Saudi Arabia Body Care And Personal Hygiene Market
Market Size in USD Billion
CAGR :
% 
 Forecast Period |
2024 –2030 |
 Market Size (Base Year) |
|
 Market Size (Forecast Year) |
USD 1,727.84 |
 CAGR |
% |
| Major Markets Players |
Saudi Arabia Body Care and Personal Hygiene Market By Product (Hand Wash, Body Wash, Bar Soap, Talcum Powder, and Hand Sanitizer), Distribution Channels (Supermarkets/Hypermarkets, E-Commerce, Specialty Stores, Pharmacies, Government Tenders, and Others), End-User (Women, Men, and Kids), Industry Trends and Forecast to 2030.
Saudi Arabia Body Care and Personal Hygiene Market Analysis and Size
Increasing awareness regarding the benefits of maintaining cleanliness and personal hygiene is an important driver for the Saudi Arabia body care and personal hygiene market. The surge in epidemic or pandemic outbreaks or diseases and fast-expanding healthcare infrastructure are expected to propel Saudi Arabia body care and personal hygiene market growth.
The Saudi Arabia body care and personal hygiene market report provide details of market share, new developments, and the impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, products approvals, strategic decisions, product launches, geographic expansions, and technological innovations in the market. To understand the analysis and the market scenario, contact us for an analyst brief. Our team will help you create a revenue-impact solution to achieve your desired goal.
Saudi Arabia body care and personal hygiene market are expected to gain significant growth in the forecast period of 2023 to 2030. Data Bridge Market Research analyses that the market is growing with a CAGR of 4.0% in the forecast period of 2023 to 2030 and is expected to reach USD 1,727.84 Million by 2030. The major factor driving the growth of Saudi Arabia body care and personal hygiene is the rising personal hygiene adoption patterns, which has resulted in increased use of body care and personal hygiene products.
|
Report Metric |
Details |
|
Forecast Period |
2023 to 2030 |
|
Base Year |
2022 |
|
Historic Years |
2021 (Customizable to 2020 - 2015) |
|
Quantitative Units |
Revenue in USD Million |
|
Segments Covered |
By Product (Hand Wash, Body Wash, Bar Soap, Talcum Powder, and Hand Sanitizer), Distribution Channels (Supermarkets/Hypermarkets, E-Commerce, Specialty Stores, Pharmacies, Government Tenders, and Others), End-User (Women, Men, and Kids) |
|
Countries Covered |
Saudi Arabia |
|
Market Players Covered |
Unilever, The Soap Box Kuwait, Procter & Gamble, Godrej Consumer Products Limited, Avon Cosmetics, Knooz Al-Ardh Detergent Manufacturing CO. LLC., Henkel Jebel Ali FZCO, Manscaped, Reckitt Benckiser, Bath & Body Works, Inc. Direct, Inc., and Fayfa Chemical Factory (L.L.C.), among others. |
Market Definition
Body care and personal hygiene are types of infection or illness prevention. Washing hands, bathing regularly, clipping nails, brushing teeth often, and so on helps to keep one’s personal hygiene in good shape. Personal hygiene can help keep diseases, bugs, and bad odors at bay. The increasing population, combined with rising personal hygiene adoption patterns, has resulted in increased use of body care and personal hygiene products. The rising demand for personal hygiene products is a significant driver of market expansion. Product innovation is also assisting major manufacturers in maintaining their market share in hygiene products. Thus, increasing consumer awareness about their health and hygiene is one of the major reasons driving the market.
Saudi Arabia Body Care and Persona Hygiene Market Dynamics
This section deals with understanding the market drivers, advantages, opportunities, restraints, and challenges. All of this is discussed in detail below:
Drivers
- Surge in epidemic or pandemic outbreaks or diseases
During the pandemic, the personal hygiene market saw a boom. There was high demand for hygiene products such as shower and bathing products, among others. After the COVID-19 pandemic came to an end in 2022, the body care and personal hygiene products industry became more aware of how important personal hygiene is. This helped many manufacturers and enterprises in the body care and personal hygiene market to enter new opportunity pockets.
