글로벌 의료 미용 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

의료 미용 시장 분석

의료 미용 시장은 비침습적 미용 시술에 대한 소비자 수요 증가와 기술 발전에 힘입어 상당한 성장을 경험하고 있습니다. 이 부문에는 주사제(예: 보톡스 및 피부 필러 ), 레이저 요법, 바디 컨투어링 시술을 포함한 다양한 치료법이 포함됩니다. 가처분 소득의 증가와 미용 치료에 대한 인식 제고로 인해 시장 확장이 더욱 촉진되고 있습니다. 혁신적인 제품 출시 및 개선된 치료 방식과 같은 최근의 발전으로 시술의 안전성과 효능이 향상되어 더 광범위한 인구 통계가 유치되었습니다. 예를 들어, 치료 계획에 인공 지능 과 고급 영상 기술을 통합하여 환자 경험을 혁신하고 있습니다. 또한 의료 스파와 미용 클리닉의 인기가 높아짐에 따라 이러한 서비스에 대한 접근성이 높아졌습니다. 전반적으로 의료 미용 시장은 사회적 규범이 진화하고 더 많은 개인이 외모를 개선하고 자신감을 높이기 위한 개인화된 솔루션을 추구함에 따라 지속적인 성장을 이룰 준비가 되었습니다.

의료 미용 시장 규모

글로벌 의료 미용 시장 규모는 2023년에 194억 1,000만 달러로 평가되었으며, 2031년까지 5,017억 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 12.60%입니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층 전문가 분석, 환자 역학, 파이프라인 분석, 가격 분석 및 규제 프레임워크도 포함됩니다.

의료 미용 시장 동향

“ 최소 침습적 시술에 대한 수요 증가”

의료 미용 시장은 혁신적인 기술과 변화하는 소비자 선호도에 힘입어 빠르게 진화하고 있습니다. 주목할 만한 추세 중 하나는 주사 치료 및 레이저 요법 과 같은 최소 침습적 시술에 대한 수요가 증가하고 있으며 , 이는 다운타임을 줄이면서 상당한 결과를 제공합니다. 더 오래 지속되는 피부 필러 및 고급 레이저 시스템의 개발과 같은 제품 제형 및 전달 방법의 혁신은 치료 효과와 안전성을 향상시키고 있습니다. 또한 개별 피부 유형과 우려 사항에 맞게 조정된 개인화된 미용 솔루션의 증가가 견인력을 얻고 있습니다. 소비자가 옵션에 대해 더 많이 알게 됨에 따라 클리닉은 이러한 발전을 활용하여 맞춤형 경험을 제공하고 있습니다. 이러한 추세는 의료 미용의 풍경을 계속 재편하여 일상 생활을 최소한으로 방해하면서 향상된 외모를 추구하는 다양한 고객을 유치할 것으로 예상됩니다.

보고서 범위 및 의료 미용 시장 세분화 

Medical Aesthetics Market Definition

Medical aesthetics refers to a branch of medicine that focuses on improving an individual's appearance through non-surgical and minimally invasive procedures. This field encompasses a variety of treatments designed to enhance aesthetic features, including injectables such as Botox and dermal fillers, laser therapies for skin rejuvenation and hair removal, body contouring techniques, and other cosmetic interventions. Medical aesthetics combines medical expertise with artistic principles to achieve natural-looking results, addressing concerns such as aging, skin imperfections, and body shape.

Medical Aesthetics Market Dynamics

Drivers

• Rising Awareness of Aesthetic Treatments

The enhanced awareness and acceptance of cosmetic procedures among the general public significantly contribute to the growth of the medical aesthetics market. As societal perceptions shift towards embracing beauty enhancement and self-care, more individuals are becoming informed about the variety of available treatments. Educational initiatives, social media platforms, and influencer endorsements have played crucial roles in demystifying these procedures, making them more relatable and appealing. This increased visibility encourages consumers to explore options such as injectables, laser therapies, and skin rejuvenation treatments, leading to greater participation in medical aesthetics. Furthermore, as public figures and celebrities openly discuss their aesthetic choices, the stigma surrounding cosmetic procedures continues to diminish, further driving consumer interest and expanding the market's reach.

