Middle East and Africa Alternative Proteins Market By Category (Organic and Inorganic), Product Type (Alternative Proteins, Insect Protein, Mycoprotein, Cultured Meat and Others), Form (Dry and Liquid), Application (Food and Beverages, Animal Feed, Pharmaceuticals, Personal Care & Cosmetics and Others), – Industry Trends and Forecast to 2029
Middle East and Africa Alternative Proteins Market Analysis and Size
Consumers' dietary preferences are changing Middle East and Africa, and there is a low preference for meat and meat-based products among Middle East and Africa consumers. The growing number of flexitarian or vegan consumers has created numerous opportunities for manufacturers to introduce and innovate in the Alternative proteins segment. Health concerns, climate action, and growing awareness of ethical issues in factory farming are all driving demand for alternative proteins. Alternative protein companies are expanding rapidly today. To gain a competitive advantage in the market, new entrants are employing disruptive technologies such as synthetic biology, big data, AI, machine learning, robotics, and the Internet of Things.
Data Bridge Market Research analyses that the alternative proteins market was valued at USD 1034.02 million in 2021 and is expected to reach the value of USD 2710.20 million by 2029, at a CAGR of 12.8% during the forecast period of 2022-2029.
Market Definition
Proteins derived from algae, plants, and insects are referred to as alternative proteins. They provide a significant amount of protein while requiring fewer natural inputs than traditional protein sources such as fish and meat. Protein is primarily responsible for the formation of lean body tissue and the supply of elements required by digestive enzymes.
Middle East and Africa Alternative Proteins Market Size and Segmentation
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Report Metric
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Details
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Forecast Period
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2022 to 2029
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Base Year
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2021
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Historic Years
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2020 (Customizable to 2014 - 2019)
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Quantitative Units
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Revenue in USD Million, Volumes in Units, Pricing in USD
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Segments Covered
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Category (Organic and Inorganic), Product Type (Alternative Proteins, Insect Protein, Mycoprotein, Cultured Meat and Others), Form (Dry and Liquid), Application (Food and Beverages, Animal Feed, Pharmaceuticals, Personal Care & Cosmetics and Others),
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Countries Covered
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South Africa, Saudi Arabia, UAE, Kuwait and Rest of Middle East and Africa
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Market Players Covered
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Glanbia plc. (Ireland), Now Health Group, Inc. (U.S.), Nutiva Inc (U.S.), The Simply Good Food Co (U.S.), Iovate Health Sciences International Inc. (Canada), MusclePharm Corporation (U.S.), Kerry Group Plc (Ireland), CytoSport, Inc. (U.S.), The Nature's Bounty Co. (U.S.), Reliance Vitamin Company, Inc. (U.S.), Herbalife Nutrition, Inc. (U.S.), Danone SA (France), GNC Holdings, LLC. (U.S.), Orgain Inc. (U.S.), True Nutrition (U.S.)
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Opportunities
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Alternative Proteins Market Dynamics
Drivers
- Rising cases of obesity as well as increasing public awareness
Alternative proteins market growth is being aided by a modified high moisture extrusion process and a new compositional research process. Consumers who do not consume dairy products, for example, are turning to plant-based milk options, which have seen significant growth in recent years. This innovative product line or ready-to-eat products with no compromise on texture and taste is also boosting the growth of the alternative proteins market.
- Constant efforts by market players ethical and sustainable alternative to animal-derived products
Civil society groups and new food business players are constantly putting pressure on established meat and dairy companies, making plant-based products an ethical and sustainable alternative to animal-derived products. The growing trend of millennials adopting flexitarian and meat-free diets indicates a significant shift in purchasing habits from previous generations. Companies from the producers to the retailers are already investing in these opportunities. Some companies invest in other companies that produce alternatives to hedge against or prepare for a decline in demand for animal products.
