글로벌 겨울 의류 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

겨울 의류 시장 분석

의류는 지구상에서 가장 오래되고 가장 활발한 산업 중 하나입니다. 대부분의 국가는 글로벌 시장을 위해 섬유와 의류를 제조합니다. 그 결과, 의류 및 섬유 제조의 지리적 분포는 최근 몇 년 동안 극적으로 변화했습니다. 게다가 지구 온도가 상승함에 따라 고객은 그 어느 때보다 고품질 겨울 의류에 관심이 많고 제조업체는 소비자 수요를 충족시키기 위해 고품질 겨울 의류를 생산하여 대응하고 있습니다.

겨울 의류 시장 규모

글로벌 겨울 의류 시장 규모는 2023년에 33억 6천만 달러로 평가되었으며, 2031년까지 53억 2천만 달러에 도달할 것으로 예상됩니다. 2024년에서 2031년까지의 예측 기간 동안 연평균 성장률은 5.90%입니다.

보고 범위 및 시장 세분화       

겨울 의류 시장 정의

Winter wear refers to clothing and boots worn during the cold season to help regulate the body's temperature. Winter clothing styles include cardigans, scarves, wraps, shawls, suits, and coats. There are various trendy winter clothes available on the market to meet the demand of fashion-conscious people all over the world.

Drivers

• Consumer preferences for fashionable, trendy fashion segments and changing weather patterns around the world

Increasing global warming and greenhouse gas emissions have caused temperature drops in various regions, supporting the demand for winter wear apparel. Other factors driving demand for the product include increased demand for branded and high-end winter apparel, rising per capita income, and the expansion of distribution networks. Furthermore, changing weather patterns as a result of environmental degradation have boosted sales of winter wear apparel across multiple segments. Furthermore, consumer preference for newly arrived fashionable clothing over traditional ones, combined with a preference for lightweight winter wear, is expected to drive product growth over the forecast period.

• Growing product visibility through retail and digital marketing

Through e-commerce websites and the spread of social media, increased distribution drives market growth. The winter wear industry spends a lot of money advertising on popular social media platforms like Instagram, Twitter, and Facebook, which allows them to analyse audience preferences and offer specially curated products. These platforms help businesses increase profitability by incorporating innovative marketing strategies such as influencer and affiliate marketing.

Opportunity

Increased penetration of the organised retail sector, rising income levels, and favourable demographics in developing countries are also driving the growth of the winter wear market. Also driving the winter wear market are the abundant availability of raw materials such as wool, silk, cotton, and others in developing countries for the production of textile products, as well as significant investments made by the government under various schemes to encourage more private equity firms and train workforce in developing economies.

Restraints

Increasing product prices and continuous changes in fashion trends will most likely act as market restraints for the growth of winter wear in the forecasted timeframe. The high prevalence of counterfeit products will be the most significant and immediate challenge to the market's growth.

This winter wear market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the winter wear market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Winter Wear Market

The covid 19 was an unexpected event that disrupted global markets. Global restrictions imposed as a result of the pandemic have an impact on the majority of markets. Global restrictions have also had an impact on the winter wear market as a whole. During the pandemic, winter clothing is also unnecessary. During this period, consumer spending is directed toward necessities. The winter wear are also available in fashion stores and online. However, both online and physical fashion stores are closed on the 19th. It has slowed the market's overall growth during the forecast period. However, the manufacturing process will resume after covid 19. Furthermore, the market will experience exceptional demand in the coming months.

Zara went all out for the 2020 winter collection, debuting some of today's most sought-after looks ahead of the competition. Oversized dickeys, leather pants, sweater vests and other items were introduced by the brand.

Winter Wear Market Scope

The winter wear market is segmented on the basis of product, consumer group, fabric, distribution channel and price range. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product

• Sweaters and Cardigans
• Jackets
• Coats
• Blazers
• Scarves
• Shawls
• Wraps
• Stoles
• Mufflers
• Sweatshirts
• Hoodies
• Pullovers
• Thermals
• Gloves
• Accessories

Consumer group

• Men
• Women
• Kids

Fabric

• Natural
• Man-made

Price Range

• High Price
• Medium Price
• Low Price

Distribution channel

• Online
• Offline

Winter wear Market Regional Analysis

The winter wear market is analysed and market size insights and trends are provided by country, product, consumer group, fabric, distribution channel and price range as referenced above.

The countries covered in the winter wear market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

Europe is dominating the winter wear market. Due to high disposable income of individuals, rising concerns about fashionable winter wear products, and favourable environmental conditions for winter wears.

Asia-Pacific market is expected to grow significantly in terms of CAGR in the global market, owing to rising awareness about quality and branded winter wear products among individuals and the region's growing e-commerce industry.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Winter Wear Market Share

The winter wear market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to winter wear market.

Winter wear Market Leaders Operating in the Market Are:

• Burberry Group Plc (U.K.)
• Capri Holdings Limited (U.S.)
• CHANEL (U.K.)
• Dolce and Gabbana Srl (Italy)
• Double R Bags (India)
• Giorgio Armani Spa (Italy)
• Hermes International S.A. (France)
• Kering (France)
• LVMH (France)
• Mulberry (U.K.)
• PRADA Group (Italy)
• P.V.H. Corp. (U.S.)
• Ralph Lauren (U.S.)
• Samsonite IP Holdings S.à r.l. (Hong Kong)
• Tapestry Inc. (U.S.)

Latest Developments in Winter wear Market

• In 2021, Omni-HeatTM Infinity, the next generation of thermal-reflective warmth, introduced by Columbia Sportswear Company. Omni-Heat Infinity's first season includes a variety of technical coats, winter footwear, caps, and gloves for men and women.

SKU-30252