글로벌 접촉 추적 애플리케이션 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

접촉 추적 애플리케이션 시장 분석

접촉 추적 애플리케이션 시장은 감염병 발병의 효율적인 관리 및 봉쇄에 대한 전 세계적 요구에 의해 상당한 성장을 경험했습니다. 처음에는 COVID-19 팬데믹에 의해 촉진되었지만, 정부, 의료 기관 및 기업이 바이러스 확산을 완화하고 공중 보건을 보호하려고 하면서 이러한 애플리케이션이 시장에 널리 채택되었습니다. 접촉 추적 애플리케이션은 Bluetooth, GPS 및 모바일 데이터와 같은 첨단 기술을 사용하여 개인 간의 상호 작용을 추적하고 잠재적인 노출 위험을 식별합니다. 이러한 기술 혁신은 접촉 추적 노력의 속도와 정확성을 향상시키고 시기적절한 알림과 개입을 가능하게 하는 데 필수적이었습니다.  

접촉 추적 애플리케이션 시장 규모

글로벌 접촉 추적 애플리케이션 시장 규모는 2023년에 1억 4,330만 달러로 평가되었으며, 2031년까지 1억 9,461만 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 3.9%입니다. Data Bridge Market Research 팀이 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 시장 세그먼트, 지리적 범위, 시장 참여자, 시장 시나리오와 같은 시장 통찰력 외에도 심층적인 전문가 분석, 수입/수출 분석, 가격 분석, 생산 소비 분석, 페슬 분석이 포함되어 있습니다.

접촉 추적 애플리케이션 시장 동향

“공중보건 캠페인과의 통합”

접촉 추적 애플리케이션을 공중 보건 인식 캠페인과 통합하는 것은 사용자 참여와 질병 관리 노력의 전반적인 효과를 크게 향상시키는 핵심 트렌드로 부상하고 있습니다. 포괄적인 공중 보건 이니셔티브에 접촉 추적 기술을 포함시킴으로써, 의료 기관은 감염성 질병과 싸우는 데 있어 이러한 앱의 중요한 역할을 효과적으로 전달할 수 있습니다. 공중 보건 캠페인은 소셜 미디어, 텔레비전, 지역 사회 홍보 프로그램 등 다양한 커뮤니케이션 채널을 활용하여 접촉 추적 앱의 이점과 기능에 대한 정보를 전파할 수 있습니다. 이러한 통합은 기술의 신비를 풀고, 개인 정보 보호 및 보안 문제를 해결하며, 앱을 효과적으로 사용하는 방법에 대한 명확한 지침을 제공하는 데 도움이 됩니다.

또한, 접촉 추적 앱을 공중 보건 캠페인과 결합하면 이러한 도구가 도입될 뿐만 아니라 대상 청중에게 받아들여질 수 있습니다. 실제 성공 사례를 강조하고 접촉 추적이 발병을 관리하는 데 어떻게 도움이 되었는지에 대한 실제 사례를 제공함으로써 이러한 캠페인은 대중 사이에 신뢰를 구축하고 집단적 책임감을 조성할 수 있습니다. 향상된 대중 교육 및 참여는 접촉 추적 앱의 채택률과 보다 일관된 사용으로 이어지며, 이는 질병 확산을 추적하고 관리하는 데 있어 앱의 효과에 매우 중요합니다.

보고 범위 및 시장 세분화       

접촉 추적 애플리케이션 시장 정의

접촉 추적 애플리케이션은 COVID-19와 같은 감염병의 확산을 추적하고 관리하는 데 도움이 되도록 설계된 디지털 도구입니다. 이 애플리케이션은 종종 모바일 기술을 사용하여 개인 간의 상호 작용을 기록하고 모니터링하여 바이러스에 노출되었을 수 있는 사람을 식별하고 알림을 보냅니다. 이 앱은 일반적으로 위치 정보나 블루투스 신호와 같은 사용자 스마트폰 의 데이터를 사용하여 다른 앱 사용자와의 접촉을 감지하고 기록합니다.

접촉 추적 애플리케이션 시장 역학

운전자 

• 세계적 건강 위기

The outbreak of global health crises, such as the COVID-19 pandemic, has markedly increased the demand for contact tracing applications. These applications have become essential tools for managing and containing the spread of infectious diseases by providing real-time tracking and notification of potential exposures. The urgency to control virus transmission has led to widespread adoption of contact tracing technology, as it enables public health officials to quickly identify and alert individuals who may have been in close contact with infected persons. This heightened demand reflects the critical role that contact tracing apps play in mitigating the impact of pandemics and safeguarding public health, driving the market growth.

