Global Active, Smart and Intelligent Packaging Market – Industry Trends and Forecast to 2031

능동적, 스마트 및 지능형 패키징 시장 분석 및 규모

활동적이고 스마트하며 지능적인 포장 시장은 혁신적인 기술을 사용하여 제품 안전성, 유통기한 및 소비자 참여를 향상시킵니다. 산소 제거제가 있는 플라스틱 필름은 포장 식품의 신선도를 연장합니다. 종이 포장의 스마트 라벨은 온도에 민감한 의약품을 모니터링합니다. RFID 태그가 내장된 유리 병은 제품의 진위 여부를 추적합니다. 습도 센서가 장착된 골판지 상자는 운송 중 전자 제품이 손상되는 것을 방지합니다. 신선도 표시기가 있는 금속 캔은 양질의 음료를 보장합니다.

Data Bridge Market Research는 2023년에 896억 7천만 달러 규모였던 글로벌 액티브, 스마트 및 인텔리전트 패키징 시장이 2031년에는 1,529억 2천만 달러에 도달하여 2024년에서 2031년까지의 예측 기간 동안 6.9%의 CAGR로 성장할 것으로 분석했습니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층적인 전문가 분석, 지리적으로 표현된 회사별 생산 및 용량, 유통업체 및 파트너의 네트워크 레이아웃, 자세하고 업데이트된 가격 추세 분석, 공급망 및 수요의 적자 분석이 포함됩니다.

능동적, 스마트 및 지능형 패키징 시장 범위 및 세분화  

시장 정의

능동적이고, 스마트하고, 지능형 포장은 제품 품질, 안전성 및 유통기한을 향상하도록 설계된 혁신적인 포장 솔루션을 말합니다. 능동적 포장은 포장된 제품과 적극적으로 상호 작용하는 구성 요소를 통합하는 반면, 스마트하고 지능형 포장은 센서 또는 표시기를 사용하여 제품 상태 및 상태에 대한 정보를 모니터링하고 전달합니다.

글로벌 액티브, 스마트 및 인텔리전트 패키징 시장 역학

운전자

• 부패 방지로 음식 낭비 최소화

능동적이고 스마트하며 지능적인 포장 시장에서 산소 제거제 및 개량된 분위기 포장과 같은 기술은 부패를 방지하여 식품 낭비를 최소화하기 위해 적극적으로 작동합니다. 이러한 혁신은 제어된 산소 수준 및 수분 함량과 같은 포장 내의 최적의 조건을 유지하여 부패하기 쉬운 제품의 유통기한을 연장합니다. 식품 낭비를 줄임으로써 기업은 지속 가능성 노력을 강화하고 수익성을 개선하며 더 신선한 제품에 대한 소비자의 요구를 충족할 수 있으므로 시장의 핵심 동인이 됩니다.

• 제품 상태의 실시간 모니터링이 가능합니다.

포장에 내장된 고급 센서와 RFID 기술은 공급망 전체에서 온도, 습도, 신선도와 같은 요소를 지속적으로 추적할 수 있게 해줍니다. 이 실시간 데이터를 통해 재고를 사전에 관리하고, 부패나 손상을 방지하기 위한 시기적절한 개입을 하고, 품질 관리를 개선하여 제품이 최적의 상태로 소비자에게 도달하도록 보장하여 시장 성장을 촉진합니다.

기회

• 다양한 요구에 맞는 맞춤형 포장 솔루션

첨단 기술을 통해 개인화된 포장 디자인, 크기 및 기능을 제공하여 다양한 제품 유형과 마케팅 전략을 수용할 수 있습니다. 이러한 유연성은 혁신과 창의성을 촉진하여 브랜드가 경쟁 시장에서 차별화할 수 있도록 합니다. 맞춤형 포장 솔루션을 제공함으로써 회사는 진화하는 소비자 선호도와 산업 요구 사항을 충족할 수 있는 기회를 활용하여 성장과 시장 확장을 촉진할 수 있습니다.

• 대화형 패키징으로 향상된 소비자 참여

Interactive packaging enhances consumer engagement through features such as augmented reality, QR codes, or NFC technology. The active, smart, and intelligent packaging market utilizes innovations such as sensors and RFID to provide real-time information on product freshness or authenticity. This market's growth is fuelled by increasing consumer demand for transparency and convenience, presenting an opportunity for businesses to differentiate themselves and foster stronger brand-consumer relationships.