- Fast-expanding healthcare infrastructure
The country has invested in health clusters across the Kingdom, which has increased the number of internationally accredited hospitals and doubled the number of primary healthcare visits per capita from two to four and expanding digital healthcare innovation. Therefore, fast expanding and rapidly developing medical and healthcare infrastructure in the country is expected to drive the growth of body care and personal hygiene products in the Saudi Arabia market.
Opportunities
- Introduction of organic, chemical-free and halal personal care products
In Saudi Arabia, middle-aged people witness aging anxiety and seek natural or herbal ingredient-based products. This trend is boosting the demand for natural, anti-aging care products in the country. Consumer awareness about the harmful effects of certain compounds, such as paraben, aluminum, and deodorants, which is also increasing in body care and personal care products. With the strong presence of the young population in Saudi Arabia, the demand for facial care products from various brands has risen, boosting the market.
- Penetration of social media platforms
In Saudi Arabia, strong internet penetration has significantly contributed to the rising consumer awareness about body care and personal hygiene products. The country is amongst those which has the highest number of active social media users on various social media platforms, including Instagram, Facebook, Snapchat, and Twitter. The trend of social media influencers showcasing their beauty regimens has increased over the past few years, and both local and international beauty companies have been partnering with influencers to increase their brand awareness and reach potential consumers.
Restraints/Challenges
- Growing consumer awareness regarding the probable side effects of body care and personal care products
Saudi Arabia consumers are becoming more educated and awarded and have become choosy in selecting their products and services according to their intrinsic value. Consumers are becoming more conscious of their personal hygiene and beauty. Therefore, the growing concern for perfect skin and a perfect body has made them more aware of the probable side effects of these body care and personal hygiene products.
- Maintaining the integrity and authenticity of A particular body or personal care product
Skin vulnerable to injury, damaged, or unable to heal is considered to have a skin integrity issue. Intrinsic and extrinsic factors affect skin integrity, but prolonged extrinsic factors, such as the use of some boy and personal care products, make the skin more vulnerable to becoming injured or impaired. When skin is altered, the chance of infection, limb loss, and even death increases. Thus, maintaining the integrity and authenticity of a particular body or personal care product may act as a challenge for the Saudi Arabia body care and personal hygiene market.
Recent Development
- In November 2019, the Saudi Food and Drug Authority (SFDA) has enforced a regulation that says that there is a need for a Consignment Based Conformity Assessment of products to be exported to the Kingdom of Saudi Arabia according to the applicable technical regulations and standards adopted by the SFDA. Cosmetic and Personal Care Products covered by GSO 1943 and the SFDA fall under this regulation.
Saudi Arabia Body Care and Personal Hygiene Market Scope
Saudi Arabia body care and personal hygiene market are categorized based on product, distribution channels and end-user. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to make strategic decisions to identify core market applications.
Product
- HAND WASH
- BODY WASH
- BAR SOAP
- TALCUM POWDER
- HAND SANITIZER
On the basis of product, the Saudi Arabia body care and personal hygiene market is classified into five segments- hand wash, body wash, bar soap, talcum powder and hand sanitizer.
Distribution Channels
- SUPERMARKETS/HYPERMARKETS
- E-COMMERCE
- SPECIALTY STORES
- PHARMACIES
- GOVERNMENT TENDERS
- OTHERS
On the basis of distribution channels, the Saudi Arabia body care and personal hygiene market is classified into five segments supermarkets/hypermarkets, e-commerce, specialty stores, pharmacies, government tenders and others.
End-User
- Women
- Men
- Kids
On the basis of end-user, the Saudi Arabia body care and personal hygiene market is classified into three segments women, men and kids.
Competitive Landscape and Saudi Arabia Body Care and Personal Hygiene Market Share Analysis
Saudi Arabia body care and personal hygiene market competitive landscape provide details of competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, production sites and facilities, company strengths and weaknesses, product launch, product trials pipelines, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the companies’ focus related to the Saudi Arabia body care and personal hygiene market.
