Global Citronellol Market Segmentation, By Purity (More than 94%, Between 85% and 87%, and Less than Equal to 85%), Application (Flavour and Fragrance, Personal Care, Fabric Care, Home Care, and Others), Type (Natural and Synthesis) - Industry Trends and Forecast to 2031.
Citronellol Market Analysis
Citronellol market growth is driven by increased demand for natural fragrances and essential oils in personal care and household products. Latest advancements include improved extraction technologies such as supercritical CO₂ and enhanced purification processes, boosting yield and purity. These innovations, coupled with rising consumer preference for sustainable and natural products, are fueling market expansion.
Citronellol Market Size
The global citronellol market size was valued at USD 1.46 billion in 2023 and is projected to reach USD 1.98 billion by 2031, with a CAGR of 3.95% during the forecast period of 2024 to 2031.
Citronellol Market Trends
“Rising Demand for Natural Ingredients in Personal Care”
One significant trend driving the growth of the citronellol market is the increasing demand for natural and organic ingredients in personal care products. Consumers are becoming more health-conscious and are opting for products free from synthetic chemicals. Citronellol, a natural compound found in essential oils, is favored for its pleasant scent and potential skin benefits. This shift is particularly evident in the rise of organic skincare brands and eco-friendly products. For instance, brands such as Lush and The Body Shop incorporate citronellol in their formulations to attract health-conscious consumers seeking natural alternatives to conventional chemicals. This growing preference is boosting citronellol’s market expansion.
Report Scope and Citronellol Market Segmentation
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Atrributes
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Citronellol Market Key Insights
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Segments Covered
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By Purity: More than 94%, Between 85% and 87%, and Less than Equal to 85%
By Application: Flavour and Fragrance, Personal Care, Fabric Care, Home Care, and Others
By Type: Natural and Synthesis
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Countries Covered
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U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America
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Key Market Players
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BASF SE (Germany), Privi Speciality Chemicals Limited (India), Crescent Fragrances Private Limited (India), Bo International (India), International Flavours & Fragrances Inc. (U.S.), Capot Chemical Co., Ltd (China), K. K. Enterprise (India), Shiv Shakti Trading Corporation (India), Takasago International Corporation (Japan), Jayshree Aromatics Pvt. Ltd (India), Emerald Performance Materials (U.S.), Kao Corporation (Japan), Robertet SA (France), Symrise AG (Germany), Treatt plc (U.K.), Givaudan SA (Switzerland), and Vigon International Inc (U.S.)
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Market Opportunities
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Value Added Data Infosets
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In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include import export analysis, production capacity overview, production consumption analysis, price trend analysis, climate change scenario, supply chain analysis, value chain analysis, raw material/consumables overview, vendor selection criteria, PESTLE Analysis, Porter Analysis, and regulatory framework.
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Citronellol Market Definition
Citronellol is a naturally occurring terpene alcohol found in essential oils, primarily from citronella, rose, and geranium. It is known for its pleasant floral and citrus scent, used in fragrances, personal care products, and as an insect repellent. Citronellol also has potential antimicrobial and anti-inflammatory properties, contributing to its diverse applications in various industries.
Citronellol Market Dynamics
Drivers
- Increased Use in Personal Care Products
Increased use of citronellol in skin care and personal care products drives market growth due to its desirable properties. For instance, major brands such as L'Oréal and Estée Lauder incorporate citronellol in their perfumes and lotions for its pleasant fragrance and skin-soothing benefits. This trend aligns with rising consumer demand for natural and effective ingredients, fueling the growth of citronellol in the personal care industry.
- Growing Demand in the Food and Beverage Industry
The growing demand in the food and beverage industry significantly drives the citronellol market. Citronellol, used as a natural flavouring agent in products such as fruit-flavoured beverages and gourmet foods, caters to consumers seeking novel and authentic tastes. For instance, its use in premium craft beverages and natural flavouring blends highlights the trend towards unique, natural ingredients, enhancing Citronello market growth and appeal.
Opportunities
- Technological Advancements in Extraction Methods
Technological advancements in extraction methods, such as steam distillation and advanced solvent extraction, significantly enhance the efficiency and cost-effectiveness of citronellol production. For instance, the use of supercritical fluid extraction (SFE) has improved yield and purity, reducing production costs. These innovations increase citronellol's availability, creating opportunities for market expansion in industries such as personal care and fragrance. Enhanced production techniques meet growing demand and foster market growth.
