Asia-Pacific Hearing Aid Market, By Product Type (Hearing & Device, Hearing Implants, and Hearing & Accessories), Hearing Loss (Sensorineural Loss, Conductive Loss, Mixed Hearing Loss, Auditory Neuropathy Spectrum Disorder (ANSD)), Patient Type (Geriatric, Adults, Pediatrics), Technology (Digital Signal Processing, Wireless Hearing Aid, Directional Microphone Systems, Artificial Intelligence, Digital Noise Reduction, Feedback Management Systems, Data Logging, Telecoil, Tinnitus Masking, and Others), End-Users (Hospitals, Specialty Clinics, Home Care Settings, and Others), Distribution Channel (Direct Tender, Retail Pharmacy, Hospital Pharmacy, Online Sales, and Others), Industry Trends and Forecast to 2030.
Asia-Pacific Hearing Aid Market Analysis and Insights
The Asia-Pacific hearing aid market is rising steadily as a result of the increasing hearing loss cases in the region, especially in China, Japan, and India. Increasing awareness regarding the benefit of early diagnosis is considerably driving the Asia-Pacific market. Government Initiatives for hearing loss awareness in many countries are one of the elements driving the market's rapid rise.
Market players are expanding their product offerings in order to acquire a competitive advantage.
During the forecast period, manufacturers involved in the hearing aid market likely benefit significantly from increasing awareness regarding the benefits of early diagnosis in hearing loss case. Data Bridge Market Research analyses that the Asia-Pacific hearing aid market will grow at a CAGR of 9.7% during the forecast period of 2023 to 2030.
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Report Metric
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Details
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Forecast Period
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2023 to 2030
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Base Year
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2022
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Historic Years
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2021 (Customizabe to 2020-2016)
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Quantitative Units
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Revenue in USD Million, Volumes in Units, Pricing in USD
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Segments Covered
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By Product Type (Hearing & Device, Hearing Implants, and Hearing & Accessories), Hearing Loss (Sensorineural Loss, Conductive Loss, Mixed Hearing Loss, Auditory Neuropathy Spectrum Disorder (ANSD)), Patient Type (Geriatric, Adults, Pediatrics), Technology (Digital Signal Processing, Wireless Hearing Aid, Directional Microphone Systems, Artificial Intelligence, Digital Noise Reduction, Feedback Management Systems, Data Logging, Telecoil, Tinnitus Masking, and Others), End-Users (Hospitals, Specialty Clinics, Home Care Settings, and Others), Distribution Channel (Direct Tender, Retail Pharmacy, Hospital Pharmacy, Online Sales, and Others).
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Countries Covered
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China, Japan, India, Australia, South Korea, Indonesia, Thailand, Singapore, Philippines, Malaysia, Vietnam, Taiwan, and the Rest of Asia-Pacific
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Market Players Covered
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Sonova, WS Audiology A/S, GN Hearing, Arphi, Cochlear Ltd., Demant A/S, Medtronic, Eargo, Natus Medical Incorporated, Beltone Group, Zounds Hearing, Amplifoon, APLS, Starkey Laboratories, Inc., Unitron, Bernafon, Sonic Innovation, Inc., Austar Hearing Science and Technology (Xiamen) Con., Ltd., Boston Scientific Corporation, Rion Co. Ltd., and MED-EL Medical Electronics among others.
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Market Definition
Hearing aids, at their most basic, are microphones that translate sound into electrical impulses. An amplifier boosts the signal's power before a receiver transforms it back to sound and routes it into the ear canal via a tiny tube or earmold. A battery is required to power the hearing aid and enable amplification. Hearing aids differ in terms of design, amplification technology (analog or digital), and features like wireless connectivity and software applications. Earmolds or earpieces are used in some hearing aids to direct the flow of sound into the ear and improve sound quality. The kind and severity of hearing loss, listening requirements, and lifestyle all influence hearing aid selection.
Asia-Pacific Hearing Aid Market Dynamics
This section deals with understanding the market drivers, advantages, opportunities, restraints, and challenges. All of this is discussed in detail below:
Drivers
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Increasing awareness regarding the benefits of early diagnosis
Asia is the most densely populated continent and most likely the one with the greatest number of people with hearing loss. As per WHO, it is going to increase by in greater number by 2050. Newborn screening is the first step in the current hearing screening procedure. Using these procedures guarantees that each newborn with permanent hearing loss is recognized before three months and receives timely and effective intervention services before six months. Early detection of hearing loss is crucial because children with hearing loss frequently lag behind their classmates in the development of speech and language, cognitive abilities, and social skills.