Some of the prominent participants operating in the Saudi Arabia body care and personal hygiene market are Unilever, The Soap Box Kuwait, Procter & Gamble, Godrej Consumer Products Limited, Avon Cosmetics, Knooz Al-Ardh Detergent Manufacturing CO. LLC., Henkel Jebel Ali FZCO, Manscaped, Reckitt Benckiser, Bath & Body Works, Inc. Direct, Inc., and Fayfa Chemical Factory (L.L.C.), among others.
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Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET
1.4 LIMITATIONS
1.5 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 GEOGRAPHICAL SCOPE
2.3 YEARS CONSIDERED FOR THE STUDY
2.4 CURRENCY AND PRICING
2.5 DBMR TRIPOD DATA VALIDATION MODEL
2.6 PRODUCT LIFELINE CURVE
2.7 MULTIVARIATE MODELING
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS
2.9 DBMR MARKET POSITION GRID
2.1 MARKET END-USER COVERAGE GRID
2.11 DBMR MARKET CHALLENGE MATRIX
2.12 DBMR VENDOR SHARE ANALYSIS
2.13 IMPORT-EXPORT DATA
2.14 SECONDARY SOURCES
2.15 ASSUMPTIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 LEADING COMPETITORS OF THE LIFEBUOY BRAND IN SAUDI ARABIA
