“Shifting Focus Towards Preventive Health and Wellness”
Consumers’ shifting focus on preventive health and wellness is driving demand for functional foods that offer additional benefits like immunity support, improved digestion, and stress relief. Functional gummies and jellies fulfill these needs by providing essential nutrients—such as vitamins, minerals, and probiotics—in a flavorful, convenient format. Their appeal spans across all age groups, from children to adults and the elderly, making them an enjoyable and popular alternative to conventional supplements.