Restraints/Challenges

• Potential Privacy Concerns with Data Collection Methods

Privacy concerns arise with data collection methods in packaging, as they can gather sensitive information about consumers. This can lead to mistrust and backlash, impacting market acceptance. Consumers may hesitate to engage with interactive packaging if they fear their data is being misused or compromised. Such apprehension can hinder adoption rates and diminish brand loyalty, posing a challenge for companies seeking to leverage these technologies for consumer engagement.

• Initial Investment Costs for Advanced Technologies

Initial investment costs for advanced packaging technologies, such as sensors or RFID, act as a restraint on market expansion. High upfront expenses may deter smaller companies from adopting these innovations, limiting market penetration. Additionally, larger corporations may hesitate to invest in unproven technologies without guaranteed returns. This can slow down the pace of innovation and delay the widespread implementation of interactive packaging solutions, impacting the market's growth potential.

This global active, smart and intelligent packaging market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the global active, smart and intelligent packaging market contact Data Bridge Market Research for an analyst brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Developments

• In 2022, Coveris launched MonoFlexBE pouches, reducing plastic use by 1g per pack for Iceland's grated cheese. This innovative solution aligns with Iceland's goal of becoming the U.K.'s first plastic-neutral supermarket. Such initiatives exemplify advancements in active packaging, promoting sustainability and supporting retailers' environmental commitments through efficient packaging design
• In 2022, Sealed Air introduced PRISTIQ, a digital packaging brand offering design services, digital printing, and smart packaging solutions. PRISTIQ focuses on waste reduction, efficient packaging design, and enhancing product quality and consumer engagement. This initiative reflects ongoing advancements in the active, smart, and intelligent packaging market toward sustainability and innovation
• In 2020, DuPont introduced Tyvek 40 L in China, aiming for global availability. This innovative product from DuPont Protection Solutions is tailored for medical packaging, offering cost-effective protection for lightweight, low-risk devices. The introduction reflects ongoing advancements in active packaging solutions, catering to specific industry needs for enhanced product safety and efficiency

Global Active, Smart and Intelligent Packaging Market Scope

The global active, smart and intelligent packaging market is segmented on the basis of type, function, technology, material, level, and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Active Packaging
• Oxygen Scavenging Sachets
• Modified Atmosphere Packaging (MAP)
• Smart Packaging
• Intelligent Packaging
• Time and Temperature Indicator (TTI) Labels
• Freshness Indicators
• Other
• Gas Scavengers/Emitters
• Moisture Scavengers
•  Microwave Susceptors

Function

• Moisture Control
• Temperature Indicators
• Shelf Life Sensing
• Product Tracking

Technology

• RFID Tags
• QR Codes
• NFC Tags
• Coding and Markings
• Sensors and Output Devices
• Others

 Material

• Plastic
• Paper
• Glass
• Corrugated Board
• Metal
• Others

 Level

• Primary
• Secondary
• Tertiary

Application

• Food and Beverages
• Meat, Poultry and Seafood
• Fruits and Vegetables
• Dairy Products
• Bakery and Confectionary
• Processed Food
• Others
• Personal Care
• Healthcare
• Automotive
• Consumer Electronics
• Others

Global Active, Smart and Intelligent Packaging Market Regional Analysis/Insights

The global active, smart and intelligent packaging market is analysed and market size insights and trends are provided by type, function, technology, material, level, and application as referenced above.

The countries covered in the global active, smart and intelligent packaging market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia and New Zealand, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E., Saudi Arabia, Egypt, Israel, South Africa, Rest of Middle East and Africa.

The Asia-Pacific region is expected for significant growth in the active, smart, and intelligent packaging market from 2024 to 2031. With a focus on food and beverage product development, major industrial players are driving innovation in packaging solutions. This trend reflects the region's commitment to enhancing product safety, sustainability, and consumer engagement.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Global Active, Smart and Intelligent Packaging Market Share Analysis

The global active, smart and intelligent packaging market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to global active, smart and intelligent packaging market.

Some of the major players operating in the global active, smart and intelligent packaging market are:

• Ampacet Corporation (U.S.)
• WestRock Company (U.S.)
• Tetra Pak (Switzerland)
• R.R. Donnelley & Sons Company (U.S.)
• Sonoco Products Company (U.S.)
• Amcor Plc (Switzerland)
• Constantia Flexibles (Austria)
• Klöckner Pentaplast (Germany)
• Graham Packaging Company (U.S.)
• AVERY DENNISON CORPORATION (U.S.)
• DS Smith (U.K.)
• Ball Corporation (U.S.)
• Coveris (Austria)
• Sealed Air (U.S.)
• Berry Global Inc. (U.S.)
• UFlex Limited (India)
• SIG (Switzerland)

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