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The global power bank market is highly concentrated market with major key players and local players to cater the domestic market. AsusTek is dominating the power bank market followed by Xiaomi and Lenovo along with others such as Anker Technology Co. Limited, Microsoft Corp., Panasonic Corporation, Sony Corporation, ADATA Technology Co., Ltd., Intex Technologies (India) Ltd., UNU Electronics Inc., Portronics and Century New Energy Battery Co. Ltd. among other companies.
ASUSTEK:
Established in 1989 and headquartered in Taiwan, China, ASUSTeK Computer Inc. is a computer hardware and consumer electronics company. The company operates its business through the following product categories such as phones, laptops & 2-in-1 PCs, tablets, motherboards, graphics cards, wearable & healthcare, desktop & all-in one PCs, display, networking, sound, home & automotive, peripheral, gaming, servers & workstations, and zenbo. ASUS has become one of the leading motherboard and gaming brand along with the top-three consumer notebook vendor.
XIAOMI:
Founded in 2010 and headquartered at Beijing, China. It is an electronics and software company. Xiaomi develops, designs, and commercializes mobile apps, smartphones, laptops, and other consumer electronics. The company operates its business through product categories such as notebooks, phones, mi TV, smart devices, mi power bank and charging accessories, and audio accessories. The power bank and charging accessories offers various wide ranges of portable chargers and power banks with high range of battery.
LENOVO:
Founded in 1984 and headquartered in Hong Kong, China. Lenovo is a major supplier of latest and advanced commercial, consumer, and enterprise technology. The company operates through the four business segments such as PC and smart device, mobile, data center and others. The company’s product portfolio comprises of high-quality, secure products and services which include PCs, servers, storage, workstations, smart TVs and wide range of mobile products like smartphones, tablets and apps.