글로벌 담배 제품 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

담배 제품 시장 분석

담배 제품 시장은 제조 기술과 제품 혁신에서 상당한 발전을 목격하고 있습니다. 자동화와 인공지능 (AI)이 생산 프로세스에 점점 더 통합되어 정밀도와 운영 효율성이 향상되고 있습니다. 예를 들어, AI 기반 품질 관리 시스템은 제품 일관성을 모니터링하고 낭비를 줄여 생산 비용을 최적화합니다. 또한, 고급 여과 기술을 적용하여 기존 담배 제품의 유해 배출물을 줄이고 더 엄격한 규제 기준에 부합합니다.

HNB(Heat-Not-Burn) 기술 사용이 인기를 얻고 있는데, 담배를 연소하는 대신 가열하여 독성 부산물을 최소화합니다. Philip Morris의 IQOS와 같은 HNB 제품은 흡연에 비해 덜 해로운 대안으로 여겨져 특히 유럽과 아시아에서 인기가 높아지고 있습니다.

시장은 또한 전자 담배(e-cigarettes)와 베이핑 기기에 대한 수요 급증으로 확대되고 있으며, 이는 사용자 정의 옵션, 니코틴 제어 및 다양한 맛으로 선호됩니다. 건강 위험에 대한 소비자 인식이 커짐에 따라 이러한 발전은 담배 대체품에 대한 수요를 촉진하여 시장 성장에 기여하고 있습니다. 전반적으로 기술 혁신은 이 부문을 변화시키고 있으며, 진화하는 소비자 선호도와 규제 과제를 충족하고 있습니다.

담배 제품 시장 규모

글로벌 담배 제품 시장 규모는 2023년에 8,930억 6,000만 달러로 평가되었으며, 2031년까지 1,1121억 1,000만 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 2.78%입니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층적인 전문가 분석, 가격 분석, 브랜드 점유율 분석, 소비자 설문 조사, 인구 통계 분석, 공급망 분석, 가치 사슬 분석, 원자재/소모품 개요, 공급업체 선택 기준, PESTLE 분석, Porter 분석 및 규제 프레임워크가 포함됩니다.

담배 제품 시장 동향

“무연담배 제품에 대한 수요 증가”

담배 제품 시장의 성장을 주도하는 중요한 추세 중 하나는 무연 담배 제품에 대한 수요 증가입니다. 소비자들이 건강을 더 의식하고 전통적인 담배의 대안을 모색함에 따라 씹는 담배, 스너프, 니코틴 파우치와 같은 제품이 인기를 얻고 있습니다. 이러한 대안은 덜 해롭다고 여겨져 젊은 세대의 선호도에 영향을 미치고 있습니다. 예를 들어 Swedish Match와 같은 회사는 특히 스칸디나비아 국가에서 인기 있는 무연 담배 제품인 스누스의 판매가 증가하는 것을 경험했습니다. 불연성 옵션으로의 이러한 변화는 담배 시장을 재편하고 있으며, 제조업체에 새로운 성장 기회를 제공하는 동시에 변화하는 소비자 행동에 대처하고 있습니다.

보고서 범위 및 담배 제품 시장 세분화  

담배 제품 시장 정의

Tobacco products are consumable items made from the processed leaves of the tobacco plant (Nicotiana tabacum). These products primarily include cigarettes, cigars, pipe tobacco, chewing tobacco, and snuff. They contain nicotine, a highly addictive substance, and are typically consumed through smoking, chewing, or inhaling. Tobacco products are known for their adverse health effects, such as increasing the risk of lung cancer, heart disease, and respiratory disorders. Despite these risks, tobacco products remain popular worldwide due to the addictive nature of nicotine and cultural factors, though many governments regulate their sale and marketing to minimize public health impacts.

Tobacco Products Market Dynamics

Drivers

• Expansion of E-cigarettes

The rise of e-cigarettes and vaping products is significantly driving the tobacco market, providing new revenue streams and attracting users seeking alternatives to traditional smoking. With increasing awareness of the health risks associated with conventional cigarettes, consumers are shifting to e-cigarettes, perceived as less harmful. For instance, brands such as JUUL and Vuse have gained immense popularity, particularly among younger demographics, offering nicotine delivery without combustion. This trend is particularly evident in regions such as North America and Europe, where regulatory frameworks support the availability of vaping products. The introduction of a variety of flavors and customizable devices has further boosted the demand for e-cigarettes.

• Rising Demand for Premium Products

The growing preference for premium and flavored tobacco products is a significant driver of market growth, particularly among younger adult consumers. Premium products, including designer cigarettes, flavored cigars, and tobacco blends, cater to individuals seeking unique experiences and higher-quality options. For instance, brands such as Marlboro and Camel have introduced premium lines with richer tobacco and sophisticated packaging, targeting affluent smokers. Additionally, flavored products such as menthol and fruit-infused variants have gained popularity, especially in regions such as Europe and North America. This demand for luxury and variety helps expand the market by attracting new users and encouraging brand loyalty among existing customers.

Opportunities

• Global Trade and Export

The expansion of international trade agreements presents significant opportunities in the tobacco market. By reducing tariffs and easing export restrictions, these agreements enable tobacco companies to tap into high-demand regions, particularly in the Middle East, where smoking rates remain high. For instance, countries such as Saudi Arabia and the U.A.E have witnessed an increased demand for premium tobacco products, making them lucrative markets for exporters. The African region also shows potential, as rising disposable incomes and urbanization contribute to growing consumption. These trade expansions facilitate market entry, allowing tobacco companies to broaden their reach and increase global market share.

