Мировой рынок Bubble Tea – тенденции отрасли и прогноз до 2029 года

Анализ и размер мирового рынка Bubble Tea

Многочисленные ассортименты напитка потребляются с широким спектром заправок. Air pocket milk green tea with custard и bubble milk tea with custard являются двумя наиболее потребляемыми сортами среди людей. Напиток является богатым источником антиоксидантов, кофеина и витамина С, который помогает в укреплении иммунной системы.

• Глобальный рынок Bubble Tea оценивался в 596,79 млн долларов США в 2021 году и, как ожидается, достигнет 1 119,56 млн долларов США к 2029 году, регистрируя среднегодовой темп роста в 7,70% в прогнозируемый период 2022-2029 годов. «Черный чай» составляет крупнейший сегмент ингредиентов из-за подлинного натурального вкуса черного чая. Отчет о рынке, подготовленный командой Data Bridge Market Research, включает в себя углубленный экспертный анализ, анализ импорта/экспорта, анализ цен, анализ потребления производства, патентный анализ и поведение потребителей.

Определение мирового рынка Bubble Tea

Bubble tea, также известный как bubble milk tea, boba tea, pearl milk tea, boba juice или просто boba, относится к тайваньскому напитку на основе чая, который был изначально изобретен в Тайнане и Тайчжуне в 1980-х годах. Большинство рецептов bubble tea состоят из чайной основы, смешанной с молоком или фруктами, к которым часто добавляют шарики (жемчужины, пузырьки или boba) и фруктовое желе.

Область отчета и сегментация рынка

Bubble Tea Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints and challenges. All of this is discussed in detail as below:

• Consumption of Tea

The increase in the consumption of tea and coffee as nootropic drinks among students and working-class population acts as one of the major factors driving the growth of bubble tea market. The high consumption of tea among population who have busy working lifestyle as it is easy to prepare assist in the growth of market.

• Prevalence of Cardiovascular Diseases

The rise in the prevalence of cardiovascular diseases, diabetes, and oral bacteria, accelerate the market growth. The tea is known for reducing the occurrences of these diseases.

• Health Consciousness

The rise in the health consciousness among population further influences the market. The consumption of bubble tea is known to strengthen immune system, decline inflammation, boost energy and enhance cardiovascular health.

Additionally, change in lifestyle, increase in the disposable income and rise in awareness regarding the benefits of the beverage positively affect the bubble tea market.

Opportunities

Furthermore, various product innovations, such as the launch of bubble teas in exotic flavors extend profitable opportunities to the market players in the forecast period of 2022 to 2029. Also, aesthetically appealing packaging will further expand the market.

Restraints/Challenges Global Bubble Tea Market

On the other hand, preference toward organic beverages and excess sugar content in these drinks leading to health issues are expected to obstruct market growth. Also, concerns regarding presence of artificial preservatives in bubble tea are projected to challenge the bubble tea market in the forecast period of 2022-2029.

This bubble tea market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on bubble tea market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Covid-19 Impact on Bubble Tea Market

The COVID-19 has impacted bubble tea market. The limited investment costs and lack of employees hampered sales and production of beverages. However, market key players adopted new safety measures for developing the products. The online distribution channel changing the shopping habits of people as it offers benefits such as easy payment methods, availability of a wide range of products, doorstep delivery and heavy discounts assisted in the growth of the market during the pandemic, and will further accelerate the growth during the post-pandemic situation.

Recent Developments

• TA Associates announced an investment in Gong Cha Group in August’2019. The company aims to witness high growth business opportunities.
• Secret recipe launched a series of boba tea flavors in Jube’2019. The series include flavors, such as caramel, boba milk tea, boba brown sugar milk tea, boba signature tea and boba mignight blue.

Global Bubble Tea Market Scope and Market Size

The bubble tea market is segmented on the basis of ingredients, flavours and component. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Base Ingredient

• Black Tea
• Green Tea
• Oolong Tea
• White Tea

On the basis of base ingredient, the bubble tea market is divided into black tea, green tea, oolong tea, and white tea.

Flavor

• Original Flavour
• Coffee Flavour
• Fruit Flavour
• Chocolate Flavour
• Others

On the basis of flavour, the bubble tea market is categorized into original flavour, coffee flavour, fruit flavour, chocolate flavour, and others.

Component

• Flavour
• Creamer
• Sweetener
• Liquid
• Tapioca Pearls
• Others  

On the basis of component, the bubble tea market is classified into flavour, creamer, sweetener, liquid, tapioca pearls and others.

Bubble Tea Market Regional Analysis/Insights

The bubble tea market is analysed and market size insights and trends are provided by country, ingredients, flavours and component as referenced above.

The countries covered in the bubble tea market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

Asia-Pacific (APAC) dominates the bubble tea market because of the high consumption of the bubble tea within the region.

Europe is expected to witness significant growth during the forecast period of 2022 to 2029 because of the increase in the demand for healthy hot beverages in the region.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Bubble Tea Market Share Analysis

The bubble tea market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to bubble tea market.

Some of the major players operating in the bubble tea market are:

• Lollicup USA Inc. (US)
• CuppoTee Company (Taiwan)
• Bubble Tea House Company (India)
• Ten Ren’s Tea Time (US)
• Boba Box Limited (UK)
• Sumos Sdn Bhd (Malaysia)
• Boba Tea Company (US)
• Troika JC. (Qbubble) (US)
• Fokus Inc. (Taiwan),
•  Tea Time (China)
• Kuaikeli Enterprise Co., Ltd. (China)
• COCO International Co., Ltd. (Vietnam)
• Kung Fu Tea (US)
• Gong Cha (China)
• Boba Guys (US),
• Chatime (Taiwan)
• ShareTea (US)
• Coco Fresh (India)

Research Methodology : Global Bubble Tea Market

Сбор данных и анализ базового года выполняется с использованием модулей сбора данных с большими размерами выборки. Рыночные данные анализируются и оцениваются с использованием рыночных статистических и когерентных моделей. Также анализ доли рынка и анализ ключевых тенденций являются основными факторами успеха в рыночном отчете. Чтобы узнать больше, запросите звонок аналитика или можете оставить свой запрос.

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