全球绿茶市场 – 2029 年行业趋势及预测

绿茶市场分析和规模

茶是一种流行的饮料，由茶树的叶子和芽煮沸而成。绿茶是一种清爽的饮料，有助于减轻压力，在世界各地广受欢迎。茶提取物含有大量抗氧化剂和类黄酮。它们被认为具有抗癌和抗衰老特性，是一种更健康的选择。

Data Bridge Market Research 分析称，2021 年绿茶市场价值为 140.4 亿美元，预计到 2029 年将达到 241.2 亿美元，预测期内复合年增长率为 7.00%。除了对市场价值、增长率、细分市场、地理覆盖范围和主要参与者等市场情景的洞察外，Data Bridge Market Research 整理的市场报告还包括深入的专家分析、按地理划分的公司生产和产能、分销商和合作伙伴的网络布局、详细和最新的价格趋势分析以及供应链和需求的缺口分析。

绿茶市场范围和细分

Market Definition

Green tea is a pale green beverage with a slightly bitter taste made from the unoxidized leaves of Camellia sinensis. It was traditionally used as a medicine in China and India to help with digestion, body temperature regulation, heart and mental health, bleeding control, and wound healing.

Green Tea Market Dynamics

Drivers:

• Various health benefits associated with consumption of green tea

Green tea contains bioactive substances such as caffeine and polyphenols that aid in the breakdown of fat cells and their discharge into the circulatory system, resulting in weight loss. Green tea demand is increasing globally as a result of the growing consumer tendency to spend money on weight loss products. Green tea also aids in the reduction of cholesterol and triglyceride levels, as well as the prevention of heart attacks. Furthermore, regular consumption of green tea protects against cavities, lowers saliva acidity, inhibits plaque formation, and prevents oral bacteria from producing tooth enamel-dissolving acids.

• Consumers shift toward healthy food choices and a growing demand from the personal care industry

Some of the factors expected to fuel global market growth during the forecast period include an increasing working population, rising demand for ready-to-use products, and expanding retail markets. The increasing use of green tea as a natural ingredient in the personal care industry is expected to drive growth in the global green tea market. Furthermore, rising disposable income levels, rising food and beverage expenditure, and rising consumer awareness of healthy lifestyles are some of the other factors expected to drive green tea market growth.

Opportunities

The growing global demand for organic products is expected to provide market participants with a lucrative opportunity in the coming years. Due to the high demand for tea's functional properties, manufacturers in the global green tea market are constantly introducing new and innovative products. In addition, the increasing R&D in this field to launch new innovative products and medicinal benefits associated with green tea will further create various new opportunities for the green tea market in the forecast period of 2022 to 2029.

Restraints

The major restraints of this market are an increase in the trend of coffee consumption and fluctuating raw material prices caused by unpredictable climatic conditions. Furthermore, the industry's key players have adopted a marginal pricing strategy, which is expected to stifle overall market growth. The market's growth is also expected to be hampered by a lack of awareness about the benefits of green tea.

This green tea market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the green tea market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

COVID-19 Impact on Green Tea Market

COVID-19 did contribute to an increase in the market for green tea. People preferred to use the non-store-based segment for getting their products at home because they were not leaving their homes because of the governments' precautionary instructions for COVID; the store-based segment was not widely preferred at the time. COVID has still resulted in the market and its key players doing well during the lockdown months. Furthermore, once the situation was stabilised, the store-based distribution channel segment resumed its normal sales rate. However, the impact on the manufacturing unit was significant in the early months of 2020. Because of the high demand, the supply rate could not keep up.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Development

• Archer Daniels Midland Company opened an innovation centre at Singapore's Biopolis research hub in January. This 8,900-square-foot (825-square-meter) space would be useful for flavour and ingredient development, as well as product development
• Givaudan opened a new flagship innovation centre in Switzerland in June 2019. The 12,000-square-meter workspace will be used to develop differentiated and sustainable flavour, taste, and fragrance solutions for the food and beverage, beauty, personal care, and home care industries
• Kerry Group opened a new facility in Tumkur, India, in June 2019 worth USD 23.6 million (€20 million) to expand and boost its research and development efforts.

Global Green Tea Market Scope

The green tea market is segmented on the basis of type, flavors, category and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Flavors

• Lemon
• Cinnamon
• Aloe Vera
• Vanilla
• Basil
• Jasmine
• Wild Berry
• Other

Type

• Green Tea Bags
• Green Tea Instant Mixes
• Iced Green Tea
• Other

Category

• Organic
• Conventional

Distribution Channel

• Supermarkets /Hypermarkets
• Convenience Stores
• Others

Green Tea Market Regional Analysis/Insights

The green tea market is analysed and market size insights and trends are provided by country, type, flavors, category and distribution channel as referenced above.

The countries covered in the green tea market report are the U.S., Canada and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

Asia-Pacific dominates the green tea market due to the rising population and increased healthcare awareness. The emerging countries such as Taiwan, Japan, India, and China are growing market of green tea in Asia Pacific region.

Europe is expected to grow during the forecast period of 2022 to 2029 due to the technological development to develop novel packaging for tea.

报告的国家部分还提供了影响市场当前和未来趋势的各个市场影响因素和市场监管变化。下游和上游价值链分析、技术趋势和波特五力分析、案例研究等数据点是用于预测各个国家市场情景的一些指标。此外，在提供国家数据的预测分析时，还考虑了全球品牌的存在和可用性以及它们因来自本地和国内品牌的大量或稀缺竞争而面临的挑战、国内关税和贸易路线的影响。   

竞争格局和绿茶市场份额分析

绿茶市场竞争格局按竞争对手提供详细信息。详细信息包括公司概况、公司财务状况、收入、市场潜力、研发投资、新市场计划、全球影响力、生产基地和设施、生产能力、公司优势和劣势、产品发布、产品宽度和广度、应用主导地位。以上提供的数据点仅与公司对绿茶市场的关注有关。

绿茶市场的一些主要参与者是：

• 塔塔消费品有限公司 (印度)
• 联合利华 (英国)
• 英国联合食品有限公司 (英国)
• 瓦赫达姆（印度）
• Celestial Seasonings，（美国）
• 孟买缅甸贸易有限公司 (印度)
• Stash Tea（美国）
• Bigelow Tea（美国）
• 香格里拉茶（美国）
• 瑜伽士（美国）
• 茶共和国（美国）
• Mighty Leaf Tea（加拿大）
• Numi, Inc. PBC（美国）

SKU-55417