Korea Aesthetic Market – Industry Trends and Forecast to 2031

Análise e dimensão do mercado estético da Coreia

O mercado estético coreano refere-se à indústria sul-coreana que se concentra em procedimentos e tratamentos cosméticos que visam melhorar a aparência de uma pessoa. Este mercado inclui uma vasta gama de serviços, como cirurgia plástica, tratamentos de pele, restauração capilar e outros procedimentos cosméticos não invasivos. A Coreia do Sul é conhecida pelas suas tecnologias avançadas e técnicas inovadoras no campo estético, o que a torna um destino popular para quem procura tratamentos cosméticos de alta qualidade. A estética da Coreia do Sul é caracterizada pela ênfase nos resultados de aparência natural e pela capacidade de servir uma clientela global.

A dimensão do mercado estético da Coreia foi avaliada em 2,38 mil milhões de dólares em 2023 e deverá atingir os 8,53 mil milhões de dólares até 2031, com um CAGR de 17,3% durante o período de previsão de 2024 a 2031. Para além dos insights sobre cenários de mercado, tais como valor de mercado , taxa de crescimento, segmentação, cobertura geográfica e grandes players, os relatórios de mercado com curadoria da Data Bridge Market Research também incluem análises especializadas aprofundadas, epidemiologia de pacientes, análise de pipeline, análise de preços e a estrutura regulatória.

Âmbito do relatório e segmentação de mercado       

Definição de mercado

Os procedimentos estéticos são tratamentos químicos destinados a melhorar a aparência física do paciente através de métodos minimamente invasivos. Estes procedimentos, incluindo lipoaspiração, contorno corporal e cirurgia plástica, têm como objetivo melhorar a qualidade da pele. Desenvolvidos inicialmente para utilização em dermatologia e cosmetologia, estes procedimentos foram criados para tratar deformidades faciais, rejuvenescer a pele e diminuir os sinais de envelhecimento como rugas e linhas finas.

Dinâmica do Mercado Estético

Motoristas

• Menor Custo do Tratamento Médico Estético

A Coreia do Sul emergiu como líder global em cirurgia estética, oferecendo uma vasta gama de procedimentos a um custo mais baixo do que muitos países ocidentais. Esta acessibilidade tornou a Coreia do Sul um destino popular para indivíduos que procuram tratamentos estéticos de alta qualidade sem gastar muito. A infra-estrutura médica avançada e os profissionais qualificados do país garantem que os doentes recebem cuidados de primeira qualidade por uma fracção do custo que receberiam em qualquer outro lugar. Como resultado, o menor custo do tratamento em cirurgia estética na Coreia atraiu um número crescente de pacientes internacionais que procuram formas acessíveis de melhorar a sua aparência, impulsionando o crescimento do mercado.

• Aumento do turismo médico na Coreia

O aumento do turismo médico na Coreia do Sul pode ser atribuído à reputação do país como centro de procedimentos estéticos. A estética sul-coreana é conhecida pelos seus resultados naturais e técnicas inovadoras, o que a torna muito procurada por pacientes internacionais. O crescimento da indústria do turismo médico do país é impulsionado pelas suas tecnologias avançadas, profissionais qualificados, elevados padrões de atendimento e pelo número crescente de clínicas de estética na Coreia. Com o foco em proporcionar uma experiência holística aos pacientes, a Coreia do Sul tornou-se um destino preferido para indivíduos que procuram tratamentos estéticos combinados com uma experiência de viagem memorável.

• Aumentando a Consciencialização sobre Estética Médica

There has been a significant increase in awareness about medical aesthetics, particularly in South Korea. The increased awareness can be credited to the country's flourishing beauty industry, which emphasizes the significance of self-care and improving one's appearance. With a growing emphasis on skincare and beauty, more people are turning to aesthetic procedures to achieve their desired look. This trend is further fueled by the increasing availability of information through social media and other digital platforms, which educate consumers about the various options available to them. As a result, the demand for medical aesthetics in South Korea is on the rise, driving the growth of the industry.