• Rise in Disposable Income

The rise in disposable income among consumers is a significant driver of growth in the medical aesthetics market, enabling more individuals to invest in aesthetic treatments. As financial stability improves, people are increasingly willing to allocate a portion of their income towards enhancing their appearance and well-being. This shift allows for greater access to a wide range of procedures, from injectables and laser therapies to body contouring and skin rejuvenation. Moreover, as more consumers prioritize self-care and personal grooming, the demand for high-quality aesthetic services continues to rise. This trend broadens the market's reach and encourages service providers to diversify their offerings and improve treatment quality, catering to an evolving consumer base eager for effective and innovative aesthetic solutions.

Opportunities

• Personalized Treatments in Aesthetic Solutions

The growing trend towards personalized aesthetic solutions, specifically designed to meet individual needs and preferences, presents a significant opportunity in the medical aesthetics market. As consumers increasingly seek tailored treatments that address their unique concerns—such as skin type, facial structure, and desired outcomes—providers who offer customized solutions can enhance patient satisfaction and foster loyalty. Personalization improves the overall experience and demonstrates a commitment to understanding and catering to client desires. This approach encourages repeat business as satisfied patients are more likely to return for follow-up treatments and recommend services to others. By investing in advanced diagnostic tools and consultation methods, practitioners can differentiate themselves in a competitive market, ultimately driving growth and establishing long-lasting client relationships.

• Imminent Health Revolution

In the past decade, the standard of living in developing countries like India, Brazil, South Africa, and Thailand has significantly improved. As a result, more people are opting for aesthetic surgeries and treatments to enhance their appearance with minimal physical effort. The global medical aesthetics market remains largely untapped in many of these countries, but growing awareness of available treatments is driving increased demand. As consumers in emerging markets become more informed about cosmetic procedures, this sector is poised for further growth, offering companies substantial opportunities to expand their presence and capture new market share.

Restraints/Challenges

• Shortage of Trained and Qualified Professionals

A shortage of trained and qualified professionals in the medical aesthetics field presents a significant challenge that can hinder the growth of clinics and the overall market. As the demand for aesthetic treatments continues to rise, the limited availability of skilled practitioners restricts clinics' ability to offer a comprehensive range of services, impacting their competitiveness and capacity to attract clients. This gap in talent can lead to longer wait times for appointments and a reduced quality of care, potentially diminishing patient satisfaction. Moreover, clinics may struggle to implement the latest technologies and techniques without adequate staffing, limiting their service offerings. To address this challenge, the industry must invest in training and educational programs that equip professionals with the necessary skills to meet evolving consumer needs and expectations.

•  High Costs of Treatments

The high expense associated with aesthetic procedures serves as a significant restraint in the medical aesthetics market, particularly during economic downturns. When financial pressures increase, consumers often prioritize essential expenditures, such as housing, food, and healthcare, over discretionary treatments such as cosmetic enhancements. This shift in spending habits can lead to a decline in demand for aesthetic services, impacting clinics' revenues and growth potential. In addition, the perception of aesthetic treatments as luxury items can deter potential clients who may feel that they cannot justify the expense. As a result, clinics may face challenges in attracting and retaining clients, particularly in price-sensitive markets. To counteract this restraint, practitioners may need to explore flexible pricing strategies or offer financing options to make treatments more accessible to a broader audience.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Medical Aesthetics Market Scope

The market is segmented on the basis of product type, application, end user, and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Aesthetic Laser Devices
• Energy Devices
• Body Contouring Devices
• Facial Aesthetic Devices
• Aesthetic Implants
• Skin Aesthetic Devices

Application

• Anti-Aging and Wrinkles
• Facial and Skin Rejuvenation
• Breast Enhancement
• Body Shaping and Cellulite
• Tattoo Removal
• Vascular Lesions
• Scars
• Pigment Lesions
• Reconstructive
• Psoriasis and Vitiligo
• Others

End User

• Cosmetic Centers
• Dermatology Clinics
• Hospitals
• Medical Spas
• Beauty Centers

Distribution Channel

• Direct Tender
• Retail Sales

 Medical Aesthetics Market Regional Analysis

The market is analysed and market size insights and trends are provided by country, product type, application, end user, and distribution channel as referenced above.

