Mercado global de toalhas de tecido – Tendências do setor e previsão para 2031

Análise e tamanho do mercado de toalhas de tecido

Os fatores essenciais que contribuem para o crescimento do mercado das toalhas de tecido incluem o aumento da consciencialização em relação à saúde e higiene. Além disso, a elevada procura por toalhas de tecido em aplicações residenciais está a contribuir significativamente para o crescimento do mercado. Os hotéis, restaurantes e outros estabelecimentos hoteleiros exigem um fornecimento consistente de toalhas de tecido para os seus hóspedes. Com o crescente setor das viagens e do turismo, a procura de toalhas de tecido descartáveis ​​nestas instalações está a aumentar.

A Data Bridge Market Research analisa que o mercado global de toalhas de tecido, que foi de 51,69 mil milhões de dólares em 2023, deverá atingir os 62,50 mil milhões de dólares até 2031, crescendo a um CAGR de 2,40% durante o período de previsão de 2024 a 2031. Em 2023, a hotelaria segmento dominou o mercado devido à expansão da indústria do turismo e hotelaria. Para além dos insights sobre os cenários de mercado, tais como o valor de mercado, a taxa de crescimento, a segmentação, a cobertura geográfica e os grandes players, os relatórios de mercado com curadoria da Data Bridge Market Research incluem também análises especializadas aprofundadas, produção geograficamente representada pela empresa e capacidade, layouts de rede de distribuidores e parceiros, análise detalhada e atualizada das tendências de preços e análise do défice da cadeia de abastecimento e da procura.

Âmbito e segmentação do mercado de toalhas de tecido

Market Definition

Tissue towel refers to paper towels that are utilized to dry the hands of individuals or clean surfaces such as floors, windows, or other surfaces. These products offer benefits such as prevention and promoting cleanliness with the recycling of these towels because of their quick absorbing technology. These are also known as disposable paper towels as they are meant to be used once and disposed of.

Global Tissue Towel Market Dynamics

Drivers

• Growth in Awareness Regarding Health and Hygiene

Growing awareness of health and hygiene is a significant driver in the market. Heightened concerns about personal and public health have increased the demand for disposable hand towels and other hygiene products. Consumers are more conscious of cleanliness, especially in the wake of health crises. This trend fuels market growth as individuals and institutions seek quality tissue towels to maintain sanitation, creating a sustained demand for these products in the global market.

• High Demand in Residential Applications

The high demand for tissue towels in residential applications is a driving force in the market. Tissue towels are essential for daily household activities, including cleaning, cooking, and personal hygiene. Increased urbanization and changing lifestyles contribute to a higher demand for these products. As more households incorporate tissue towels into their daily routines, the market experiences growth, catering to the needs of residential consumers and expanding the global tissue towel market.

Opportunities

• Increase in the Tourism and Hospitality Industry

The expanding tourism and hospitality industry presents an opportunity in the market. Hotels, restaurants, and other hospitality establishments require a consistent supply of tissue towels for their guests. With the growing travel and tourism sector, the demand for disposable tissue towels in these facilities is on the rise. Manufacturers can tap into this expanding market by providing specialized, quality products, catering to the needs of the hospitality industry, and driving growth in the market.

• Change in Consumer Lifestyle and Rapid Urbanization

Changes in consumer lifestyles, rapid urbanization, and the expansion of the hospitality industry collectively create a significant opportunity in the global tissue towel market. As the urban population increases and consumer preferences shift towards convenience and hygiene, the demand for tissue towels surges in both households and commercial establishments. The hospitality industry's growth further amplifies this opportunity, as hotels and restaurants require a steady supply of tissue towels, fostering market expansion and catering to evolving consumer needs.

Restraint/Challenge

• Environmental Concerns regarding the Production

Concerns related to the production of tissue towels can serve as a restraint in the market. These concerns encompass environmental issues, such as deforestation and the use of chemicals in the manufacturing process, which can lead to sustainability and eco-friendliness challenges. In addition, cost fluctuations in raw materials, like pulp, can impact production expenses. Balancing quality, sustainability, and cost can be a complex issue for manufacturers, potentially limiting market growth.

• Several environmental impacts

Multiple environmental impacts pose a challenge in the market. The production process can lead to deforestation and excessive water and energy consumption, raising concerns about sustainability. Furthermore, the disposal of used tissue towels contributes to waste and landfill issues. Consumers increasingly seek eco-friendly alternatives, pressuring manufacturers to adopt sustainable practices. Striking a balance between product quality and environmental responsibility presents a challenge for the industry, influencing consumer choices and market dynamics.