Opportunities

• Cultural Influences on Aesthetic Treatments

Societal norms and cultural influences play a significant role in driving the demand for aesthetic procedures, particularly in regions such as South Korea, where beauty is highly valued. In South Korean culture, appearance is closely linked to success and social acceptance, leading many individuals to seek aesthetic treatments to enhance their features and conform to societal standards of beauty. The influence of K-pop and Korean dramas, which often feature celebrities with flawless skin and perfectly sculpted features, further fuels the desire for aesthetic enhancements. As a result, the demand for aesthetic procedures in South Korea remains consistently high, driven by cultural ideals of beauty and perfection.

• Increasing Disposable Income

Rising disposable incomes in many countries have contributed to the growth of the aesthetic procedures market by enabling more people to afford these treatments. As economies grow and living standards improve, individuals have more discretionary income to spend on non-essential services, such as aesthetic procedures. This has made aesthetic procedures more accessible to a broader range of people. In addition, the increasing popularity of financing options for cosmetic treatments has made it easier for people to undergo procedures that were previously out of reach financially. As a result, the market for aesthetic procedures continues to grow, driven by increasing disposable incomes worldwide.

Restraints/Challenges

• Limited Insurance Coverage      

Many insurance providers do not cover cosmetic treatments deemed to be elective or non-essential, leaving individuals to bear the full cost of these procedures out of pocket. This lack of coverage can make aesthetic procedures prohibitively expensive for many people, particularly those with lower incomes or without supplemental insurance coverage. As a result, individuals may forego potentially beneficial aesthetic treatments due to financial constraints, hindering market growth. 

• Risk of Complications     

Aesthetic treatments carry inherent risks that can deter some individuals from undergoing treatment. These risks include infection, scarring, allergic reactions, and other potential complications that can arise during or after the procedure. While the likelihood of experiencing complications is relatively low, the possibility of adverse outcomes can be a significant concern for individuals considering aesthetic treatments. Fear of complications, as well as the potential for dissatisfaction with the results, may deter some individuals from pursuing aesthetic procedures, creating challenges for market growth.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In August 2020, BISON MEDICAL acquired patent certificates for its microbeam dual-mode technology, boosting its revenue potential through innovative advancements in the medical field
• In October 2020, AbbVie Inc. reached a settlement with Luminera, enriching its aesthetics product lineup with dermal filler products from the Israeli-based company
• In June 2020, BISON MEDICAL obtained CE approval for Oryal Filler, a hyaluronic acid-based dermal filler, ensuring its safety, effectiveness, and efficient delivery to dermatology centers and promoting enhanced collaboration

Aesthetic Market Scope

The aesthetic market is segmented on the basis of devices, application, brand, gender, end user, and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Devices

• Energy Based Aesthetic Devices
• Non-Energy Based Aesthetic Device

Application

• Surgical
• Non-Surgical

Brand

• Skin Lifting
• Botulinum Toxin
• Dermal Filler
• Others

Gender

• Male
• Female

End-User

• Dermatology Clinics
•  Hospitals
•  Specialty Clinics
•  Medical Spas and Beauty Centers
•  Others

Distribution Channel

• Direct Tender
• Retail Sales

Healthcare Infrastructure Growth Installed Base and New Technology Penetration

The market also provides you with detailed market analysis for every country growth in healthcare expenditure for capital equipment, installed base of different kind of products for market, impact of technology using life line curves and changes in healthcare regulatory scenarios and their impact on the market. The data is available for historic period 2016-2021.

Competitive Landscape and Aesthetic Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the market are:

• Abbvie Inc. (Ireland)
• Daewoong Open Collaboration (South Korea)
• Galderma (Korea)
• Cynosure Inc (U.S.)
• Lutronic Corporation (South Korea)
• Merz (U.S.)
• HUGEL, Inc. (Korea)
• Medytox (Korea)
• INMODE (U.S.)
• CLASSYS Inc. (Korea)
• Candela Medical (U.S.)
• AMIINC (Korea)
• WON TECH Co., Ltd (Korea)

SKU-60219