- In August 2020, PushEngage, a prominent web push notification software provider, was acquired by Freshworks. This acquisition aimed to enhance Freshworks’ suite of customer engagement tools, allowing the company to offer more robust solutions for real-time notifications. The move was part of Freshworks' strategy to expand its portfolio and strengthen its presence in the growing digital marketing sector
- In September 2020, PushCrew, a leading push notification platform, was acquired by Sendinblue, a global marketing technology company. This acquisition enabled Sendinblue to integrate push notification capabilities into its existing suite of services, expanding its offering for businesses looking to enhance customer engagement. The move also strengthened Sendinblue’s position in the competitive digital marketing landscape
- In July 2020, PushEngage entered into a partnership agreement with Shopify, a leading e-commerce platform. This collaboration aimed to integrate web push notification capabilities directly into Shopify’s platform, allowing merchants to engage customers with real-time updates and promotions. The partnership was designed to help Shopify users boost customer retention and sales
- In August 2020, PushCrew signed a partnership agreement with Mailchimp, a well-known email marketing platform. This strategic partnership enabled PushCrew to integrate its push notification technology with Mailchimp’s email marketing services, offering users an enhanced set of communication tools. The collaboration aimed to streamline digital marketing efforts and improve customer engagement for businesses
Frequently Asked Questions
Companies such as PushEngage (U.S.), OneSignal (U.S.), Wingify (India), Aimtell (U.S.), iZooto (India), SendPulse (Cyprus), WebEngage (India), MoEngage (India), are the major companies in the web push notification software market.
In September 2020, PushCrew, a leading push notification platform, was acquired by Sendinblue, a global marketing technology company. This acquisition enabled Sendinblue to integrate push notification capabilities into its existing suite of services, expanding its offering for businesses looking to enhance customer engagement.
The countries covered in the web push notification software market are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.