This tissue towel market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the tissue towel market market, contact data bridge market research for an analyst brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Developments

• In June 2022, Kruger announced that its affiliate Kruger Specialty Papers Holding L.P. completed the acquisition of Domtar’s pulp mill in Kamloops, British Columbia. This acquisition will also enable Kruger to secure the supply of high-quality pulp for some of its paper mills, including those in Quebec, where the company is investing about US$ 1 billion for the construction of two state-of-the-art tissue plants
• In September 2021, Metsä Tissue, part of Metsä Group, a forestry group promoting sustainable bio economy, started a new tissue line in Germany to provide sustainable hygiene products to the Western European region. With the new line, Metsä Tissue is aiming to serve the German’s and adjoining areas hygiene market predominantly with their Katrin brand

Global Tissue Towel Market Scope    

The tissue towel market is segmented on the basis of product type, end-use, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Rolled Towels
• Folded Towels
• Napkins & Luxury Towels
• Boxed Towels

End-Use

• Personal Care
• Home Care
• Healthcare
• Hospitality
• Commercial
• Others

Distribution Channel

• Direct Sales
• E-Commerce
• Retail Stores
• Others

Global Tissue Towel Market Regional Analysis/Insights

The tissue towel market is analyzed and market size insights and trends are provided by country, product type, end-use, and distribution channel as referenced above.

Os países abrangidos no relatório de mercado são os EUA, Canadá, México, Brasil, Argentina, resto da América do Sul, Alemanha, França, Itália, Reino Unido, Bélgica, Espanha, Rússia, Turquia, Holanda, Suíça, resto da Europa, Japão , China , Índia, Coreia do Sul, Austrália, Singapura, Malásia, Tailândia, Indonésia, Filipinas, resto da Ásia-Pacífico, Emirados Árabes Unidos, Arábia Saudita, Egipto, África do Sul, Israel e resto do Médio Oriente e África.

Espera-se que a Europa domine o mercado devido ao lançamento de novos produtos e à crescente consciencialização da higiene na região. Espera-se que a América do Norte cresça ao ritmo mais rápido devido à grande população, ao aumento do rendimento disponível e ao aumento da consciencialização sobre a higiene na região

A secção do país do relatório também fornece fatores individuais de impacto no mercado e alterações nas regulamentações do mercado interno que impactam as tendências atuais e futuras do mercado. Pontos de dados como a análise da cadeia de valor a jusante e a montante, tendências técnicas e análise das cinco forças de Porter, estudos de caso são alguns dos indicadores utilizados para prever o cenário de mercado para países individuais. Além disso, são considerados a presença e disponibilidade de marcas globais e os desafios enfrentados devido à grande ou escassa concorrência de marcas locais e nacionais, o impacto das tarifas nacionais e das rotas comerciais, ao mesmo tempo que se fornece uma análise de previsão dos dados do país.   

Cenário competitivo e análise global da quota de mercado de toalhas de tecido

O panorama competitivo do mercado de toalhas de tecido fornece detalhes por concorrente. Os detalhes incluídos são a visão geral da empresa, finanças da empresa, receitas geradas, potencial de mercado, investimento em investigação e desenvolvimento, novas iniciativas de mercado, presença global, localizações e instalações de produção, capacidades de produção, pontos fortes e fracos da empresa , lançamento de produto, largura e amplitude do produto, aplicação domínio. Os dados fornecidos acima estão apenas relacionados com o foco das empresas relacionado com o mercado de toalhas de tecido.

Alguns dos principais players que operam no mercado das toalhas de tecido são:

• (Canadá)
• Wepa (Alemanha)
• Cascades Inc. (Canadá)
• Geórgia-Pacífico (EUA)
• TECIDO METSÄ (Finlândia)
• Procter & Gamble (EUA)
• KCWW (EUA)
• Asaleo Care Limited (Austrália)
• Heng An (China)
• Grupo SHP (Hong Kong)
• Grigeo (Lituânia)
• Essity Aktiebolag (Suécia)
• Spa Celtex (Itália)
• Lucart SpA (Itália)
• SOFIDEL (Itália)
• Cartiere Carrara SpA (Itália)
• APP (Ásia Celulose e Papel) (Indonésia)
• Higiene MP (Alemanha)
• Industrie Cartarie Tronchetti SpA (Itália)
• (Canadá)
• Vinda International Holdings Limited (Hong Kong)
• Softys (Chile)
• Tecido Nova (Inglaterra)
• COMINTER PAPER SA (Espanha)

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