Global GPS Bike Computer Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2031

Análise do mercado de computadores para bicicletas GPS

O mercado de computadores para bicicletas com GPS está a assistir a um crescimento significativo à medida que mais ciclistas aproveitam os benefícios da navegação precisa, monitorização de desempenho e análise de dados em tempo real. A adoção de computadores para bicicletas com GPS está a ser impulsionada pela crescente popularidade do ciclismo como atividade recreativa e desporto de competição. A integração de funcionalidades avançadas, como a monitorização do ritmo cardíaco, a compatibilidade com medidores de energia e a conectividade sem fios , está a aumentar o apelo destes dispositivos entre os ciclistas que exigem mais dos seus equipamentos. O mercado é ainda mais impulsionado pelos avanços tecnológicos, incluindo maior precisão do GPS, maior duração da bateria e interfaces fáceis de utilizar. Estas inovações estão a tornar os computadores GPS para bicicletas mais acessíveis e atraentes para um público mais vasto, que vai desde ciclistas casuais a atletas profissionais. Espera-se que a tendência para a saúde e a boa forma física, combinada com o desejo por experiências de ciclismo conectadas e baseadas em dados, alimente o crescimento do mercado.

Tamanho do mercado de computadores para bicicletas GPS

O tamanho global do mercado de computadores para bicicletas GPS foi avaliado em 604,39 milhões de dólares em 2023 e deverá atingir 931,07 milhões de dólares até 2031, com um CAGR de 5,55% durante o período de previsão de 2024 a 2031 . Além dos insights sobre cenários de mercado, tais como valor de mercado, taxa de crescimento, segmentação, cobertura geográfica e grandes players, os relatórios de mercado com curadoria da Data Bridge Market Research também incluem análise especializada aprofundada, análise de preços, análise de quota de marca, pesquisa de consumidores, análise demográfica, análise da cadeia de abastecimento, análise da cadeia de valor, visão geral das matérias-primas/consumíveis, critérios de seleção de fornecedores, análise PESTLE, análise de Porter e enquadramento regulamentar.

Tendências do mercado de computadores para bicicletas GPS

“Aumento da procura por dispositivos de ciclismo conectados”

A crescente procura por dispositivos de ciclismo conectados está a impulsionar significativamente o crescimento do mercado de computadores para bicicletas GPS. Os ciclistas procuram produtos que ofereçam uma integração perfeita com os seus smartphones, wearables e outros dispositivos para fornecer dados abrangentes sobre o seu desempenho e rotas. Os ciclocomputadores GPS que permitem a navegação em tempo real, o seguimento ao vivo e a conectividade com aplicações de ciclismo estão a ganhar popularidade entre os utilizadores que valorizam uma experiência de condução conectada e rica em dados. Esta tendência está alinhada com a mudança mais ampla para equipamentos desportivos e de fitness conectados, onde a acessibilidade aos dados e a facilidade de utilização são fundamentais.

À medida que mais ciclistas abraçam a era digital, o mercado de computadores para bicicletas com GPS está a expandir-se, com os fabricantes a concentrarem-se em melhorar as funcionalidades de conectividade para satisfazer a crescente procura dos consumidores. Espera-se que a tendência se mantenha à medida que os avanços nas tecnologias sem fios, como o Bluetooth e o ANT+, possibilitem dispositivos mais sofisticados e fáceis de utilizar.

Âmbito do relatório e segmentação do mercado de computadores para bicicletas GPS

Definição do mercado de computadores para bicicletas GPS

Um computador de bicicleta GPS é um dispositivo compacto montado no guiador, concebido especificamente para os ciclistas acompanharem e registarem os seus passeios utilizando a tecnologia GPS (Global Positioning System). Fornece dados em tempo real sobre várias métricas, como velocidade, distância, tempo, elevação e localização . Os modelos avançados oferecem funcionalidades adicionais como navegação passo a passo, mapeamento de rotas, monitorização do ritmo cardíaco, análise de potência e integração com outros dispositivos inteligentes.

Dinâmica do mercado de computadores para bicicletas GPS

Motoristas

• Integração com tecnologia wearable

The integration of GPS bike computers with wearable technology presents a significant opportunity for market growth. As wearable devices become more advanced, there is a growing demand for GPS bike computers that can seamlessly sync with these devices to provide a comprehensive overview of a cyclist’s health and performance metrics. For instance, GPS bike computers that connect with heart rate monitors, smartwatches, and other fitness trackers can offer real-time data synchronization, allowing cyclists to monitor their performance more accurately and make data-driven decisions during their rides. This trend is expected to attract a wide range of users, from casual cyclists to competitive athletes, and drive further innovation in the market.