• Government Initiatives and Funding

Governments worldwide are significantly investing in contact tracing technologies and providing substantial funding to support their development and deployment. This financial backing is crucial for accelerating the creation and distribution of effective contact tracing solutions, which are vital for managing disease outbreaks. By funding research, development, and implementation efforts, governments enhance the capabilities of contact tracing applications and expand their reach. This support not only drives innovation but also facilitates the widespread adoption of these technologies, contributing to the overall growth of the contact tracing application market and improving public health response capabilities.

Opportunities

• Integration with Wearable Devices

Integrating contact tracing applications with wearable devices, such as smartwatches and fitness trackers, offers a significant enhancement in data collection and exposure tracking accuracy. Wearable devices can continuously monitor physiological metrics and interactions, providing more precise and comprehensive data for contact tracing purposes. This integration allows for the seamless collection of real-time information, improving the effectiveness of exposure notifications and health monitoring. Contact tracing apps can achieve greater accuracy and reliability, leading to more effective disease management and user engagement and create new market opportunities.

• Advancements in Artificial Intelligence

Advancements in artificial intelligence (AI) and machine learning are revolutionizing contact tracing applications by enabling predictive analytics and sophisticated data processing. AI algorithms can analyze large volumes of data to identify patterns and predict potential outbreaks, enhancing the app's ability to manage and respond to infectious disease spread. Machine learning models improve the accuracy of contact tracing by refining exposure detection and notification processes. These technological advancements contribute to more efficient and effective contact tracing, making it a crucial component of modern public health strategies and increasing the overall efficacy of disease containment efforts.

Restraints/Challenges

• Data Security Risks

Data security risks pose a significant challenge to the effectiveness and trustworthiness of contact tracing applications. The potential for data breaches and unauthorized access to sensitive personal information can undermine user confidence and hinder the app's adoption. Ensuring robust data protection measures and security protocols is essential to mitigate these risks and maintain the integrity of contact tracing efforts.

• User Adoption Challenges

Low adoption rates and inconsistent usage can limit the impact of these technologies on disease management. Ensuring widespread participation is crucial for maximizing the effectiveness of contact tracing efforts, as high engagement levels enable more comprehensive tracking and notification of potential exposures. Addressing barriers to adoption, such as user skepticism or technical issues, and promoting the benefits of contact tracing apps are essential for increasing usage rates and achieving successful public health outcomes. 

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Global Contact Tracing Application Market Scope

The market is segmented on the basis of type, application, sales channel, material, roller diameter, roller width, and farming scale. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Connectivity

• Bluetooth
• GPS
• Both

Operating System

• Android
• iOS

Contact Tracing Application Market Regional Analysis

The market is analyzed and market size insights and trends are provided by country, type, application, sales channel, material, roller diameter, roller width, and farming scale as referenced above.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

North America is expected to dominate the market due to swift growth and heightened competition among numerous providers. This burgeoning market has attracted substantial interest from investors, entrepreneurs, and government agencies, all aiming to leverage the strong demand for effective contact tracing solutions.                                        

Asia-Pacific is expected to be the fastest growing due to increased government investment in research and development, particularly in emerging economies such as India and China. These investments are fostering innovation and enhancing the development of contact tracing applications. As governments in these countries prioritize public health infrastructure and digital solutions, they are creating significant and lucrative opportunities for market growth. 

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Contact Tracing Application Market Share

The market competitive landscape provides details by competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Contact Tracing Application Market Leaders Operating in the Market Are:

• Google Inc. (U.S.)
• Apple Inc. (U.S.)
• SAP SE (Germany)
• ServiceNow (U.S.)
• Oracle Corporation (U.S.)
• IBM Corporation (U.S.)

Latest Developments in Contact Tracing Application Market

• In May 2020, the team developing Switzerland's coronavirus contact-tracing app announced that it had become the first to launch a product incorporating technology provided by Apple and Google. Members of the Swiss army, hospital workers, and civil servants were able to install the SwissCovid app in preparation for a planned broader rollout               
• 2020년 3월, 기존의 접촉 추적 노력을 지원하고 보완하기 위해 정부 기술 기관(GovTech)은 보건부(MOH)와 협력하여 TraceTogether라는 모바일 앱을 개발했습니다. 앱을 다운로드하고 TraceTogether에 참여하는 데 동의함으로써 사용자는 접촉 추적 프로세스를 적극적으로 지원할 수 있었습니다.

SKU-63596