Global Home Entertainment Market – Industry Trends and Forecast to 2031

Análise e dimensão do mercado de entretenimento doméstico

No mercado do entretenimento doméstico, os avanços da tecnologia revolucionaram as experiências de lazer. Desde sistemas imersivos de realidade virtual a televisores de ultra-alta definição, os consumidores desfrutam de uma vasta gama de opções de entretenimento. Este cenário dinâmico promove a concorrência, impulsionando a inovação e a acessibilidade. Em última análise, enriquece a experiência do consumidor, oferecendo uma comodidade e qualidade incomparáveis ​​para as atividades de lazer em casa.

Por exemplo, a divisão de casa inteligente Nest da Google revelou um novo termóstato inteligente, o Nest Thermostat, a um preço mais baixo de 129,99 dólares, diferenciando-o dos modelos anteriores, como o Nest Learning Thermostat e o Nest Thermostat E . Esta versão simplificada oferece acessibilidade, sendo menos 40 dólares que o Nest E e menos 120 dólares que o Nest Learning Thermostat de terceira geração, e está disponível para encomenda imediata.

A Data Bridge Market Research analisa que a dimensão do mercado global de entretenimento doméstico foi avaliada em 287,52 mil milhões de dólares em 2023, deverá atingir os 400,50 mil milhões de dólares até 2031, com um CAGR de 4,23% durante o período de previsão de 2024 a 2031. Para além do mercado de insights como o valor de mercado, taxa de crescimento, segmentos de mercado, cobertura geográfica, participantes do mercado e cenário de mercado, o relatório de mercado com curadoria da equipa de pesquisa de mercado da Data Bridge inclui análise especializada aprofundada, análise de importação/exportação, análise de preços, análise de consumo de produção e comportamento do consumidor.

Âmbito e segmentação do mercado de entretenimento doméstico

Definição de mercado

O entretenimento doméstico abrange uma gama de atividades e dispositivos concebidos para proporcionar lazer e diversão no conforto da sua residência. Isto pode incluir ver filmes, jogar videojogos, ouvir música ou participar noutras atividades recreativas. Com os avanços tecnológicos, os sistemas de entretenimento doméstico oferecem experiências imersivas que rivalizam com as que se encontram nos locais de entretenimento tradicionais.

Dinâmica do mercado de entretenimento doméstico

Motoristas

• Integração de casa inteligente em rápida evolução

Assistentes ativados por voz, colunas inteligentes e sistemas de domótica aumentam a comodidade, permitindo aos utilizadores controlar e personalizar sem esforço as suas experiências audiovisuais. Esta integração revoluciona o entretenimento doméstico, proporcionando um ambiente moderno e envolvente adaptado às preferências individuais. O crescimento do mercado é impulsionado pela integração doméstica inteligente, fundindo perfeitamente sistemas de entretenimento com tecnologia avançada para melhorar a acessibilidade e a diversão dos consumidores.

Por exemplo, em fevereiro de 2021, a Aspinity revelou o seu kit de deteção de eventos acústicos (EVK1) concebido para dispositivos domésticos inteligentes operados por bateria que monitorizam constantemente os gatilhos acústicos, como a quebra de vidros de janelas. Este kit apresenta o núcleo analogML da empresa, um processador analógico de aprendizagem automática, que otimiza a eficiência energética do sistema ao reconhecer eventos acústicos direcionados antes da digitalização dos dados.

• Crescente criação e distribuição de conteúdos

A ascensão do conteúdo original nas plataformas de streaming e nos media tradicionais cativou os consumidores, despertando o interesse em diversos canais de media de entretenimento doméstico. Programas, filmes, documentários e eventos ao vivo exclusivos atraem subscritores, alimentando a concorrência entre criadores e distribuidores de conteúdos. Esta proliferação de conteúdos exclusivos impulsiona o mercado, remodelando a forma como o público se envolve com o entretenimento nas suas próprias casas.

Oportunidades

• Internet e conectividade de alta velocidade

A proliferação da Internet de alta velocidade e da conectividade fiável permite experiências de entretenimento doméstico perfeitas. Com as melhorias na infraestrutura de banda larga e a expansão das redes 5G, o streaming de conteúdos, os jogos online e o acesso aos media digitais tornam-se mais acessíveis e agradáveis. Isto cria oportunidades significativas de crescimento e inovação no mercado do entretenimento doméstico.

