U.S. Frozen Yogurt Market is expected to grow with a CAGR of 3.6% in the forecast period of 2021 to 2028. The years considered for the study are as mentioned below:
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U.S. frozen yogurt market is a highly consolidated market, which includes a specific number of key players and local players. The market has witnessed increased strategic developments owing to favorable market scenarios.
The major players dealing in U.S. frozen yogurt market are introducing a substantial range of product providers, launching new products, and adopting strategic initiatives such as acquisition, agreement, business expansion, award, and recognition. This helped companies to maximize sales with an enhanced product portfolio.
For instance,
- In March 2018, Kemps LLC announced the launch of various flavors of frozen yogurts such as sea salt caramel, chocolate chip cookie dough, chocolate peanut butter, and mint chocolate chip. It contains high-protein and low-sugar content. This helped the company to boost its sales by attracting customers with its new flavors
Some of the major players operating in the market are MTY Franchising USA, Inc., Nestlé, Kemps LLC, Yogurtland Franchising Inc., TCBY, and MENCHIE’S GLOBAL HEADQUARTERS, among others.
MTY Franchising USA, Inc.
MTY Franchising USA, Inc., is headquartered in Arizona, the U.S., founded in 2009. The company is focused on the manufacturing of premium frozen yogurt. The company-wide range of product categories such as flavors, topping, and nutrition, the market-focused category is flavors.
- In April 2018, MTY Franchising USA, Inc. announced the acquisition of sweetFrog Premium Frozen Yogurt. This acquisition solidifies the company’s dominant force in the frozen treat category. It also helped the company to expand its presence in the U.S.
The company has a presence in North America.
Nestlé
Nestlé is headquartered in Vevey, Switzerland, founded in 1866. The company's focus is to offer a portfolio of products and services that evolve with consumer demands. They strive to create products that are right for consumers and contribute to public health and a sound environment. The various business segments offered by the company includes powdered and liquid beverages, pet care, nutrition and health science, prepared dishes and cooking aids, milk products and ice cream, confectionery, water out of which the market focused segment is milk products and ice cream. The company offers various product categories such as baby foods, bottled water, cereals, chocolate and confectionery, coffee, culinary, chilled and frozen food, dairy, drinks, food service, healthcare and nutrition, ice cream, and pet care. Among which dairy is the market-focused category.
- In September 2018, Nestlé launched MAGGI Dip & Spread, a low-fat yogurt-based dip and spread. This MAGGI Dip & Spread contains almost 80% yogurt with less than 3% fat making it a very healthy and tasty option for various food pairings. This helped the company to increase its customer base
The company has a global presence in Europe, North America, South America, Asia-Pacific, Middle East, and Africa. The subsidiaries of Nestlé are Nestle Belarusia (Europe)< Hertha foods (Germany), Waggin’ Train LLC (U.S.), Nestle India (India), Nesquik (Switzerland), Vitality Foodservice, Inc. (U.S.), Cereal Partners Worldwide (Switzerland), Freshly (U.S.) among many others.
Kemps LLC
Kemps LLC is headquartered in Minnesota, the U.S. founded in 1914. The company is focused on providing delicious dairy products such as fresh milk, frozen yogurt, sour cream, cottage cheese, and frozen novelty treats. The company offers various product categories such as milk and cream, ice cream, frozen yogurt, frozen treats, sour cream and dips, cottage cheese, and other products, among which frozen yogurt is the market-focused category.
- In October 2020, Kemps LLC, has acquired the Dean Foods processing plant in Le Mars. With this acquisition, Kemps LLC will replace many of Dean’s products with their products throughout Lowa state. This helped the company to expand its brand to be more widely available throughout the state, including in the Des Moines metro
The company has a presence in North America. The subsidiaries of Kemps LLC are Cass-Clay (U.S.), Nebraska Dairies, Inc. (U.S.), Oak Grove Dairy (US).