- Rising Adoption in Aromatherapy
The growing popularity of alternative medicine has led to rising adoption of citronellol in aromatherapy and essential oils. For instance, citronellol’s inclusion in calming blends and stress-relief products meets the increasing consumer preference for natural remedies. This trend creates significant market opportunities as consumers seek out citronellol for its therapeutic benefits and pleasant scent, driving demand in the wellness and holistic health sectors.
Restraints/Challenges
- Allergy and Sensitivity Issues
Allergy and sensitivity issues pose a significant restraint for the citronellol market. Some individuals may experience allergic reactions or skin sensitivities when citronellol is used in cosmetic or personal care products. This can limit its application and market growth, as manufacturers may need to provide warnings or avoid its use in certain formulations to prevent adverse reactions.
- Raw Material Availability
Raw material availability is a significant challenge for the citronellol market. Citronellol is extracted from citronella oil, which depends on specific crops. Fluctuations in crop yields due to adverse weather conditions or diseases can disrupt supply stability and drive up costs. Such instability can lead to higher production expenses and inconsistent product availability, posing a major hurdle for market growth and profitability.
This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays
Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.
Expected Impact of Economic Slowdown on the Pricing and Availability of Products
When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.
Citronellol Market Scope
The market is segmented on the basis of purity, application, and type. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Purity
- More than 94%
- Between 85% and 87%
- Less than Equal to 85%
Application
- Flavour and Fragrance
- Personal Care
- Fabric Care
- Home Care
- Others
Type
- Natural
- Synthesis
Citronellol Market Regional Analysis
The market is analyzed and market size insights and trends are provided by purity, application, and type as referenced above.
The countries covered in the market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
Asia-Pacific is expected to dominate the citronellol market due to increased essential oil production for organic personal care products, fragrance and flavor industries, growing adoption of citronella oil in new food and beverage products, heightened focus on personal hygiene, and significant research and development activities in the region.
Europe is expected to show growth in the citronellol market due to the increasing adoption of citronella oil in new food products and beverages. Additionally, heightened emphasis on personal hygiene in the region is driving demand. This combination of factors is contributing to a positive growth outlook for citronellol in Europe.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Citronellol Market Share
The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.
Some of the major players operating in the market are:
- BASF SE (Germany)
- Privi Speciality Chemicals Limited (India)
- Crescent Fragrances Private Limited (India)
- Bo International (India)
- International Flavours & Fragrances Inc. (U.S.)
- Capot Chemical Co., Ltd (China)
- K. K. Enterprise (India)
- Shiv Shakti Trading Corporation (India)
- Takasago International Corporation (Japan)
- Jayshree Aromatics Pvt. Ltd (India)
- Emerald Performance Materials (U.S.)
- Kao Corporation (Japan)
- Robertet SA (France)
- Symrise AG (Germany)
- Treatt plc (U.K.)
- Givaudan SA (Switzerland)
- Vigon International Inc (U.S.)
Latest Developments in Citronellol Market
- In June 2024, International Flavors & Fragrances Inc. released a new line of natural Citronellol-based fragrance ingredients. Produced using advanced biotechnology, these ingredients meet the increasing demand for natural and sustainable options in the fragrance industry, supporting the trend toward eco-conscious consumer choices.
- In March 2024, BASF SE introduced a new range of natural citrus flavors and fragrances, including Citronellol. Utilizing advanced biotechnology, these products address the rising consumer preference for natural ingredients in the flavor and fragrance sector, meeting the industry's growing demand for more sustainable options.
- In August 2022: Kao Corporation launched a new line of natural fragrances, including Citronellol. Leveraging advanced biotechnology, these products cater to the growing trend for sustainable and natural offerings in the fragrance industry, aligning with increasing consumer preference for eco-friendly products.
- In April 2022, Treatt plc unveiled its Citrus Zest Treattarome product line, featuring Citronellol among other natural ingredients. This launch targets the increasing consumer desire for clean label products in the food and beverage industry, emphasizing natural and transparent ingredient sourcing.
- In 2021, Robertet SA introduced a new range of natural flavors and fragrances, featuring Citronellol. These products, made from sustainable and natural ingredients, address the rising consumer demand for clean label products, reflecting a broader industry trend towards transparency and environmental responsibility.
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