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Government initiative for hearing loss awareness
The unexpected lack of knowledge regarding hearing illnesses and hearing loss in society persists despite the fact that 360 million people worldwide suffer from disabling hearing loss. One in three persons over the age of 65 has hearing loss. However, less than 3% of people get the necessary hearing aids. Chronic otitis media, which presents as a discharged ear, affects up to 330 million people worldwide. Ignorance is a major contributor to the current condition, which is worsened by a lack of services and people as well as financial resources for ear and hearing health. In order to counter this situation, many government organizations are stepping in.
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Technological advancement in the field of healthcare technology
Advances in technology are of immense importance in the area of hearing loss detection and hearing aids technology. The benefits of technological advancement have now taken on almost every aspect of human lives. However, the most significant benefits are due to technological advances in health care. By developing new methodologies for treatment, the health system's technology becomes more effective. Recent technological advances have saved millions of lives and increased the quality of life.
Opportunities
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Rising collaboration, merger, and acquisition among the market players
Strategic initiatives for collaboration, merger, and acquisition by hearing aids market participants, such as Cochlear, GN Hearing, William Demant, and Philips among others, have helped the players to expand their product range. This proportionally helps to increase consumer demand for products and thus increases sales in the future. Hearing aid demand is increasing due to technological advances and the increasing incidence of hearing loss in the region. The top market participants have implemented certain programs aimed at increasing the operation and profitability of the migraine treatment market.
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Rising number of companies entering market
One of the most common chronic illnesses worldwide is hearing loss. A WHO report from 2022 estimates that around 1.5 billion people worldwide have hearing loss. Around 1 billion young people (12 to 35 years old) around the world are at risk for hearing loss as a result of recreational exposure to high noise. The availability of ear machines is impacted by affordability.
Restraints
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High cost attached with the product manufacturing and R&D
Many adults struggle to understand conversations, watch television, or hear particular sounds. Most people will notice a significant improvement in all parts of their lives if they wear hearing aids. Unfortunately, hearing devices are not used by 67-86% of persons with hearing loss. People do not wear hearing aids for a variety of reasons.
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Susceptible to wax build-up
A person can be more likely to experience issues with increased earwax production if the person wears hearing aids. Hearing aid users are more likely to develop cerumen build-up because the presence of a foreign body in the ear might encourage earwax production. The ears often clean themselves, but the addition of a hearing aid might impede this process, increasing the chance of wax accumulating and hardening.
Thus, susceptibility to wax build-up in hearing aid devices is expected to restrain the market's growth.
Challenges
- Disruption in the supply chain industry
The war for semiconductors, specifically contested by Information and Communications Technology (ICT), is one of the biggest Asia-Pacific issues affecting supply chains in specialized industries. The COVID-19 pandemic, which shut down manufacturing while skyrocketing Asia-Pacific consumption of domestic electronics, was the conflict's major cause. However, the source of the problem predates the Asia-Pacific lockdown.
Thus, disruption in the supply chain industry is expected to challenge the market's growth.
- Very slow software upgradation
Hearing aid software or firmware changes are a more recent phenomenon. Hearing aid firmware updates have just been made available in the previous few years. Therefore it is required to provide software and firmware updates in the hearing aids. At this point, several hearing aid manufacturers give sporadic software upgrades for their products. It appears to be most common with Bluetooth hearing aids, often known as made for iPhone hearing devices. The hearing aid manufacturers do not always specify what the upgrades entail, although they appear to be released around the time when iPhone operating systems are updated. This is actually a not up to the market requirement.
COVID-19 Impact on the Asia-Pacific Hearing Aid Market
COVID-19 caused a surge in demand for medical equipment, including hearing aid but also resulted in postponements and cancellations of non-essential and elective procedures. Device manufacturers were extensively impacted financially during the worst-hit months of the pandemic, from March to April 2020. Many of these device markets had already recovered by H2 2020.
