Мировой рынок дезинфицирующих салфеток – тенденции отрасли и прогноз до 2030 года

Анализ и размер рынка дезинфицирующих салфеток

Рынок дезинфицирующих салфеток развивается под воздействием совокупности факторов, в частности, возросшей осведомленности о здоровье и гигиене, возросшего спроса во время глобальной пандемии COVID-19, а также удобства и универсальности, которые предлагают эти салфетки. С акцентом на чистоту в ответ на пандемию, простота использования, портативность и пригодность для различных поверхностей способствуют их широкому распространению. Институциональное использование на рабочих местах, в школах и медицинских учреждениях в сочетании с эффективными маркетинговыми стратегиями, подчеркивающими эффективность продукта и соответствие нормативным требованиям, еще больше повышает доверие потребителей.

Data Bridge Market Research анализирует, что рынок дезинфицирующих салфеток, который в 2022 году составил 4,33 млрд долларов США, к 2030 году достигнет 6,64 млрд долларов США и, как ожидается, будет претерпевать среднегодовой темп роста в 5,50% в течение прогнозируемого периода. «Хлорсодержащие соединения» доминируют в сегменте продукции на рынке дезинфицирующих салфеток, поскольку они широко используются в дезинфицирующих салфетках из-за их эффективных антимикробных свойств, способных уничтожать широкий спектр патогенов, включая бактерии и вирусы. В дополнение к рыночным сведениям, таким как рыночная стоимость, темпы роста, сегменты рынка, географический охват, участники рынка и рыночный сценарий, рыночный отчет, подготовленный командой Data Bridge Market Research, включает в себя углубленный экспертный анализ, анализ импорта/экспорта, анализ цен, анализ производства и потребления и поведение потребителей.

Масштаб и сегментация рынка дезинфицирующих салфеток

Определение рынка

Дезинфицирующие салфетки также известны как противовирусные и антибактериальные салфетки, потому что они могут убивать вирусы и бактерии на твердых поверхностях. Дезинфицирующие салфетки в основном изготавливаются из текстильных материалов, в том числе, но не ограничиваясь, термопластичными волокнами ( полиэтилентерефталат и полипропилен ) и целлюлозными волокнами (вискоза, хлопок, древесная масса, лиоцелл). Обычно дезинфицирующие салфетки будут эффективны в течение двух лет после даты изготовления, которая обычно указана на этикетке.

Динамика мирового рынка дезинфицирующих салфеток

Драйверы

•   Увеличение числа государственных инициатив по повышению осведомленности потребителей

Many governments have done a large number of initiatives to increase consumer awareness regarding the significance of maintaining basic hygiene. The COVID-19 pandemic has elevated consumer awareness regarding the importance of maintaining a minimal degree of sanitation in all the places. The majority of diseases are affected by unsanitary conditions which either the reason of diseases transmission. Due to this government or non-government group’s campaigns have helped in rising the awareness which has increased the demand for disinfectant wipes and are expected to drive the growth of the market

• Growing Awareness about Using Biodegradable Wipes

The rising awareness regarding the environmental impact of disposable disinfectant wipes which has forced the manufacturers to innovate it in biodegradable wipes. They are increasing their efforts to develop the products from renewable and renewable resources. Manufacturers in the disinfectant wipes market are developing those products which are compatible with equipment and static-sensitive surfaces. Biodegradable disinfectant wipes are gaining importance in the disinfectant market to treat heavily contaminated zones where extreme hard work is required.

 Opportunities

• Growing Awareness

The disinfectant wipes market thrives on the heightened global awareness of hygiene, driven by an increased emphasis on health and sanitation practices worldwide. Disinfectant wipes offer a convenient and portable solution for cleaning and disinfecting surfaces. The ease of use contributed to their popularity, especially in public spaces, offices, and homes. Companies in the cleaning and hygiene industry increased their marketing efforts to promote the effectiveness of disinfectant wipes in killing germs and viruses. This included advertising campaigns across various media channels.

•  Convenience Demand

A key driver lies in the demand for convenient, portable disinfection solutions, as consumers seek easy-to-use options that can be readily available on-the-go. The simplicity of using disinfectant wipes makes them attractive to consumers. Unlike liquid disinfectants that may require additional tools like cloths or tissues, wipes are pre-moistened and ready for use, minimizing the effort needed for cleaning. Disinfectant wipes are pre-moistened with a cleaning solution, eliminating the need for water or other cleaning supplies. This feature makes them convenient for use in various settings where access to water may be limited.

