam City. Ce sommet a réuni des opérateurs de télécommunications, des commerçants et des acteurs clés des secteurs de la facturation directe par l'opérateur (DCB) et des paiements mobiles. L'événement s'est concentré sur le paysage actuel du marché et les stratégies futures, en mettant en évidence les méthodes de paiement alternatives, les avancées technologiques et en favorisant les partenariats pour exploiter les opportunités au sein de la DCB et de l'argent mobile
• En mars 2023, T-Mobile a collaboré avec Ericsson, Nokia, Qualcomm Technologies et Samsung pour regrouper quatre canaux de spectre à bande moyenne sur son réseau autonome 5G, marquant ainsi une étape technologique importante. Grâce au Samsung Galaxy S23, T-Mobile a également étendu ses services Voice over New Radio (VoNR) à quatre nouvelles villes : Cincinnati, OH ; La Nouvelle-Orléans, LA ; New York, NY ; et Seattle, WA, améliorant ainsi ses capacités 5G et l'expérience utilisateur
• En février 2023, T-Mobile s'est associé à Amazon pour intégrer le portefeuille de solutions réseau avancées de T-5G Mobile aux services cloud d'AWS. Cette collaboration permet aux clients d'explorer, de personnaliser et de déployer rapidement des solutions de calcul 5G évolutives. La synergie entre l'infrastructure 5G de T-Mobile et la technologie cloud d'Amazon vise à rationaliser l'accès aux applications avancées, permettant aux entreprises de tirer parti des capacités de connectivité et de calcul de nouvelle génération pour une efficacité opérationnelle améliorée
• En février 2022, Centili, une société de monétisation numérique, a collaboré avec ZEE5 Global pour faciliter un accès sûr et pratique à divers divertissements sud-asiatiques à Bahreïn et en Arabie saoudite. Ce partenariat a permis la facturation par l'opérateur sur Zain Bahreïn et Zain Arabie saoudite pour ZEE5 Global, permettant aux clients de profiter de services de streaming sans paiement initial. Cette initiative reflète une tendance croissante à intégrer le contenu numérique aux solutions de paiement mobile pour une expérience client améliorée
• En novembre 2020, Bango, une plateforme commerciale mondiale axée sur les données, a annoncé un partenariat avec BT, la principale société de télécommunications du Royaume-Uni, pour permettre des services d'abonnement groupés. BT a choisi la plateforme Bango comme point d'intégration essentiel pour offrir à ses clients l'accès à une large gamme de produits et services tiers. Cette collaboration vise à améliorer les options de loisirs et de commerce pour la vaste base de consommateurs de BT, en favorisant la satisfaction et la fidélisation des clients

SKU-44824