Other device markets, particularly those employed in critical operations, such as in the cardiovascular disease arena, were less affected by the pandemic overall. By early 2021, practically all medical device markets had fully recovered from the pandemic's initial, considerable drop in device sales. The COVID-19 pandemic, which shut down auto manufacturing while skyrocketing Asia-Pacific consumption of domestic electronics, was the conflict's major cause. However, the source of the problem predates the Asia-Pacific lockdown.
Governments and hearing aid manufacturers worldwide have reacted to the ongoing Asia-Pacific scarcity of semiconductors chips by increasing output and preventing future shortages.
Recent Development
- In April 2022, Cochlear Limited, an Asia-Pacific leader in implantable hearing solutions, announced the acquisition of Oticon Medical. This helped the company to take over Demant's hearing implants business activities. This has helped the company to increase its offering in the market.
Asia-Pacific Hearing Aid Market Scope
The Asia-Pacific hearing aid market is segmented on the basis of product type, hearing loss, patient type, technology, end-users, and distribution channel. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Product Type
- Hearing & device
- Hearing implants
- Hearing & accessories
On the basis of product type, the Asia-Pacific hearing aid market is segmented into hearing & device, hearing implants, and hearing & accessories.
Hearing Loss
- Sensorineural loss
- Conductive loss
- Mixed hearing loss
- Auditory Neuropathy Spectrum Disorder (ANSD)
On the basis of hearing loss, the Asia-Pacific hearing aid market is segmented into sensorineural loss, conductive loss, mixed hearing loss, and Auditory Neuropathy Spectrum Disorder (ANSD).
Patient Type
- Geriatric
- Adults
- Pediatrics
On the basis of patient type, the Asia-Pacific hearing aid market is segmented into geriatric, adults, and paediatrics.
Technology
- Digital signal processing
- Wireless hearing aid
- Directional microphone systems
- Artificial intelligence
- Digital noise reduction
- Feedback management systems
- Data logging
- Telecoil
- Tinnitus masking
- Others
On the basis of technology, the Asia-Pacific hearing aid market is segmented into digital signal processing, wireless hearing aid, directional microphone systems, artificial intelligence, digital noise reduction, feedback management systems, data logging, telecoil, tinnitus masking, and others.
End-Users
- Hospitals
- Specialty clinics
- Home care settings
- Others
On the basis of end-users, the Asia-Pacific hearing aid market is segmented into hospitals, specialty clinics, home care settings, and others.
Distribution Channel
- Direct tender
- Retail pharmacy
- Hospital pharmacy
- Online sales
- Others
On the basis of distribution channel, the Asia-Pacific hearing aid market is segmented into direct tender, retail pharmacy, hospital pharmacy, online sales, and others.
Asia-Pacific Hearing Aid Market Regional Analysis/Insights
Asia-Pacific hearing aid market is analyzed, and market size insights and trends are provided by product type, hearing loss, patient type, technology, end-user, and distribution channel.
The countries covered in the Asia-Pacific hearing aid market report are China, Japan, India, Australia, South Korea, Indonesia, Thailand, Singapore, Philippines, Malaysia, Vietnam, Taiwan, and the rest of Asia-Pacific.
- In 2023, China is expected to dominate the Asia-Pacific hearing aid market due to the growing number of old age people.
The country section of the report also provides individual market-impacting factors and changes in regulations in the market domestically that impact the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, disease epidemiology, and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Asia-Pacific brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of sales channels are considered while providing forecast analysis of the country data.
Competitive Landscape and Asia-Pacific Hearing Aid Market Share Analysis
Asia-Pacific hearing aid market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Asia-Pacific presence, production sites and facilities, production capacities, company strengths and weaknesses, solution launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus related to the Asia-Pacific hearing aid market.
Some of the major players operating in the Asia-Pacific hearing aid market are Sonova, WS Audiology A/S, GN Hearing, Arphi, Cochlear Ltd., Demant A/S, Medtronic, Eargo, Natus Medical Incorporated, Beltone Group, Zounds Hearing, Amplifoon, APLS, Starkey Laboratories, Inc., Unitron, Bernafon, Sonic Innovation, Inc., Austar Hearing Science and Technology (Xiamen) Con., Ltd., Boston Scientific Corporation, Rion Co. Ltd., and MED-EL Medical Electronics among others.
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