글로벌 근접 카드 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

근접 카드 시장 분석

근접 카드 시장은 비접촉 기술의 발전으로 인해 상당한 성장을 보였습니다. 한 가지 주요 방법은 근거리 무선 통신(NFC)과 무선 주파수 식별(RFID) 기술을 통합하여 보안과 편의성을 강화하는 것입니다. 이러한 카드는 출입 통제 시스템, 출석 관리, 무현금 지불에 널리 사용되며, 특히 기업, 교육 및 금융 분야에서 사용됩니다.

최근 기술 발전에는 보안 건물 출입 및 디지털 거래와 같은 다양한 용도로 프로그래밍할 수 있는 다중 응용 근접 카드 개발이 포함됩니다. 생체 인식 이 가능한 근접 카드도 등장하여 지문 인식과 RFID를 결합하여 정부 건물 및 의료 시설과 같은 민감한 구역에 대한 보안을 강화했습니다.

클라우드 기반 시스템의 채택 증가로 근접 카드 사용을 실시간으로 모니터링하고 관리할 수 있어 스마트 빌딩 및 스마트 시티 프로젝트에서 수요가 증가하고 있습니다. 팬데믹 이후 비대면 상호작용이 증가함에 따라 소매, 운송, 호텔업과 같은 산업은 원활한 거래 및 보안 액세스를 위해 근접 카드를 점점 더 많이 채택하고 있습니다. 이러한 추세는 다양한 부문에서 안전하고 확장 가능하며 통합된 액세스 솔루션에 대한 수요가 증가함에 따라 시장 성장을 촉진할 것으로 예상됩니다.

근접 카드 시장 규모

글로벌 근접 카드 시장 규모는 2023년에 125억 5천만 달러로 평가되었으며, 2031년까지 217억 2천만 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 7.10%입니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층적인 전문가 분석, 지리적으로 표현된 회사별 생산 및 용량, 유통업체 및 파트너의 네트워크 레이아웃, 자세하고 업데이트된 가격 추세 분석, 공급망 및 수요의 적자 분석이 포함됩니다.

근접 카드 시장 동향

“비접촉식 결제 솔루션 채택 증가”

근접 카드 시장의 성장을 주도하는 특정 추세 중 하나는 비접촉 결제 솔루션에 대한 수요 증가입니다. 빠르고 안전하고 편리한 거래에 대한 소비자 선호도가 높아짐에 따라 기업은 비접촉 결제를 위해 RFID 또는 NFC 기술을 사용하는 근접 카드를 채택하고 있습니다. COVID-19 팬데믹은 비접촉 상호 작용이 물리적 접촉을 줄이는 데 필수적이 되면서 이러한 추세를 더욱 가속화했습니다. 예를 들어 런던의 오이스터 카드 시스템과 같은 전 세계의 주요 소매업체와 운송 서비스는 근접 카드를 결제 인프라에 통합했습니다. 비접촉 결제로의 이러한 전환은 전 세계적으로 근접 카드 시장의 지속적인 확장을 촉진할 것으로 예상됩니다.

보고서 범위 및 근접 카드 시장 세분화      

Proximity Cards Market Definition

Proximity cards are contactless smart cards used for secure access control and identification purposes. They operate using RFID (Radio Frequency Identification) technology, allowing the card to communicate with a reader without physical contact. These cards contain an embedded antenna and chip that transmit data when within a specific range, usually a few inches. Proximity cards are widely used in offices, government buildings, and secured areas to grant access to authorized personnel. They offer the advantage of convenience and durability, as users simply wave or tap the card near the reader, reducing wear and tear compared to traditional magnetic stripe cards.

Proximity Cards Market Dynamics

Drivers

• Growing Adoption in BFSI

The growing adoption of proximity cards in the BFSI sector is driven by the need for enhanced access control and transaction security. Proximity cards provide a secure, contactless way for employees to access restricted areas and customers to authenticate transactions. For instance, many banks are using proximity cards to allow secure entry to ATMs and office premises, ensuring both convenience and heightened security, thereby driving the proximity cards market forward.

• Increasing Use in Transportation

The increasing use of proximity cards in transportation drives the market as public transit systems adopt contactless ticketing and fare collection methods. These cards offer quick, secure access, streamlining passenger flow and reducing transaction times. For instance, cities such as London use proximity-based Oyster cards, allowing seamless travel across buses, trains, and subways. Such implementations boost demand for proximity cards, promoting their widespread use in modern transit networks.