• Growing Interest in E-Bikes

The rising popularity of e-bikes is creating new opportunities in the GPS bike computer market. E-bike users, who often seek extended ride durations and more complex routes, are increasingly turning to GPS bike computers for reliable navigation and performance tracking. This segment of the market is expected to expand as e-bikes become more prevalent, especially in urban areas where cycling infrastructure is improving. GPS bike computers tailored to the specific needs of e-bike riders, such as features that monitor battery levels and provide e-bike-specific navigation routes, are likely to gain traction and contribute to market growth. 

Opportunities

• Advancements in Augmented Reality (AR) Integration   

AR technology can overlay real-time visual information onto the cyclist's field of view, providing enhanced navigation and safety features directly through the device. For instance, AR can project turn-by-turn directions, alert cyclists to upcoming hazards, or display performance metrics in an easily visible format. This immersive experience not only aids in precise navigation but also improves overall riding safety by keeping cyclists informed without diverting their attention from the road.  The integration of augmented reality (AR) into GPS bike computers represents a significant opportunity for innovation in the cycling industry.

• Development of Eco-Friendly Products     

Consumers are increasingly seeking products that align with their values, including sustainability and energy efficiency. Companies can capitalize on this trend by focusing on sustainable materials, such as recycled plastics or biodegradable components, for their bike computers. Additionally, integrating solar-powered options can provide a renewable energy source, reducing the need for frequent battery replacements and minimizing environmental impact. In response to growing environmental awareness, there is a compelling opportunity to develop eco-friendly GPS bike computers.

Restraints/Challenges

• High Cost of Advanced Devices

The high cost of advanced GPS bike computers remains a challenge for market penetration, particularly in price-sensitive regions. While these devices offer a range of sophisticated features, their premium pricing can be a barrier to entry for many consumers. This is especially true for casual cyclists who may not see the need for a high-end device. Manufacturers are faced with the challenge of balancing cost with the inclusion of advanced features, and this price sensitivity could slow market growth in certain segments.

• Complexity of Use

The complexity of using advanced GPS bike computers can also deter potential users. While these devices offer numerous features, the learning curve associated with using them effectively can be steep, particularly for less tech-savvy cyclists. The need for regular updates, calibration, and understanding of various metrics can be overwhelming for some users, leading to underutilization of the devices' full capabilities.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

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Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

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Global GPS Bike Computer Market Scope

The market is segmented on the basis of product type and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Non-Mapping
• Mapping

Application

• Athletics and Sports
• Fitness and Commuting
• Recreational/Leisure

Global GPS Bike Computer Market Regional Analysis

The market is analyzed and market size insights and trends are provided by country, product type and application as referenced above.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

North America is expected to dominate the market due to the rising disposable incomes across the region, which enables consumers to invest in advanced outdoor equipment, including GPS bike computers. Additionally, North America has a strong and growing population of individuals who are passionate about outdoor sports activities.                   

Europe is expected to be the fastest growing due to the growing adoption of bicycles for commuting and the rising participation in cycling sports and events. The increasing use of bikes for daily commutes and leisure activities is expected to boost the demand for GPS bike computers. 

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Global GPS Bike Computer Market Share

The market competitive landscape provides details by competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

GPS Bike Computer Market Leaders Operating in the Market Are:

• SIGMA-ELEKTRO GmbH (Germany)
• Bryton Inc. (Taiwan)
• Garmin Ltd. (U.S.)
• Pioneer Electronics (USA) Inc. (U.S.)
• CATEYE Co.,Ltd. (Japan)
• Wahoo Fitness (U.S.)
• acer Gadget. (Taiwan)
• MiTAC Digital Technology Corporation (Taiwan)
• Lezyne USA, Inc. (U.S.)
• Polar Electro (Finland)

Latest Developments in GPS Bike Computer Market

• In May 2023, Garmin India, a subsidiary of Garmin Ltd. (NASDAQ: GRMN), introduced its latest GPS cycling computers, the Edge® 540 and Edge 840 Series. These devices are crafted to offer cyclists an extensive range of performance-focused training metrics, personalized coaching tailored to individual goals, and advanced navigational support, all within a lightweight and user-friendly design  
• In April 2022, Stages Cycling and Giant unveiled two new GPS cycling computers, the Dash M200 and Dash L200, which are available through their global distribution networks. The Dash 200 models boast a vibrant full-color display, cycling-specific maps, and a comprehensive set of training features

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