欧洲数字支付市场 – 行业趋势及 2030 年预测

欧洲数字支付市场分析及规模

如今，由于信用卡、移动钱包、网上银行、销售点、借记卡、数字货币和许多其他移动应用程序的使用日益增多，对数字交易的需求也日益增加。移动应用程序为虚拟交易提供了许多促销方案，例如折扣、店内优惠、在线购物券、现金返还等，以吸引更多客户。因此，增加此类卡和应用程序用于在线交易的使用，这可能会在预测期内促进市场增长。

Data Bridge Market Research 分析称，预计到 2030 年，数字支付市场规模将达到 2239.5658 亿美元，到 2022 年将达到 568.2744 亿美元，预测期内复合年增长率为 18.70%。除了市场价值、增长率、细分市场、地理覆盖范围、市场参与者和市场情景等市场洞察外，Data Bridge Market Research 团队策划的市场报告还包括深入的专家分析、进出口分析、定价分析、生产消费分析和 pestle 分析。

欧洲数字支付市场范围和细分

Market Definition

Digital payment, sometimes named an electronic payment, is the transfer of money from one payment account to another payment account by using a digital device such as a computer, mobile phone, Point of Sales (POS) or a digital channel communications such as Society for the Worldwide Interbank Financial Telecommunication (SWIFT) or mobile wireless data. This definition includes payments made with mobile money, bank transfers, and payment cards including debit, credit and prepaid cards.

Europe Digital Payment Market

Drivers

• Growth and expansion of e-commerce

Growth and expansion of e-commerce has contributed to a surge in the digital financial services associated with consumers and small businesses which is boosting the growth of the digital payment market. For instance, many e-commerce platforms are seeing surge in the usage of digital payments, mainly digital wallet which is a digital payment system for helping the consumers with instant and safe transactions. Therefore, the growth and expansion of e-commerce is likely to drive the market growth.

• Increasing demand of digital payment in banking, financial services and insurance (BFSI) sector

Banking, financial services and insurance (BFSI) sector is the dominant sector which is anticipated to have the major impact on the digital payment market. In last few years, insurance, financial services, and stockbroking businesses have witnessed a huge change in the way they receive and disburse funds. Therefore, surge in demand for digital payment for cross-border and domestic transactions in banking, financial services and insurance (BFSI) sector is expected to boost the market growth.

Opportunities

• Increasing efforts by bank to launch European payment initiative

Banks in Europe are making several efforts to introduced European payment initiative which aimed at generating unified payments solution for consumers and sellers across this region. Such initiatives are anticipated to generate lucrative opportunities for the growth of the market during the forecast period.

• Rapid growth in smartphone users

A rapid growth in smartphone users in developing region of Europe, making the digital payment process user-friendly and more convenient option. Business outlets highly opting to adapt with mobile-based payment applications such as Pay Pal, Apple Pay, Google pay, Phone May, Amazon pay, and many other. Hence, the growth in smartphone users will likely to create ample opportunities for the market growth.

Restraints

• Rising cyber-attacks on digital payments

Cyber-attacks are the major factor which is expected to hamper the growth of the digital payment market. These attacks are the major issues that the payment sector has faced in a long period of time. The increasing usage of digital payment systems is also rising the cybersecurity dangers such as fraud and cyber theft.

• Increasing hesitance and fear among people

Increasing hesitance and fear among people in underdeveloped areas of Europe in regards to the security and safety in digital payments such as fraudulent payment apps, reverse engineering and tampering and many more will hamper the growth of the market.

This digital payment market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the digital payment market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In 2022, Verizon Business announced their partnership with First National Bank of Omaha (FNBO) and Mastercard to launch a credit card. The main goal of this launch to bring value to small business owners. The Verizon Business Mastercard is available to companies with an online account. It will include reward points on every purchase from credit card.
• In 2022, Visa partnered with Fundbox which is a working capital platform. With this partnership, they will convert its operation into digital payment solutions for small enterprises. The first phase of this complete process is to launch Fundbox Flex Visa Debit Card, allotted by Pathward N.A.
• In 2022, Visa completed its acquisition process with Tink that allows merchants, fintech and financial institutions, to make financial services and products. Tink collaborated with over 3,400 banks and millions of bank customers across Europe.
• In 2022, The Bank of America Corporation collaborated with Banked Ltd. to introduce Pay by Bank which is the online payment solution to allow customers of e-commerce sectors to pay directly from their bank account. As per the company, this strategy is a part of its repeated series of technology investments.

Europe Digital Payment Market Scope

The digital payment market is segmented on the basis of offering, deployment model, organization size, mode of payment, mode of usage, technology, use case, end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Offering

• Solutions
• Application Program Interface
• Payment Gateway
• Payment Processing
• Payment Security & Fraud Management
• Transaction Risk Management
• Others
• Services
• Professional Services
• Consulting        
• Implementation            
• Support and Maintenance
• Managed Services

 Deployment Model

• On Premises
• Cloud

Organization Size

• Large Enterprises
• Small & Medium Enterprises (SMEs)

 Mode of Payment

• Payment Cards
• Debit Card
• Credit Card
• Pre-Paid Card
• Point of Sale
• Unified Payments Interface (UPI) Service
• Mobile Payment
• Online Payment

Mode of Usage

• Mobile Application
• Desktop/Web Browser

Technology

• Application Programming Interface (API)
• Data Analytics and Machine Learning
• Digital Ledger Technology (DLT)
• Artificial Intelligence and Internet of Things
• Biometric Authentication

Use Case

• Person (P/C)
• Merchant/ Business
• Government

 End User

• Commercial
• Consumer

Digital Payment Market Regional Analysis/Insights

The digital payment market is analyzed and market size insights and trends are provided by country, offering, deployment model, organization size, mode of payment, mode of usage, technology, use case, end user as referenced above.

The countries covered in the digital payment market report are Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, and Rest of Europe in Europe

U.K. dominates the digital payment market owing to the increasing investments in research and development activities for advanced technologies in this region. Furthermore, growth in digital infrastructure online platform and internet will further boost the market growth.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

竞争格局和数字支付市场份额分析

数字支付市场竞争格局按竞争对手提供详细信息。详细信息包括公司概况、公司财务状况、产生的收入、市场潜力、研发投资、新市场计划、全球影响力、生产基地和设施、生产能力、公司优势和劣势、产品发布、产品宽度和广度、应用主导地位。以上提供的数据点仅与公司对数字支付市场的关注有关。

数字支付市场的一些主要参与者包括：

• ACI 全球（美国）
• PayPal, Inc.（美国）
• Novatti 集团有限公司 (澳大利亚)
• Global Payments Inc.（美国）
• 签证（美国）
• Stripe, Inc.（爱尔兰）
• Google, LLC（美国）
• Finastra。（英国）
• 三星（韩国）
• 亚马逊网络服务公司（美国）
• 金融软件与系统私人有限公司（美国）
• Aurus Inc.（美国）
• Adyen（荷兰）
• 苹果公司（美国）
• Fiserv, Inc.（美国）
• WEX Inc.（美国）
• wirecard (美国)
• 万事达卡。（美国） 

SKU-55827