Opportunities

• Increasing Demand in Educational Institutions

The increasing adoption of proximity cards in educational institutions presents a significant market opportunity. Schools and universities use these cards for secure access control and attendance monitoring, streamlining operations and ensuring campus safety. For instance, universities such as the University of Arizona have implemented proximity card systems to restrict unauthorized entry and track student attendance efficiently. As educational institutions prioritize safety and automation, the demand for proximity card solutions is expected to grow further.

• Advancement in Technology

Technological advancements in the proximity cards market, such as dual-interface cards, biometric integration, and enhanced encryption, create significant opportunities by improving security and functionality. For instance, dual-interface cards that support both contact and contactless communication offer flexibility in access control. Biometric-enabled cards further enhance identity verification, making them ideal for high-security environments such as government and financial institutions, driving market expansion as organizations seek to upgrade their security systems.

Restraints/Challenges

• High Initial Costs

High initial costs are a significant barrier in the proximity card market. The expense of purchasing cards, card readers, and the necessary infrastructure can be substantial, which deters smaller organizations or those with limited budgets from adopting the technology. This financial burden slows market growth, as the high upfront investment required to implement and maintain proximity card systems limits their adoption, particularly among cost-sensitive entities.

• Limited Range of Use

Proximity cards have a limited effective range, typically requiring users to be in close proximity to card readers. This limitation restricts their suitability for certain access control scenarios, such as wide-area or high-traffic environments. Consequently, their applicability can be constrained, affecting the overall market potential and leading to reduced adoption in cases where longer-range or more versatile solutions are needed.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Proximity Cards Market Scope

The market is segmented on the basis of frequency, technology, application and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Frequency

• Low Frequency Cards
• High Frequency Cards
• Ultra- High Frequency Cards

 Technology

• Smartcard Integrated Circuits
• Memory Smart Cards
• Microprocessor Smart Card
• Others

 Application

• Hotel Buildings
• Office Building
• Government Building
• Others

End User

• Transportation
• Banking
• Retail and Loyalty
• Entertainment
• Government
• Energy and Utility
• Healthcare
• Others

Proximity Cards Market Regional Analysis

The market is analyzed and market size insights and trends are provided by frequency, technology, application and end user as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America is expected to dominate the proximity cards market and will continue to lead throughout the forecast period. This dominance is attributed to the region's early adoption of proximity card technology and its strong focus on security and access control solutions. Continued investment in infrastructure and technology further supports this trend.

Asia-Pacific region is projected to undergo substantial growth in the proximity cards market, driven by rising digitization and the robust expansion of the financial and banking sectors. The region is expected to register the highest CAGR during the forecast period, reflecting increased adoption of proximity cards in various applications.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Proximity Cards Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Proximity Cards Market Leaders Operating in the Market Are:

• Thales (France)
• CardLogix Corporation (U.S.)
• Giesecke+Devrient GmbH (Germany)
• Watchdata Technologies Co., Ltd. (China)
• HID Global Corporation (U.S.)
• ID card SMB (France)
• IDenticard Systems, Inc. (U.S.)
• Paragon Group Limited (U.K.)
• ADT Inc. (U.S.)
• Zions Security (U.S.)
•  Advanced Card Systems Ltd. (Hong Kong)
• ASSA ABLOY AB(스웨덴)
• Zebra Technologies Corporation(미국)
• Magicard Ltd. (영국)
•  AlphaCard, LLC(미국)
• Identiv, Inc. (미국)
• Allegion plc (아일랜드)
• FERMAX ELECTRÓNICA, SAU(스페인)
•  허니웰 인터내셔널 주식회사(미국)
• Chamberlain Group, Inc. (미국)
• 밴더빌트 인더스트리(미국)

근접 카드 시장의 최신 동향

• 2023년 4월, 인도의 칸푸르 메트로는 다양한 교통 수단을 원활하게 여행할 수 있도록 설계된 GoSmart National Common Mobility Card(NCMC)를 출시했습니다. 이 카드를 사용하면 전국의 지하철, 버스, 소매점, 주차 서비스를 이용할 수 있습니다. 통합된 결제 방법을 제공함으로써 편의성을 높이고 여행자들의 시간과 노력을 절약합니다.
• 2023년 1월, 보안 스마트 카드 솔루션의 선도적 공급업체인 dzcard는 태국 방콕에 새로운 혁신 센터를 출범했습니다. 이 시설은 지속 가능성을 강조하는 차세대 카드 기술에 중점을 두고 있습니다. 고객 및 파트너와 협력하여 환경 친화적인 솔루션과 제품을 개발하고 테스트하고 디지털 보안과 환경 친화적 관행을 발전시키는 것을 목표로 합니다.

SKU-47764