Restraints/Challenges

•  Pathogen Evolution

The ever-evolving nature of pathogens presents a challenge, necessitating continuous innovation to ensure the efficacy of disinfectant wipes against emerging and resistant strains. Over time, microorganisms such as bacteria and viruses can evolve to develop resistance to certain disinfectants, including the active ingredients in disinfectant wipes. This resistance may reduce the effectiveness of the wipes against specific pathogens.

• Antimicrobial Resistance

The potential contribution to antimicrobial resistance highlights the importance of responsible use, emphasizing the need for proper education on the usage of disinfectant wipes to avoid unintended consequences. Adhering to manufacturer guidelines and working with experienced HVAC professionals can provide valuable insights and ensure proper maintenance practices are followed. Also, the lack of favorable reimbursement scenarios and technology penetration in the developing economies, heavy custom duty imposed on medical devices, and lack of suitable infrastructure in low- and middle-income countries are projected to challenge the market in the forecast period of 2023 to 2030.

This disinfectant wipes market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, the impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the disinfectant wipes market contact Data Bridge Market Research for an Analyst Brief, our team will help you make an informed market decision to achieve market growth.

Recent Developments

• In August 2020, The Clorox company launched new brands: Clorox and Clorox scentiva of disinfecting wipes and disinfecting wet mopping cloth. The U.S. Environmental Protection Agency (EPA) has approved these brands, and they can be used to clean non- porous hard surfaces
• In May 2020, Pal International declared its new product range for surface disinfection which named as Pal TX Surface Disinfectant Wipes. This new wipes were developed to meet the requirement of latest regulations for Maximum Residual Levels (MRLs) for surface disinfectants in food sector. This new product launched has augmented the company sales and demand in the market

Global Disinfectant Wipes Market Scope

The disinfectant wipes market is segmented on the basis of product, usability, packaging, material, levels of disinfection, flavour, type, distribution channel, end-user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product

• Chlorine Compounds
• Quaternary Ammonium
• Oxidizing Agents
• Phenol
•  Alcohol
• Iodine Compounds
• Chlorhexidine Gluconate
• Aldehydes
• Others

Usability

• Disposable
• Non-Disposable

Packaging

• Flatpack
• Canister
• Others

Material

• Textile Fibre Wipes
• Virgin Fiber Wipes
• Advanced Fiber Wipes
• Others

Levels of Disinfection

• High
• Intermediate
• Low

Flavour

• Lavender and Jasmine
• Citrus
• Lemon
• Coconut
• Others

Type

• Sporicidal
• Bactericidal
• Tuberculocidal
• Virucidal
• Fungicidal
• Germicidal

Distribution Channel

• Direct Tenders
• Retail Sales

End-User

• Healthcare
• Commercial
• Industrial Kitchen
• Transportation Industry
• Optical Industry
• Electronic and Computer Industry
• Others

Global Disinfectant Wipes Market Regional Analysis/Insights

The global disinfectant wipes market is analysed and market size insights and trends are provided by product, usability, packaging, material, levels of disinfection, flavour, type, distribution channel, end-user as referenced above.

The countries covered in the disinfectant wipes market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E., Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa

North America dominates the disinfectant wipes market due to the growing demand for disinfectant wipes in this region.

North America is expected to witness significant growth during the forecast period of 2023 to 2030 due to technological advancements along with the presence of key players of disinfectant wipes in this region.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impact the current and future trends of the market. Data points such as down-stream and up-stream value chain analysis, technical trends, and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Disinfectant Wipes Market Share Analysis

The disinfectant wipes market competitive landscape provides details by competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width, and breadth, application dominance. The above data points provided are only related to the company's focus related to the disinfectant wipes market.

Some of the major players operating in the disinfectant wipes market are:

• Dr. Deppe GmbH (Germany)
• Reckitt Benckiser Group plc (U.K.)
• Codi Group (Netherlands)
• Dreumex (Netherlands)
• RCP Ranstadt GmbH (Germany)
• The Hygiene Company (U.K.)
• Uniwipe Europe Ltd (U.K.)
• KCWW (U.S.)
• Ecolab (U.S.)
• CleanWell, LLC. (U.S.)
• Seventh Generation Inc (U.S.)
• The Claire Manufacturing Company (U.S.)
• Parker Laboratories (U.S.)
• GOJO Industries, Inc. (U.S.)
• Stepan Company (U.S.)
• Whiteley (U.S.)
• Linghai Zhan Wang Biotechnology Co., Ltd. (China)
• Jainam Invamed Private Limited (Индия)
• Hangzhou Wipex Nonwovens Co, Ltd. (Китай)

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