Global Whipping Cream Powder Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2024-2031

Whipping Cream Powder Market Analysis

Whipping cream powder market is growing steadily, driven by increased demand from the bakery, confectionery, and dessert industries. Whipping cream powder, valued for its longer shelf life and ease of storage compared to fresh cream, appeals especially to manufacturers and households needing convenient, shelf-stable ingredients. Asia-Pacific is a significant market, where the product is popular in quick-service restaurants and ready-to-eat foods. Europe and North America also see demand from established bakery and dairy sectors. Leading players in the market include companies like Fonterra, FrieslandCampina, and Arla Foods, who focus on product innovation and sustainable sourcing to meet consumer preferences. Growing health awareness is pushing manufacturers to develop low-fat or dairy-free alternatives. Overall, advancements in food processing and packaging continue to support the market’s growth, meeting consumer needs for versatile, long-lasting dairy alternatives.

Whipping Cream Powder Market Size

Global whipping cream powder market size was valued at USD 929.50 million in 2023 and is projected to reach USD 1,707.74 million by 2031, with a CAGR of 7.9% during the forecast period of 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include depth expert analysis, patient epidemiology, pipeline analysis, pricing analysis, and regulatory framework.

Whipping Cream Powder Market Trends

“Increasing Demand for Non-Dairy Whipping Cream Powder”

In the whipping cream powder market, a significant trend is the rising demand for non-dairy alternatives. This shift is driven by the growing popularity of plant-based diets and the increasing awareness of lactose intolerance. Non-dairy whipping cream powders, often derived from coconut, soy, or almond, are gaining traction because they cater to both vegan consumers and those with dairy sensitivities. They offer similar taste and texture to traditional dairy-based products, making them versatile in various applications such as baking, cooking, and dessert toppings. Additionally, the health-conscious population is opting for plant-based options due to perceived health benefits like lower cholesterol levels. This trend is influencing manufacturers to innovate and develop more non-dairy options, boosting the availability and variety of products in the market, which is expected to continue driving growth in the market.

Report Scope and Whipping Cream Powder Market Segmentation    

Whipping Cream Powder Market Definition

Whipping cream powder is a dehydrated form of cream that, when mixed with water, creates a whipped cream-like consistency. It is used in baking, desserts, and beverages to add creaminess and texture. The powder is shelf-stable, making it convenient for storage and transport compared to fresh cream. It typically contains dairy or vegetable fat and stabilizers to aid in whipping. Whipping cream powder is rehydrated by beating it with water until it forms stiff peaks.

Whipping Cream Powder Market Dynamics

Drivers  

• Rising Online as Well as Social Media Platforms' Influence

Social media enables brands to engage directly with consumers through visually appealing content like recipe videos and user-generated content. Popular platforms like Instagram, YouTube, and TikTok showcase the versatility of whipping cream powder in both professional and home cooking. Food bloggers and influencers further amplify product awareness by reviewing and incorporating it into trendy recipes. Online platforms also make it easier for consumers to purchase whipping cream powder, as e-commerce expands access to various brands and product variations. This direct consumer interaction and expanded product reach stimulate demand, contributing to market growth.

• Increasing Consumption of Baked Goods and Confections

Whipping cream powder is widely used as a convenient and stable alternative to fresh cream in baking and confectionery products, offering extended shelf life and ease of storage. Bakeries and confectioners use it to enhance the texture and flavor of cakes, pastries, and desserts. With consumer demand for indulgent desserts and high-quality bakery products growing, manufacturers are increasingly turning to whipping cream powder to meet these needs. Its versatility and cost-effectiveness make it a go-to ingredient in various baked and sweet goods, driving its market expansion.

Opportunities

• Growing Demand in Bakery and Confectionery

The product offers extended shelf life and convenient storage compared to liquid cream, which is ideal for commercial bakeries and food manufacturers. As consumer preferences shift toward ready-made and easy-to-use baking ingredients, whipping cream powder becomes a practical solution. It is particularly useful in regions with limited refrigeration infrastructure, further expanding its potential market reach. This growing demand can drive innovation in product offerings and improve market penetration across various regions.

• Expansion into Plant-Based Alternatives

The rising demand for vegan and plant-based products presents a valuable opportunity for whipping cream powder manufacturers to expand their product lines. By introducing dairy-free versions, producers can cater to a growing number of consumers with lactose intolerance or those adopting plant-based diets. With the plant-based food industry booming globally, this product diversification could attract a broader audience, including health-conscious consumers and ethical eaters, thereby increasing market share.

Restraints/Challenges  

• Presence of Unhealthy Ingredients

High sugar content raises health concerns, as excessive consumption is linked to obesity, diabetes, and heart diseases. Trans fats, often found in hydrogenated oils used in some cream powders, increase the risk of heart disease by raising LDL ("bad") cholesterol and lowering HDL ("good") cholesterol levels. As consumers become more health-conscious, demand shifts toward healthier alternatives, reducing the appeal of products containing these harmful ingredients. This trend affects market growth, as manufacturers face pressure to reformulate products without compromising taste or texture.

• Competition from Fresh Cream and Liquid Alternatives

Many consumers and foodservice providers still prefer the taste, texture, and richness of fresh cream, especially in premium dishes and desserts. This consumer preference limits the widespread adoption of powder variants. Additionally, the perception that fresh cream is more natural and healthier could also inhibit the growth of whipping cream powder, particularly in markets where refrigeration is easily accessible and shelf-life concerns are minimal.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Whipping Cream Powder Market Scope

The market is segmented on the basis of source, type, and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Source

• Dairy
• Non-dairy

Type

• Sweetened
• Unsweetened

Application

• Bakery & Confectionery
• Icecream & frozen desserts
• Beverages
• Others

Global Whipping Cream Powder Market Regional Analysis

The market is analyzed and market size insights and trends are provided by country, source, type, and application as referenced above.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

Asia-Pacific region dominates the whipping cream powder market due to its large food and beverage industry, increasing demand for convenience foods, and rising bakery product consumption. The growing urban population and expanding middle-class income also drive market growth in countries like China and India.

North America is growing with the highest CAGR in the whipping cream powder market. This growth is driven by increasing demand for convenient, shelf-stable dairy alternatives, growing bakery consumption, and the rising use of whipping cream powder in ready-to-eat desserts and processed foods.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Global Whipping Cream Powder Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Whipping Cream Powder Market Leaders Operating in the Market are:

• The Kraft Heinz Company (U.S.)
• The Food Source International, Inc (U.S.)
• weikfield foods pvt. Ltd. (India)
• General Mills, Inc. (Betty Crocker) (U.S.)
• AussieBlends (U.S.)
• Dr. August Oetker Nahrungsmittel KG (Germany)
• Yaffa's Kitchen Pty Ltd (Australia)
• Hoosier Hill Farm (Saco Foods) (U.S.)
• FrieslandCampina (Netherlands)
• Swiss Bake Ingredients Pvt. Ltd. (India)

SKU-72971