4.2 PESTLE ANALYSIS
4.2.1 POLITICAL FACTORS
4.2.2 ECONOMIC FACTORS
4.2.3 SOCIAL FACTORS
4.2.4 TECHNOLOGICAL FACTORS
4.2.5 LEGAL FACTORS
4.2.6 ENVIRONMENTAL FACTORS
4.3 PORTER’S FIVE FORCES
4.3.1 THREAT OF NEW ENTRANTS
4.3.2 THREAT OF SUBSTITUTES
4.3.3 CUSTOMER BARGAINING POWER
4.3.4 SUPPLIER BARGAINING POWER
4.3.5 INTERNAL COMPETITION (RIVALRY)
4.4 PRODUCTION CONSUMPTION ANALYSIS
4.5 VENDOR SELECTION CRITERIA
4.6 REGULATION COVERAGE
5 COUNTRY SUMMARY: SAUDI ARABIA
6 MARKET OVERVIEW
6.1 DRIVERS
6.1.1 INCREASING AWARENESS REGARDING THE BENEFITS OF MAINTAINING CLEANLINESS AND PERSONAL HYGIENE
6.1.2 SURGE IN EPIDEMIC OR PANDEMIC OUTBREAKS OR DISEASES
6.1.3 FAST-EXPANDING HEALTHCARE INFRASTRUCTURE
6.2 RESTRAINTS
6.2.1 GROWING CONSUMER AWARENESS REGARDING THE PROBABLE SIDE EFFECTS OF BODY CARE AND PERSONAL CARE PRODUCTS
6.2.2 GOVERNMENT REGULATIONS AGAINST SYNTHETIC INGREDIENTS USED IN PERSONAL CARE PRODUCTS
6.3 OPPORTUNITIES
6.3.1 INTRODUCTION OF ORGANIC, CHEMICAL-FREE AND HALAL PERSONAL CARE PRODUCTS
6.3.2 PENETRATION OF SOCIAL MEDIA PLATFORMS
6.4 CHALLENGES
6.4.1 LACK OF EFFICACY OF DISTRIBUTION CHANNELS
6.4.2 MAINTAINING THE INTEGRITY AND AUTHENTICITY OF A PARTICULAR BODY OR PERSONAL CARE PRODUCT
7 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY PRODUCT
7.1 OVERVIEW
7.2 HAND WASH
7.3 BODY WASH
7.3.1 BODY WASH, BY SEGMENT
7.3.1.1 NON-MEDICATED
7.3.1.2 MEDICATED
7.4 BAR SOAP
7.4.1 BAR SOAP, BY SEGMENT
7.4.1.1 SYNTHETIC
7.4.1.2 NATURAL
7.5 TALCUM POWDER
7.5.1 TALCUM POWDER, BY SEGMENT
7.5.1.1 NON-MEDICATED
7.5.1.2 MEDICATED
7.6 HAND SANITIZER
7.6.1 HAND SANITIZER, BY SEGMENT
7.6.1.1 GEL
7.6.1.2 LIQUID
7.6.1.3 FOAM
7.6.1.4 OTHERS
8 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL
8.1 OVERVIEW
8.2 SUPERMARKETS/HYPERMARKETS
8.3 E-COMMERCE
8.4 SPECIALTY STORES
8.5 PHARMACIES
8.6 GOVERNMENT TENDERS
8.7 OTHERS
9 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY END-USER
9.1 OVERVIEW
9.2 WOMEN
9.2.1 WOMEN, BY PRODUCT
9.2.1.1 HAND WASH
9.2.1.2 BODY WASH
9.2.1.3 BAR SOAP
9.2.1.4 TALCUM POWDER
9.2.1.5 HAND SANITIZER
9.3 MEN
9.3.1 MEN, BY PRODUCT
9.3.1.1 HAND WASH
9.3.1.2 BODY WASH
9.3.1.3 BAR SOAP
9.3.1.4 TALCUM POWDER
9.3.1.5 HAND SANITIZER
9.4 KIDS
9.4.1 KIDS, BY PRODUCT
9.4.1.1 HAND WASH
9.4.1.2 BODY WASH
9.4.1.3 BAR SOAP
9.4.1.4 TALCUM POWDER
9.4.1.5 HAND SANITIZER
10 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, COMPANY LANDSCAPE
10.1 COMPANY SHARE ANALYSIS: INDONESIA
10.2 COLLABORATION
10.3 ACQUISITION
10.4 NEW PRODUCT LAUNCH
10.5 FUNDING
10.6 AWARDS
11 SWOT ANALYSIS
12 COMPANY PROFILES
12.1 UNILEVER
12.1.1 COMPANY SNAPSHOT
12.1.2 REVENUE ANALYSIS
12.1.3 PRODUCT PORTFOLIO
12.1.4 RECENT DEVELOPMENTS
12.2 RECKITT BENCKISER
12.2.1 COMPANY SNAPSHOT
12.2.2 REVENUE ANALYSIS
12.2.3 PRODUCT PORTFOLIO
12.2.4 RECENT DEVELOPMENT
12.3 PROCTER & GAMBLE
12.3.1 COMPANY SNAPSHOT
12.3.2 REVENUE ANALYSIS
12.3.3 PRODUCT PORTFOLIO
12.3.4 RECENT DEVELOPMENT
12.4 GODREJ CONSUMER PRODUCTS LIMITED
12.4.1 COMPANY SNAPSHOT
12.4.2 REVENUE ANALYSIS
12.4.3 PRODUCT PORTFOLIO
12.4.4 RECENT DEVELOPMENT
12.5 HENKEL JEBEL ALI FZCO
12.5.1 COMPANY SNAPSHOT
12.5.2 REVENUE ANALYSIS
12.5.3 PRODUCT PORTFOLIO
12.5.4 RECENT DEVELOPMENTS
12.6 AVON COSMETICS
12.6.1 COMPANY SNAPSHOT
12.6.2 PRODUCT PORTFOLIO
12.6.3 RECENT DEVELOPMENT
12.7 BATH & BODY WORKS DIRECT, INC.
12.7.1 COMPANY SNAPSHOT
12.7.2 REVENUE ANALYSIS
12.7.3 PRODUCT PORTFOLIO
12.7.4 RECENT DEVELOPMENT
12.8 FAYFA CHEMICAL FACTORY (L.L.C.)
12.8.1 COMPANY SNAPSHOT
12.8.2 PRODUCT PORTFOLIO
12.8.3 RECENT DEVELOPMENT
12.9 KNOOZ AL-ARDH DETERGENT MANUFACTURING CO. LLC
12.9.1 COMPANY SNAPSHOT
12.9.2 PRODUCT PORTFOLIO
12.9.3 RECENT DEVELOPMENT