• Social and Cultural Factors

In various regions, smoking is deeply woven into social customs and cultural practices, creating significant market opportunities for tobacco products. In countries where smoking is viewed as a social activity, tobacco brands can capitalize on these cultural affinities by tailoring marketing campaigns to resonate with local traditions. Events, festivals, and communal gatherings often incorporate smoking, promoting brand visibility and loyalty. Additionally, the acceptance of tobacco within social circles can drive demand for both traditional and innovative products, such as flavored tobacco and e-cigarettes. As lifestyle changes occur, brands that adapt to these cultural contexts can effectively tap into sustained consumer interest and growth.

Restraints/Challenges

• High Taxation and Pricing

High taxation and pricing significantly hinder the tobacco products market by making these products less affordable. Governments impose substantial taxes on tobacco to discourage consumption, which can lead to a sharp increase in retail prices. This price escalation disproportionately affects younger consumers, who are often more price-sensitive and may be deterred from purchasing tobacco products altogether. As affordability decreases, demand tends to decline, pushing consumers toward cheaper alternatives or cessation. Furthermore, high prices can drive illicit trade and smuggling, creating a parallel market that undermines legitimate sales and government revenues, further challenging the established tobacco market dynamics.    

• Supply Chain Disruptions

Supply chain disruptions pose significant challenges for the tobacco products market. Global events such as pandemics can lead to factory closures and workforce shortages, directly impacting production capabilities. Additionally, trade disputes can result in increased tariffs and shipping delays, hindering the import and export of raw materials and finished goods. These disruptions can create bottlenecks in the supply chain, leading to product shortages in various regions. As demand for tobacco products remains, the inability to meet this demand due to supply chain challenges can result in lost revenue and market share for tobacco companies, further complicating their operational strategies.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Tobacco Products Market Scope

The market is segmented on the basis of type, product type, and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Oriental
• Flue Cured
• Burley
• Others
  • Sun Cured
  • Fire-Cured

Application

• Cigarette
• Cigars
• Others
  • Chewing
  • Dipping
  • Snuff
  • Snus Tobacco

Product Type

• Cigarettes
• Cigar and Cigarillos
• Roll-Your-Own
• Others

Tobacco Products Market Regional Analysis

The market is analysed and market size insights and trends are provided by country, type, product type, and application as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA)

Asia-Pacific is expected to dominate the tobacco products market, driven by significant contributions from India and China. The region’s growth is fueled by increasing personal disposable income, a rising demand for cigarettes, and the growing popularity of e-cigarettes. Additionally, Asia-Pacific is the largest producer and consumer of tobacco products, further solidifying its leadership position in the market throughout the forecast period.

Europe is expected to show lucrative growth in the tobacco products market, driven by a booming tourism and travel industry that boosts demand as tourists purchase tobacco products. The rise of online sales and e-commerce platforms enhances accessibility and convenience, further contributing to market expansion. Additionally, tobacco companies are diversifying their offerings to include traditional products and innovative alternatives such as e-cigarettes, catering to evolving consumer preferences.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Tobacco Products Market Share

시장 경쟁 구도는 경쟁자별 세부 정보를 제공합니다. 포함된 세부 정보는 회사 개요, 회사 재무, 창출된 수익, 시장 잠재력, 연구 개발 투자, 새로운 시장 이니셔티브, 글로벌 입지, 생산 현장 및 시설, 생산 용량, 회사의 강점과 약점, 제품 출시, 제품 폭과 범위, 애플리케이션 우세입니다. 위에 제공된 데이터 포인트는 시장과 관련된 회사의 초점에만 관련이 있습니다.

시장에서 운영되는 담배 제품 시장 리더는 다음과 같습니다.

• 국가 담배 독점 관리국(중국)
• Pyxus International, Inc. (미국)
• 영국 아메리칸 토바코(BAT)(영국)
• Japan Tobacco Inc. (일본)
• 임페리얼 브랜드(영국)
• 알트리아 그룹 주식회사(미국)
• PT. 구당가람 Tbk(인도네시아)
• KT&G Corp (한국)
• 동부 회사 SAE(이집트)
• ITC Limited(인도)
• 필립 모리스 제품 SA(스위스)
• 불가르타바츠(불가리아)
• Godfrey Phillips India Ltd. (인도)
• Parsian 담배 회사(이란)
• PT Djarum(인도네시아)
• Davidoff of Geneva USA Online, Inc. (미국)
• 스웨덴 매치(스웨덴)
• Scandinavian Tobacco Group A/S(덴마크)

담배 제품 시장의 최신 동향

• 2022년 11월, 필립 모리스 인터내셔널은 담배 부문에서 획기적인 혁신을 선보였습니다. 바로 IQOS의 BONDS입니다. 이 첨단 가열식 담배 가열 시스템은 BLENDS라고 하는 맞춤형 담배 스틱을 특징으로 합니다. 이 스틱은 정교한 가열 기술을 활용하여 소비자 경험을 향상시키도록 특별히 설계되었으며, 사용자는 기존 흡연 방법에 비해 유해한 배출물을 줄이는 동시에 독특한 풍미 프로필을 즐길 수 있습니다.
• 2021년 7월, Japan Tobacco Inc.(JT)는 차세대 가열 담배 기기인 Ploom X의 공식 출시를 2021년 8월 17일에 예정한다고 발표했습니다. 이 기기는 일본 전역에 점진적으로 출시되어 소비자가 편의점과 일부 담배 소매점을 통해 쉽게 접근할 수 있게 됩니다. 또한 Ploom X는 2021년 7월 26일부터 CLUB JT 온라인 숍에서 출시 전 판매를 시작하여 소비자 참여를 강화했습니다.

SKU-46100