- In October 2022, Oribe Hair Products, a Kao Corporation brand, introduced a limited edition dry texturizing spray designed to elevate hair styling. This innovative spray instantly adds style and polish while enhancing texture and volume with a rough-luxe finish. It also effectively absorbs oil and dirt, allowing users to extend the time between washes, making it a convenient addition to any hair care routine
- In September 2022, The Professional Products Division of L'Oréal Canada launched an inclusive online training initiative named "Power of the Collective" aimed at hairstylists. This no-cost program seeks to educate hairstylists about the diverse range of hair types, fostering an inclusive and trustworthy environment in salons. The first-year curriculum features six modules focused on haircutting, taught by international experts, with future modules on styling and coloring planned for the following years
- In February 2022, Arata, a brand under Slick Organics Private Limited, unveiled its Advanced Curl Care range, featuring an array of hair styling products such as gels and creams. Infused with nourishing ingredients like Murumuru butter, mango butter, and hydrolyzed proteins, these products aim to enhance the shine and health of curls. The inclusion of grape seed oil and natural fragrances derived from herbs and floral extracts further enriches the curl care experience
- In February 2022, Honasa Consumer Pvt. Ltd. made a significant move by acquiring BBlunt Houses Premium Products from Godrej Consumer Products. This strategic acquisition positions Honasa to fully own and manage the BBlunt hair styling brand, allowing for potential growth and innovation under their leadership. This transition highlights Honasa's commitment to expanding its portfolio in the competitive hair care market
- In December 2021, Procter & Gamble made headlines by acquiring Ouai, a haircare and styling brand founded by celebrity hairstylist Jen Atkin. This acquisition signifies P&G's strategic entry into the prestige haircare sector, which is experiencing substantial growth in the beauty industry. Despite this acquisition, Ouai will operate independently, maintaining its unique brand identity while benefiting from P&G’s resources for further development and outreach
Frequently Asked Questions
The market is segmented based on Segmentation, By Product (Hair Gel, Hair Mousse, Hairspray, Styling Creams and Waxes, Styling Spray, and Others), Distribution Channel (Warehouse Clubs, Convenience Stores, Specialist Retailers, Supermarkets and Hypermarkets, Variety Stores, Online Retail, Departmental Stores, and Others), End-use (Male and Female), Application (Household and Commercial) – Industry Trends and Forecast to 2031
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The Global Hair Styling Products Market size was valued at USD 10.40 USD Billion in 2023.
The Global Hair Styling Products Market is projected to grow at a CAGR of 7% during the forecast period of 2024 to 2031.
The market report covers data from the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