• Aumento da utilização de serviços de streaming

Streaming platforms like Netflix, Amazon Prime Video, Disney+, and Hulu, with their convenience, affordability, and extensive content libraries, meet diverse consumer preferences, fueling rising demand for digital entertainment experiences. This proliferation fosters competition and innovation in the industry, presenting ample opportunities for at-home entertainment consumption.

For instance, according to the New York State Energy Research and Development Authority (NYSERDA), integrating smart technologies and real-time energy management systems can yield cost reductions averaging 15%. Furthermore, it enhances the bottom line by fostering an ecosystem that effectively mitigates energy waste, providing substantial financial benefits while promoting sustainability and efficiency.

Restraints/Challenges

• Piracy and Copyright Infringement

Piracy poses a significant challenge to the home entertainment market, resulting in revenue loss and devaluation of intellectual property. Unauthorized distribution of content undermines profitability and discourages investment in new productions. Efforts to combat piracy are essential to safeguarding the industry's economic viability and preserving the value of creative works.

• Fragmentation of Streaming Service

The surge in streaming services has fragmented the market, overwhelming consumers with numerous subscription choices. This abundance often leads to subscription fatigue and increases the likelihood of piracy as users seek alternative, cost-effective solutions. Managing this fragmentation challenges providers striving to maintain user engagement and revenue streams in a competitive landscape.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In August 2021, ABB India launched ISI-certified Millenium and Zenit switches, offering control and functionality in smart buildings. These switches, suitable for residences and commercial facilities, facilitate an easy transition to eco-friendly lighting solutions, compatible with modern smart home automation systems for enhanced comfort
• In August 2021, Schneider Electric launchedSquare DTM X and XD Series linked wiring devices at the 2021 CEDIA Expo. These devices automate home lighting, offer discrete power control, and provide plug-level energy usage data. With features like easy installation and smart home connectivity, they aim to optimize energy efficiency
• In April 2021, Samsung launched its Neo QLED TV line, promising a cinematic viewing experience with true-to-life picture quality and a nearly bezel-less infinity one design. Featuring sizes ranging from 50 to 85 inches, these TVs incorporate the Neo Quantum Processor for superior upscaling capabilities, ensuring impressive 4K and 8K output
• In March 2021, Emerson and Ameren Missouri partnered to provide Sensi smart thermostats to Ameren Missouri customers. Customers receive the thermostats through instant discounts and participation in the Peak Time Savings program at no cost other than sales tax. This advanced technology allows remote thermostat control via smartphones, offering significant bill savings

Home Entertainment Market Scope

The home entertainment market is segmented on the basis of product type, connectivity, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Audio Equipment
• Video Equipment
• Gaming Consoles

 Connectivity

• Wired
• Wireless

 Distribution Channel

• Offline
• Online

Home Entertainment Market Regional Analysis/Insights

The home entertainment market is analyzed and market size insights and trends are provided by product type, connectivity, and distribution channel as referenced above.

The countries covered in the home entertainment market report are U.S., Canada, Mexico, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Brazil, Argentina, Rest of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa.

North America is expected to dominate the market, driven by high adoption rates of new technologies and the presence of major companies. The region's tech-savvy population fuels demand for devices, fostering growth. This trend underscores North America's pivotal role in shaping the future of home entertainment globally.

Asia-Pacific is expected to witness significant growth in the home entertainment market. Emerging nations such as India and China offer abundant raw materials and cost-effective labor, driving expansion. With growing interest in entertainment, the region creates a prosperous setting for the home entertainment sector in the forecast.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Home Entertainment Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Some of the major players operating in the home entertainment market are:

• SAMSUNG (South Korea)
•  SONY INDIA (Japan)
•  L.G. Electronics (South Korea)
•  Google LLC (U.S.)
•  Panasonic Corporation (Japan)
•  SHARP CORPORATION (U.S.)
•  Koninklijke Philips N.V. (Netherlands)
•  Hitachi Ltd. (Japan)
•  TCL (China)
•  Skyworth Group Limited (China)
•  Haier Group (Hong Kong)
•  TOSHIBA CORPORATION (Japan)
•  Videocon Industries Limited (Mumbai)
•  Grande Holdings Company Limited (Hong Kong)
•  Xiaomi (China)
•  Hisense International (China)
• VIZIO, Inc. (U.S.)
• INSIGNIA SYSTEMS (U.S.)
•  Apple Inc (U.S.)

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