Global Text Analytics Market
市场规模（十亿美元）
CAGR :
% 
 Forecast Period |
2022 –2029 |
 Market Size (Base Year) |
USD 6.45 Billion |
 Market Size (Forecast Year) |
USD 23.76 Billion |
 CAGR |
% |
| Major Markets Players |
>全球文本分析市场，按组件（软件、服务）、组织规模（中小型企业、大型企业）、部署模型（云、本地）、应用（客户体验管理、营销管理、治理、风险和合规管理、文档管理、劳动力管理等）、行业垂直领域（银行、金融服务和保险 (BFSI)、零售和电子商务、政府和国防、医疗保健和生命科学、制造业、电信和信息技术、能源和公用事业、媒体和娱乐、旅游和酒店等）、技术（描述性数据分析、文本聚类、网络挖掘、预测分析）划分 - 行业趋势和预测到 2029 年
市场分析和规模
企业正在使用数据可视化工具部署文本分析，以了解数字并做出更好的决策。在过去的几年中，它对组织非常有用，可以评估多种语言的文本，并更深入地了解客户意见。
2021 年全球文本分析市场价值为 64.5 亿美元，预计到 2029 年将达到 237.6 亿美元，在 2022-2029 年预测期内的复合年增长率为 17.70%。零售和电子商务是各自市场中最大的行业垂直细分市场，因为各组织高度采用这些细分市场为客户提供个性化方案和折扣。除了市场价值、增长率、细分市场、地理覆盖范围、市场参与者和市场情景等市场洞察外，Data Bridge 市场研究团队策划的市场报告还包括深入的专家分析、进出口分析、定价分析、生产消费分析和 pestle 分析。
市场定义
文本分析是指将大量非结构化文本（例如在线评论、呼叫中心代理笔记、调查结果、电子邮件和推文）转换为定量数据的自动化过程。此过程提供有关趋势的见解。该技术主要依靠自然语言处理 (NLP) 算法和文本挖掘来从书面交流中寻找含义。
报告范围和市场细分
|
报告指标 |
细节 |
|
预测期 |
2022 至 2029 年 |
|
基准年 |
2021 |
|
历史岁月 |
2020（可定制为 2014 - 2019） |
|
定量单位 |
收入（单位：十亿美元）、销量（单位：台）、定价（美元） |
|
涵盖的领域 |
Component (Software, Services), Organization Size (Small and Medium-Sized Enterprises, Large Enterprises), Deployment Model (Cloud, On-Premises), Application (Customer Experience Management, Marketing Management, Governance, Risk, and Compliance Management, Document Management, Workforce Management, Others), Industry Vertical (Banking, Financial Services, and Insurance (BFSI), Retail and Ecommerce, Government and Defense, Healthcare and Life Sciences, Manufacturing, Telecommunications and Information Technology, Energy and Utilities, Media and Entertainment, Travel and Hospitality, Others), Technology (Descriptive Data Analysis, Text Clustering, Web Mining, Predictive Analysis) |
|
Countries Covered |
U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America. |
|
Market Players Covered |
SAP SE (Germany), IBM (US), SAS Institute Inc. (US), Open Text Corporation. (Canada), Clarabridge (US), Bitext Innovations, S.L. (Spain), Lexalytics (US), Megaputer Intelligence Inc. (US), Luminoso Technologies, Inc. (US), KNIME AG (Switzerland), Infegy (US), Averbis GmbH (Germany), MeaningCloud LLC (US), Amazon Web Services, Inc. (US), Altair Engineering, Inc. (US), BASIS TECHNOLOGY. (US), Brandwatch. (UK), Micro Focus (UK), Interactions LLC. (US), Jive Software. (US), and Khoros, LLC (US), among others |
|
Market Opportunities |
|
Text Analytics Market Dynamics
This section deals with understanding the market drivers, advantages, opportunities, restraints and challenges. All of this is discussed in detail as below:
Drivers
- Need to Obtain New Insights
The increase in need to aggregate and explore textual data to obtain new insights acts as one of the major factors driving the text analytics market. The incorporation of industry technology, knowledge, and practices to drive business outcomes has a positive impact on the market.
- Emergence of Big Data Analytics
The rise in the emergence of big data analytics across the globe accelerate the market growth. Numerous enterprises are focusing on combining disparate internal data along with external data sources for acquiring new efficiencies assist in the expansion of the market.
- Proliferation of Online Unstructured Data
The increase in the proliferation of online unstructured data such as blogs, ratings, and recommendations, and online reviews for ensuring their services receive good ratings further influence the market. Text analytics helps in improving services for enhanced customer satisfaction and understanding customer sentiments.
Additionally, rapid urbanization, change in lifestyle, surge in investments and increased consumer spending positively impact the text analytics market.