The countries covered in the market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America is dominating the market with the largest market share. This share is attributable to the presence of key market players such as Allergan, Bausch Health Companies Inc., and Lumenis among others. Strategic initiatives by key market players and penetration of new technologies are anticipated to fuel the market growth during the forecast period in the country.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.  

Medical Aesthetics Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Medical Aesthetics Market Leaders Operating in the Market Are:

• Allergan (U.S.)
• Bausch Health Companies Inc. (Canada)
• Lumenis (Israel)
• Shanghai Fosun Pharmaceutical (Group) Co. Ltd. (China)
• Cynosure (U.S.)
• Syneron Medical Ltd. (Israel)
• Aerolase Corp. (U.S.)
• A.R.C. Laser GmbH (Germany)
• Asclepion Laser Technologies GmbH (Germany)
• BTL (Czech Republic)
• Cutera (U.S.)
• Eclipse (U.S.)
• Lutronic (South Korea)
• Mentor Worldwide LLC (U.S.)
• Merz Pharma (Germany)
• Quanta System (Italy)
• Sciton Inc. (U.S.)
• Sharplight Technologies Inc. (Canada)
• Venus Concept (Canada)

Latest Developments in Medical Aesthetics Market

• 2023년 11월, LUBEX는 가정용으로 설계된 Sapphire 아이스쿨링 제모기를 출시했습니다. 이 혁신적인 기기는 제모를 위한 편리하고 효과적인 솔루션을 제공하여 사용자가 집에서 편안하게 전문가 수준의 결과를 얻을 수 있도록 하는 것을 목표로 합니다. 이 제품의 출시는 편의성과 효과에 대한 소비자 선호도에 맞는 접근 가능한 미용 트리트먼트에 대한 증가하는 추세를 반영합니다.
• 2023년 5월, 미국 FDA는 Allergan이 개발한 SKINVIVE by JUVÉDERM에 대한 승인을 내렸습니다. 이 주사 치료법은 특히 볼의 부드러움과 질감을 향상시켜 환자에게 더 젊어 보이는 모습을 제공하도록 설계되었습니다. 이 승인은 의료 미용 분야에서 혁신적인 솔루션을 발전시키고 얼굴 회춘 치료에 대한 증가하는 수요에 부응하려는 Allergan의 노력을 강조합니다.
• 2022년 7월, Apyx Medical은 Renuvion 기기가 목 부위의 늘어진 피부 모양을 개선하는 것을 목표로 하는 미용 시술에 사용하도록 미국 식품의약국(FDA)으로부터 승인을 받았다고 발표했습니다. 이 중요한 승인을 통해 의사는 Renuvion을 피부 조임을 위한 비수술적 옵션으로 사용하여 노화 및 피부 탄력과 관련된 문제를 해결할 수 있습니다. 이 승인은 효과적인 치료를 원하는 소비자의 변화하는 요구를 충족하는 고급 미용 솔루션을 제공하려는 Apyx Medical의 헌신을 강조합니다.
• 2021년 3월, Bausch Health Companies Inc.는 미국 시장에 Clear + Brilliant Touch 레이저를 출시했습니다. 이 고급 레이저 시스템은 모든 연령대와 피부 유형의 환자에게 적합한 맞춤형 치료를 제공하여 다양한 피부 문제를 해결합니다. 이 출시는 효과적이고 맞춤형 피부 관리 옵션을 찾는 다양한 고객을 대상으로 피부 건강과 미학을 향상시키는 혁신적인 솔루션을 제공하려는 Bausch Health의 노력을 반영합니다.
• 2021년 1월, Johnson & Johnson Services Inc.의 자회사인 Mentor Worldwide LLC는 MENTOR MemoryGel BOOST 유방 임플란트에 대한 미국 FDA 승인을 받았다고 발표했습니다. 이 임플란트는 유방 재건을 받는 22세 이상 여성의 유방 확대를 위해 특별히 설계되었습니다. 이 승인은 유방 미학을 향상시키고 재건 솔루션을 찾는 여성의 요구를 충족하기 위한 혁신적이고 신뢰할 수 있는 옵션을 제공하려는 Mentor의 노력을 강조합니다.

SKU-1720