全球情趣内衣市场 - 2029 年行业趋势及预测

市场分析和规模

过去几年，网上购物越来越受欢迎，内衣生产商正致力于开发包含完整产品规格（如准确尺寸等）的网站。此外，随着高端品牌的日益流行，情趣内衣市场迅速崛起。因此，预计市场将在预测期内快速增长。

2021 年全球情趣内衣市场价值为 205.64 亿美元，预计到 2029 年将达到 327.7589 亿美元，在 2022-2029 年预测期内复合年增长率为 6.00%。Data Bridge 市场研究团队策划的市场报告包括深入的专家分析、进出口分析、定价分析、生产消费分析和消费者行为。

市场定义

情趣内衣是女性服装的一种，包括内衣、轻便连衣裙和睡衣等。丝绸、莱卡、绸缎、棉布和雪纺是柔软、有弹性且轻便的纺织品。紧身胸衣和束腹带、连体袜和袜子是众多款式中的一种。由于女性购买力的提高以及想要购买内衣作为时尚服装的愿望，人们发现女性更喜欢在衣柜里放各种性感内衣。

报告范围和市场细分

Erotic Lingerie Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints and challenges. All of this is discussed in detail as below:

Drivers

• High Preference for Erotic Lingerie

The growing preference for premium brands among women is driving the worldwide erotic lingerie market. Due to a rise in their buying capacity and tendency toward purchasing lingerie as trendy clothes, women are more likely to have a diverse range of lingerie in their wardrobe.  These mentioned factors are projected to create outstanding demand for the erotic lingerie services during the forecasted period.

The increasing disposable incomes and a growing aspirational middle class will further propel the growth rate of erotic lingerie market. Additionally, the increasing presence of online retailers, both large multi-brand retailer will also drive market value growth over forecasted timeframe. Furthermore, the rise in preference toward premium brands among women also boosts the overall market’s growth.

Opportunities

• Advancements and Investments

Furthermore, the  availability of variety of erotic lingerie products, advent of tattooed erotic lingerie products along with the introduction of new materials further extend profitable opportunities to the market players in the forecast period of 2022 to 2029. Additionally, the development of new products to satisfy the changing consumer tastes and preferences will further expand the future growth of the erotic lingerie market.

Restraints/Challenges

• High Costs

However, high cost of erotic lingerie hampers the market growth. This factor will create hindrances for the growth of the erotic lingerie market.

• Dermatological Conditions

The prevalence of dermatological conditions among erotic lingerie wearers will prove to be a demerit for the erotic lingerie market. Therefore, this factor is anticipated to challenge the erotic lingerie market growth rate.

This erotic lingerie market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the erotic lingerie market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Erotic Lingerie Market

The recent outbreak of coronavirus had a huge impact on the erotic lingerie market. The Covid-19 pandemic-related lockdown in various countries resulted in a drop in revenue and sensual lingerie sales. Furthermore, clients are more concerned with basic necessities, which has restricted demand for sensual lingerie. The fashion industry's production and manufacturing procedures were impeded by a scarcity of raw materials and labor. During the early stages of the pandemic, however, the import-export of raw materials from other nations, as well as e-commerce deliveries, were limited.

On the brighter side, the influence of the pandemic on customer behavior and production trends has heightened the necessity of digitalization in the sexy lingerie industry. Online shoppers want personalized shopping experiences, and erotic lingerie producers are responding by producing a wide range of sensual products at cheap costs. Furthermore, most retail locations shuttered and had restricted fitting room facilities, resulting in a significant drop in sexy lingerie sales in physical stores during the epidemic. However, with the sales of a few erotic lingerie items such as non-wired bras and bralettes, there has been a desire for more work from home comfort outfit, zero feel products through e-commerce during this period.

Global Erotic Lingerie Market Scope

The erotic lingerie market is segmented on the basis of type, end user and channel type. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Bra
• Briefs
• Shapewear
• Camisoles
• Other Types

On the basis of type, the erotic lingerie market has been segmented into bra, briefs, shapewear, camisoles and other types.

Material

• Natural
• Synthetic

The erotic lingerie market has also been segmented on the basis of material into natural and synthetic.

Distribution Channel

• Supermarket/ Hypermarkets
• Specialty Stores
• Online Retail Stores
• Other Channels

根据分销渠道，情趣内衣市场分为超市/大卖场、专卖店、网上零售店和其他渠道。

情趣内衣市场区域分析/见解

对情趣内衣市场进行了分析，并按上述国家、类型、最终用户和渠道类型提供了市场规模洞察和趋势。

情趣内衣市场报告涵盖的国家包括北美洲的美国、加拿大和墨西哥、欧洲的德国、法国、英国、荷兰、瑞士、比利时、俄罗斯、意大利、西班牙、土耳其、欧洲其他地区、亚太地区 (APAC) 的中国、日本、印度、韩国、新加坡、马来西亚、澳大利亚、泰国、印度尼西亚、菲律宾、亚太地区 (APAC) 的其他地区、中东和非洲 (MEA) 的其他地区、南美洲的巴西、阿根廷和南美洲其他地区。

北美在情趣内衣市场占据主导地位，因为该地区内衣制造商数量众多、消费者偏爱高端内衣品牌、主要制造商的存在以及卫生舒适内衣的普及率不断提高。

另一方面，由于亚太地区购买力的增强和年轻一代偏好的变化，预计在 2022 年至 2029 年的预测期内将实现丰厚的增长。

报告的国家部分还提供了影响市场当前和未来趋势的各个市场影响因素和市场监管变化。下游和上游价值链分析、技术趋势和波特五力分析、案例研究等数据点是用于预测各个国家市场情景的一些指标。此外，在提供国家数据的预测分析时，还考虑了全球品牌的存在和可用性以及它们因来自本地和国内品牌的大量或稀缺竞争而面临的挑战、国内关税和贸易路线的影响。   

竞争格局和情趣内衣市场份额分析

情趣内衣市场竞争格局按竞争对手提供详细信息。详细信息包括公司概况、公司财务状况、收入、市场潜力、研发投资、新市场计划、全球影响力、生产基地和设施、生产能力、公司优势和劣势、产品发布、产品宽度和广度、应用主导地位。以上提供的数据点仅与公司对情趣内衣市场的关注有关。

情趣内衣市场的一些主要参与者包括

• 崇拜我（美国）
• Agent Provocateur（英国）
• 阿曼特（斯里兰卡）
• 安·萨默斯（英国）
• Bluebella（英格兰）
• 费莉娜（德国）
• La Perla（意大利）
• L Brands Inc.（美国）
• 维多利亚的秘密（美国）
• 路易·威登（法国）
• 优衣库株式会社 (日本)
• Fashion Nova LLC（美国）
• Triumph International Ltd（德国）
• 努比亚皮肤 (伦敦)
• 华歌尔控股株式会社（日本）
• HANESBRANDS INC（美国）
• 合隆(香港)有限公司 (中国)
• Fruit of the Loom Inc.，（美国）
• Lise Charmel（法国）

SKU-68093