12.1 MANSCAPED
12.10.1 COMPANY SNAPSHOT
12.10.2 PRODUCT PORTFOLIO
12.10.3 RECENT DEVELOPMENT
12.11 THE SOAP BOX KUWAIT
12.11.1 COMPANY SNAPSHOT
12.11.2 PRODUCT PORTFOLIO
12.11.3 RECENT DEVELOPMENT
13 QUESTIONNAIRE
14 RELATED REPORTS
List of Table
TABLE 1 IMPORT DATA OF SOAP; ORGANIC SURFACE-ACTIVE PRODUCTS AND PREPARATIONS FOR USE AS SOAP, IN THE FORM OF BARS; HS CODE – 3401 (USD THOUSAND)
TABLE 2 EXPORT DATA OF SOAP; ORGANIC SURFACE-ACTIVE PRODUCTS AND PREPARATIONS FOR USE AS SOAP, IN THE FORM OF BARS; HS CODE – 3401 (USD THOUSAND)
TABLE 3 REGULATORY FRAMEWORK
TABLE 4 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY PRODUCT, 2021-2030 (USD MILLION)
TABLE 5 SAUDI ARABIA BODY WASH IN BODY CARE AND PERSONAL HYGIENE MARKET, BY SEGMENT, 2021-2030 (USD MILLION)
TABLE 6 SAUDI ARABIA BAR SOAP IN BODY CARE AND PERSONAL HYGIENE MARKET, BY SEGMENT, 2021-2030 (USD MILLION)
TABLE 7 SAUDI ARABIA TALCUM POWDER IN BODY CARE AND PERSONAL HYGIENE MARKET, BY SEGMENT, 2021-2030 (USD MILLION)
TABLE 8 SAUDI ARABIA HAND SANITIZER IN BODY CARE AND PERSONAL HYGIENE MARKET, BY SEGMENT, 2021-2030 (USD MILLION)
TABLE 9 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY DISTRIBUTION CHANNEL, 2021-2030 (USD MILLION)
TABLE 10 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET, BY END-USER, 2021-2030 (USD MILLION)
TABLE 11 SAUDI ARABIA WOMEN IN BODY CARE AND PERSONAL HYGIENE MARKET, BY PRODUCT, 2021-2030 (USD MILLION)
TABLE 12 SAUDI ARABIA MEN IN BODY CARE AND PERSONAL HYGIENE MARKET, BY PRODUCT, 2021-2030 (USD MILLION)
TABLE 13 SAUDI ARABIA KIDS IN BODY CARE AND PERSONAL HYGIENE MARKET, BY PRODUCT, 2021-2030 (USD MILLION)
List of Figure
FIGURE 1 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET
FIGURE 2 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: DATA TRIANGULATION
FIGURE 3 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: DROC ANALYSIS
FIGURE 4 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: SAUDI ARABIA MARKET ANALYSIS
FIGURE 5 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: COMPANY RESEARCH ANALYSIS
FIGURE 6 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: THE PRODUCT LIFELINE CURVE
FIGURE 7 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: MULTIVARIATE MODELLING
FIGURE 8 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: INTERVIEW DEMOGRAPHICS
FIGURE 9 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: DBMR MARKET POSITION GRID
FIGURE 10 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: MARKET END-USER COVERAGE GRID
FIGURE 11 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: THE MARKET CHALLENGE MATRIX
FIGURE 12 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: VENDOR SHARE ANALYSIS
FIGURE 13 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: SEGMENTATION
FIGURE 14 INCREASING AWARENESS REGARDING THE BENEFITS OF MAINTAINING CLEANLINESS AND PERSONAL HYGIENE IS EXPECTED TO DRIVE SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET IN THE FORECAST PERIOD
FIGURE 15 THE HAND WASH SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET IN 2022 & 2029
FIGURE 16 DRIVERS, RESTRAINTS, OPPORTUNITIES AND CHALLENGES OF THE GLOBAL LEATHER GOODS MARKET
FIGURE 17 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: BY PRODUCT, 2022
FIGURE 18 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: BY DISTRIBUTION CHANNEL, 2022
FIGURE 19 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: BY END-USER, 2022
FIGURE 20 SAUDI ARABIA BODY CARE AND PERSONAL HYGIENE MARKET: COMPANY SHARE 2022 (%)
Research Methodology
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
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