Opportunities
Furthermore, surge in need for social media analytics and predictive analytics for businesses extend profitable opportunities to the market players in the forecast period of 2022 to 2029. Rise in highly customized and industry-specific applications will further expand the market.
Restraints/Challenges
On the other hand, data privacy and security concerns, and complications associated with the operations are expected to obstruct market growth. Also, lack of awareness regarding text analytics, and skilled workforce are projected to challenge the text analytics market in the forecast period of 2022-2029.
This text analytics market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on text analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
COVID-19 Impact on Text Analytics Market
The COVID-19 pandemic had a positive impact on the text analytics market. It helped millions of people globally in leveraging advanced tools for various applications. The surge in the in investments by various SMEs and large enterprises in technologies such as like AI and machine learning for improving business operations. Text analytics market was highly useful for optimizing internal operations, enhancing customer satisfaction, and managing budgets, among others. The text analytics market is expected to witness high growth Post-COVID-19 due to the adoption of smart manufacturing processes using AI, and IoT technologies.
Recent Developments
- Vertica, a Microfocus’s unified analytics platform, announced news regarding the availability of this unified analytics platform for Dell EMC Elastic Cloud Storage (ECS) in March’2021. The technology allows freedom to cloud innovation for analytics in an on-premises data center, hybrid deployment, and data resides use.
- Clarabridge announced the launch of Clara, an intelligent search assistant in June’2021. This search assistant offers improved critical answer experience, visual results and customer engagement by interacting across vast data sources.
Global Text Analytics Market Scope and Market Size
The text analytics market is segmented on the basis of component, organization size, deployment model, application, technology, and industry vertical. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Component
- Software
- Services
Managed Services
Professional Services
- Support and Maintenance
- Consulting Services
- System Integration and Deployment
Organization Size
- Small and Medium-Sized Enterprises
- Large Enterprises
Deployment Model
- Cloud
- On-Premises
Application
- Customer Experience Management
- Marketing Management
- Governance
- Risk, and Compliance Management
- Document Management
- Workforce Management
- Others
Industry Vertical
- Banking, Financial Services, and Insurance (BFSI)
- Retail and Ecommerce
- Government and Defense
- Healthcare and Life Sciences
- Manufacturing
- Telecommunications and Information Technology
- Energy and Utilities
- Media and Entertainment
- Travel and Hospitality
- Others
Technology
- Descriptive Data Analysis
- Text Clustering
- Web Mining
- Predictive Analysis
Text Analytics Market Regional Analysis/Insights
The text analytics market is analysed and market size insights and trends are provided by country, component, organization size, deployment model, application, technology, and industry vertical as referred above.
The countries covered in the text analytics market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America dominates the text analytics market due to the rise in demand of the data analytics along with technological advancement and prevalence of various market players within the region.
Asia-Pacific (APAC) is expected to witness significant growth during the forecast period of 2022 to 2029 because of the surge in adoption of advanced technology among the enterprises in the region.
报告的国家部分还提供了影响单个市场因素和国内市场监管变化，这些因素和变化会影响市场的当前和未来趋势。下游和上游价值链分析、技术趋势和波特五力分析、案例研究等数据点是用于预测单个国家市场情景的一些指标。此外，在提供国家数据的预测分析时，还考虑了全球品牌的存在和可用性以及它们因来自本地和国内品牌的激烈或稀缺竞争而面临的挑战、国内关税和贸易路线的影响。
竞争格局和文本分析市场
文本分析市场竞争格局按竞争对手提供详细信息。详细信息包括公司概况、公司财务状况、产生的收入、市场潜力、研发投资、新市场计划、全球影响力、生产基地和设施、生产能力、公司优势和劣势、产品发布、产品宽度和广度、应用主导地位。以上提供的数据点仅与公司对文本分析市场的关注有关。
文本分析市场的一些主要参与者包括
- SAP SE（德国）
- IBM（美国）
- SAS Institute Inc.（美国）
- Open Text Corporation。（加拿大）
- Clarabridge（美国）
- Bitext Innovations, SL（西班牙）
- Lexalytics（美国）
- Megaputer Intelligence Inc.（美国）
- Luminoso Technologies, Inc.（美国）
- KNIME AG（瑞士）
- Infegy（美国）
- Averbis GmbH（德国）
- MeaningCloud LLC（美国）
- 亚马逊网络服务公司（美国）
- Altair Engineering, Inc.（美国）
- BASIS TECHNOLOGY。（美国）
- Brandwatch。（英国）
- Micro Focus（英国）
- Interactions LLC.（美国）
- Jive 软件。（美国）
- Khoros, LLC（美国）
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研究方法
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
可定制
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