Opportunity
The growing number of fitness centres and increased female participation are expected to fuel the market's growth. Alternative proteins are environmentally friendly. As consumers become more aware of the properties of alternative proteins, they are also adopting environmentally friendly and allergen-free products. Increase growth demand in allergen-free market will create growth opportunities in the forecast period.
Restraints
The availability of low-cost substitutes, negative publicity, and side effects will impede the growth of the alternative proteins supplements market during the forecast period. Vegetarians consume alternative proteins, but allergies in consumers, such as lactose intolerance, will act as a restraint, further challenging the growth of the in the green alternative proteins market in the forecast period.
This alternative proteins market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the alternative proteins market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
COVID-19 Impact on Alternative Proteins Market
The COVID-19 pandemic boosted the alternative protein industry significantly. The pandemic raised public awareness of zoonotic viral infections, the risk of which can also be linked to livestock. Because of the abundance of macronutrients, micronutrients, and antioxidants in alternative protein can help reduce the effects of viral infections. In terms of manufacturing and distribution, this industry has seen unprecedented demand from manufacturers and consumers, particularly for certain products such as meat analogue and plant-based milk. The pandemic of COVID-19 also resulted in some best practise models for the alternative protein industry. Governments announced relaxations of some competition law requirements imposed on alternative Protein, primarily on plant-based protein products and insect protein.
Recent Development
- Protix (Netherlands) raised €50 million in equity for international expansion in February 2022.
- Calysta (U.S.) raised USD 39 million in investment in September 2021 to support the Middle East and Africa scale-up of Calysta's FeedKind protein production.
- Entomo Farms (Canada) raised Canadian Dollar (C$) 3.7 million (USD 2.9 million) in a funding round led by Asian and Canadian investors in January 2021 to support the company's growth and expansion.
- MycoTechnology (U.S.) raised USD 120.69 million in a Series D financing round from investors until June 2020.
- In 2020, Mitsubishi Corporation, Blue Horizon Ventures, Target Middle East and Africa, ArcTern Ventures, and Rubio Impact Ventures will invest USD 75 million in Mosa Meat, a Dutch food technology firm.
- Cricket Lab, a Thailand-based insect protein manufacturer, raised USD 2.1 million in funding in 2020.
Middle East and Africa Alternative Proteins Market Scope
The alternative proteins market is segmented on the basis of category, product type, form and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Category
- Organic
- Inorganic
Product type
- Alternative Proteins
- Insect Protein
- Mycoprotein
- Cultured Meat
- Others
Form
- Dry
- Liquid
Application
- Food and Beverages
- Animal Feed
- Pharmaceuticals
- Personal Care
- Cosmetics
- Others
Alternative Proteins Market Regional Analysis/Insights
The alternative proteins market is analysed and market size insights and trends are provided by country, category, product type, form and application as referenced above.
The countries covered in the alternative proteins market report are South Africa, Saudi Arabia, UAE, Kuwait and Rest of Middle East and Africa.
South Africa is dominating the awareness and demand for the alternative protein is high in different sector such as food & beverages, feed and various others. People are highly consuming plant based meat and avoiding meat consumption, due to which the market growth is high.
The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Middle East and Africa brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Alternative Proteins Market Share Analysis
The alternative proteins market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Middle East and Africa presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to alternative proteins market.
Some of the major players operating in the alternative proteins market are:
- Glanbia plc. (Ireland)
- Now Health Group, Inc. (U.S.)
- Nutiva Inc (U.S.)
- The Simply Good Food Co (U.S.)
- Iovate Health Sciences International Inc. (Canada)
- MusclePharm Corporation (U.S.)
- Kerry Group Plc (Ireland)
- CytoSport, Inc. (U.S.)
- The Nature's Bounty Co. (U.S.)
- Reliance Vitamin Company, Inc. (U.S.)
- Herbalife Nutrition, Inc. (U.S.)
- Danone SA (France)
- GNC Holdings, LLC. (U.S.)
- Orgain Inc. (U.S.)
- True Nutrition (U.S.)
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