- Henkel announced plans to merge its Laundry & Home Care and Beauty Care businesses into Henkel Consumer Brands in 2022. The company immediately started planning for the integration process, with the goal of having the new organisation in place by the beginning of 2023.
- P&G's Febreze announced the release of Ember, a luxurious fragrance with a sparkling citrus scent and notes of elegant woods, in 2022.
- Godrej aer unveiled the Godrej aer power pocket in 2021, a powerful bathroom fragrance line that will replace the company's current aer pocket line.
Frequently Asked Questions
The market is segmented based on Segmentation, By Product Type (Diffuser, Potpourri, Spray, Candle, Electric Air Freshener, Burner, Aroma Oil, Lamp), Form (Liquid, Dry, Solid) Fragrances (Lemon, Lavender, Jasmine, Rose, Sandalwood, Vanilla, Others), End-User (Home Care, Healthcare, Hospitality, Museums, Commercial, Others), Distribution Channel (Direct Sales, E-Commerce, Retail Stores, Others) – Industry Trends and Forecast to 2032
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The Global Home Fragrances Market size was valued at USD 7.83 USD Billion in 2024.
The Global Home Fragrances Market is projected to grow at a CAGR of 5.65% during the forecast period of 2025 to 2032.
The market report covers data from the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (M.E.A.) as a part of Middle East and Africa (M.E.A.), Brazil, Argentina and Rest of South America as part of South America.
