Global Data Roaming Market - Industry Trends and Forecast to 2031

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Data Roaming Market Analysis and Size

Data Roaming is a service that enables mobile users to access internet services outside their home network coverage area. When activated, it allows users to use data services such as browsing, emailing, and app usage while traveling internationally. However, additional charges may apply as the user's device connects to a foreign network, and the home network typically levies fees for the provided service.

Data Bridge Market Research analyzes that the global data roaming market was valued at USD  90.19   billion in 2023 and is expected to reach USD 132.34 billion by 2031, registering a CAGR of 4.91% during the forecast period of 2024-2031. Technology segments account for the highest market share due to the increasing usage of equipment among the consumer. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation

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Market Definition

The data roaming market refers to the industry that provides mobile users with the ability to access data services while traveling internationally. It encompasses the infrastructure and services that enable seamless data connectivity for smartphones and other devices outside their home network. This market involves agreements between telecommunications operators worldwide, allowing users to access the internet, send messages, and use apps while abroad. It plays a crucial role in facilitating international communication and connectivity for individuals and businesses, contributing to the global integration of telecommunications services across borders. The market is influenced by factors such as technological advancements, regulatory frameworks, and consumer demand for reliable international data services.

Global Data Roaming Market Dynamics

Drivers

• Growing Demand for Mobile Devices

The ability to roam allows users to use their mobile devices in areas where their home network operators do not offer coverage. The additional fees that roamers incur when they connect to a foreign network are known as roaming tariffs. Various roaming services, including SMS, data, and voice, are paid extra fees. The market for roaming tariffs is expected to grow due to several factors. Some of the factors anticipated to favorably affect the growth of the roaming tariff market over the forecast period include the increasing number of mobile phone users, the popularity of 3G and 4G-enabled smartphones, the rise in the number of unique subscribers, and the penetration of mobile internet.

• Increasing Technological Advancements

Technological advancements such as M2M and cloud are projected to drive the growth for the mobile virtual network operators market during the forecast period. Mobile virtual network operators are anticipated to offer convenient mobility and cheaper options for industries such as entertainment, lifestyle and productivity to upsurge revenue generation. Mobile Virtual Network Operator (MVNO) also offers numerous features by offering roaming services to their customers while traveling. For instance, Lyca mobile delivers inexpensive international calling rates to their users.

 Opportunity

• Fifth-Generation Roaming

Since 5G is expected to provide low latency and global coverage, it is becoming increasingly popular among mobile network operators. By ensuring improved digitization and a connected environment, 5G roaming is predicted to transform the telecom industry and boost economic growth. In addition to the telecommunications industry, 5G is anticipated to positively impact several other industries, including logistics, smart cities, public safety, and smart agriculture. Many businesses are working to modernize digital security and provide effective mobile security solutions. Numerous operators benefit from the growing consumer demand for the roaming feature. Multiple connected solutions providers are inclined to introduce innovative solutions to reduce the gap between mobile operators and their customers to benefit mobile operators and satisfy consumer demand for improved network solutions while roaming.

Restraint/Challenge

• Issues Associated with Mobile Virtual Network Operator (MVNO) Market

Lack of technological expertise and skilled workforce in developing and underdeveloped economies will act as a restraint for the market growth. Also, low service quality and decreasing profit margins and prioritization will yet again obstruct the market growth rate. Furthermore, lack of strong infrastructural facilities and lack of readiness of MNOs in the backward economies will also derail the growth rate of the market.

Recent Development

• In 2022, PeP has acquired Simapka to increase mobile services in Poland. This acquisition would help in emerging an ecosystem where a diversity of additional services would boost the payments. The major aim of this acquisition is to ensure that the retail outlets gain benefit from the sturdy digitization of payments through Simapka’s mobile application throughout Europe
• In 2022, Cricket Wireless LLC announced their collaboration with the Southern Intercollegiate Athletic Conference (SIAC). This agreement enables Cricket to offer unique experiences to SIAC fans at all Historically Black Colleges/Universities (HBCUs) member schools

Global Data Roaming Market Scope

The global data roaming market is segmented on the basis of  service, infrastructure, operational model, subscriber, business model, and organization size. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Service

• Network Routing
• Customer Care
• Handset Management and Marketing and Sales

Infrastructure

• Skinny Mobile Virtual Network Operator (MVNO)
• Thin Mobile Virtual Network Operator (MVNO)
• Thick Mobile Virtual Network Operator (MVNO)

Operational Model

• Reseller
• Service Operator
• Full Mobile Virtual Network Operator (MVNO)

Subscriber

• Consumer
• Enterprise

Business Model

• Discount
• Specialist Data
• Ethnic
• Business
• International
• Youth/Media
• Bundled
• Others

Organization Size

• Small and Medium-Sized Enterprise
• Large Enterprise

Global Data Roaming Market Region Analysis/Insights

The Microcontroller for global data roaming market is analyzed and market size insights and trends are provided by country, service, infrastructure, operational model, subscriber, business model and organization size as referenced above.

The countries covered in the market report are U.S., Canada, Mexico, Germany, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, South Africa, Saudi Arabia, UAE, Egypt, Israel, Rest of Middle East and Africa, Brazil, Argentina and Rest of South America.

North America is expected to dominate the market due to its advanced technological infrastructure, widespread adoption of digital payment systems, a tech-savvy population, and significant investments in innovation and development.

Asia-Pacific is expected to be the fastest growing region in the market due to its rapid technological adoption, growing mobile user base, and increasing demand for convenient and secure digital payment solutions in the region.

The country section of the market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

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Competitive Landscape and Global Data Roaming Market Share Analysis

The global data roaming market is analyzed, and market size information is provided by country, service, infrastructure, operational model, subscriber, business model, organization size. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus related to the market

Some of the major players operating in the global data roaming market are:

• Virgin Media Business Ltd (U.K.)
• DataXoom (U.S.)
• Lebara (U.K.)
• KDDI CORPORATION (Japan)
• Asahi Net, Inc. (Japan)
• Tesco (U.K.)
• Virgin Plus (Canada)
• TRACFONE (U.S.)
• Verizon (U.S.)
• DISH Wireless L.L.C (U.S.)
• Lyca Mobile (U.K.)
• Poste Italiane (Italy)
• Airvoice Wireless (U.S.)
• giffgaff (U.K.)
• Kajeet, Inc. (U.S.)
• Enreach (Netherlands)
• Ting (Canada)
• Red Pocket Mobile (U.S.)
• Consumer Cellular (U.S.)

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