Color cosmetics, also known as makeup or decorative cosmetics, encompass a diverse range of products designed to enhance, alter, or adorn the appearance of the face, eyes, lips, nails, and other parts of the body. They are formulated with pigments, dyes, and other ingredients to impart color, texture, and visual effects, including foundations, powders, concealers, lipsticks, mascaras, eye shadows, eyeliners, blushes, bronzers, highlighters, and nail polishes. These products serve various purposes, from concealing imperfections and defining features to expressing personal style and creativity. They play a significant role in both personal expression and cultural trends, shaping beauty ideals and influencing fashion choices.
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Data Bridge Market Research analyzes that the Global Colour Cosmetics Market is expected to reach USD 88,502.61 million by 2031 from USD 51,132.22 million in 2023, growing with a substantial CAGR of 7.1% in the forecast period of 2024 to 2031.
Key Findings of the Study
Increasing Popularity of Online Shopping and Influencer Marketing
The convenience and accessibility of online platforms have reshaped consumer behaviors, allowing for a seamless and personalized shopping experience. A numerous of options are available for customers, and consumers are exploring and purchasing cosmetics virtually, influencing market growth significantly. Brands have leveraged this digital shift by enhancing their online presence, offering interactive and user-friendly interfaces, and providing a wide range of products tailored to diverse consumer needs. This shift expanded the market reach and allowed for direct engagement with consumers, fostering a deeper understanding of preferences and driving innovation in product offerings.
Report Scope and Market Segmentation
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Report Metric
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Details
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Forecast Period
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2024 to 2031
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Base Year
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2023
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Historic Year
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2022 (Customizable to 2016–2021)
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Quantitative Units
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Revenue in USD Million
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Segments Covered
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Product (Facial Makeup, Eye Makeup, Lip Products, Nail Products, Hair Products, and Others), Pigment Type (Inorganic Pigments and Organic Pigments), Target Market (Mass Products and Prestige Products), Packaging (Bottles & Jars, Tubes, Containers, Pouches, Dispenser, Sticks, and Others), Form (Liquid, Powder, and Spray), Distribution Channel (E-Commerce, Supermarket/Hypermarkets, Direct Sales/B2B, and Specialty Stores, and Others), End-User (Parlour, Household, Modelling & Fashion Industries, Media Houses, and Others)
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Countries Covered
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U.S., Canada, Mexico, Germany, U.K., France, Italy, Netherlands, Spain, Russia, Switzerland, Turkey, Belgium, Denmark, Norway, Finland, and Rest of Europe, China, Japan, India, South Korea, Australia & New Zealand, Singapore, Thailand, Indonesia, Malaysia, Philippines, Rest of Asia-Pacific, Brazil, Argentina, Rest of South America, Saudi Arabia, U.A.E, Israel, South Africa, Egypt, and Rest of Middle East and Africa
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Market Players Covered
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L’Oréal GROUPE (France), Unilever PLC (U.K.), Henkel AG & Co. KGaA (Germany), Shiseidio Company Limited (Japan), The Estée Lauder Companies Inc. (U.S.), Coty Inc. (U.S.), Mary Kay Inc. (U.S.), Revlon (U.S.), KOSÉ Corporation (Japan), CHANEL (U.K.), Oriflame Cosmetics AG (Switzerland), Natura & Co (Brazil), AMOREPACIFIC US, INC. (Korea), Clarins (France), LVMH Moët Hennessy Louis Vuitton (France), Vestige Marketing Pvt. Ltd. (India), CHANTECAILLE BEAUTE (U.S.), Kryolan (Germany), and Brand Agency London (U.K.) among others
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Data Points Covered in the Report
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In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behavior
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Segment Analysis
Global colour cosmetics market is segmented based on product, pigment type, target market, packaging, form, distribution channel, and end-user.
- On the basis of product, the market is segmented into facial makeup, eye makeup, lip products, nail products, hair products, and others
In 2024, the facial makeup segment is expected to dominate the global colour cosmetics market
In 2024, facial makeup segment is expected to dominate the global colour cosmetics market with a 36.60% market share as it offers the most significant ability to alter and enhance one's appearance.
- On the basis of pigment type, the market is segmented into inorganic pigments and organic pigments.
In 2024, inorganic pigments segment is expected to dominate the global colour cosmetics market
In 2024, inorganic pigments segment is expected to dominate the global colour cosmetics market with a 57.80% market share due to, stability, vibrancy, and safety of consumer skin, making them the color masters of cosmetics.
- On the basis of target market, the market is segmented into mass products and prestige products. In 2024, mass products segment is expected to dominate the global colour cosmetics market with 63.51% market share
- On the basis of packaging, the market is segmented into bottles & jars, tubes, containers, pouches, dispenser, sticks, and others. In 2024, the bottles & jars segment is expected to dominate the market with 28.79% market share
- On the basis of form, the market is segmented into liquid, powder, and spray. In 2024, the liquid segment is expected to dominate the market with 46.57% market share
- On the basis of distribution channel, the market is segmented into e-commerce, supermarket/hypermarkets, direct sales/B2B, speciality stores, and others. In 2024, the e-commerce segment is expected to dominate the market with 37.99% market share
- On the basis of end-user, the market is segmented into parlour, household, modelling & fashion industries, media houses, and others. In 2024, the parlour segment is expected to dominate the market with 38.02% market share
Major Players
Data Bridge Market Research analyzes L’Oréal GROUPE (France), Unilever PLC (U.K.), Henkel AG & Co. KGaA (Germany), The Estée Lauder Companies Inc. (U.S.), and Coty Inc. (U.S.) as the major key players in the global colour cosmetics market.
Market Developments
- In December 2023, Amorepacific Corporation introduced Dr. Amore an innovative artificial intelligence (AI)-powered skin diagnosis system. The company's recent breakthrough was documented in a paper published in the International Journal of Cosmetic Science. The system utilizes advanced AI algorithms to provide accurate and personalized skin analyses. This technological advancement is expected to enhance the company's product development and formulation processes, enabling a more targeted approach to skincare solutions. By leveraging AI, Amorepacific aims to better understand individual skin needs, ensuring that its cosmetic products are tailored to meet diverse customer requirements. This scientific leap reinforces Amorepacific's commitment to staying at the forefront of skincare research and development
- In November 2023, The Estée Lauder Companies Inc. announced the recipients of its Beauty & You incubator awards for Indian beauty businesses, in collaboration with Nykaa, an Indian beauty retailer. The second edition of these awards, unveiled earlier this year, recognized outstanding achievements in various sectors of the beauty industry, spanning active ingredients, perfumery, sustainability, and brand communities. This initiative spotlighted the innovative contributions of Indian beauty brands and creators and fostered a collaborative platform for the industry to thrive. By considering the diverse aspects of the beauty sector, the Beauty & You incubator awards have played a crucial role in nurturing and promoting the growth of the Indian beauty business ecosystem
- In June 2023, L'Oréal GROUP showcased Beauty Tech innovations at Viva Technology Paris, emphasizing their commitment to "beauty for all and beauty for each." The technologies include smart and sustainable beauty solutions, digital services, and data-powered diagnostic devices for inclusive, personalized, and virtual beauty experiences. These innovations contribute to the company's technological development and improve its dedication to making beauty accessible and personalized for consumers
- In September 2022, BBIA launched the signature soft MLBB colours, reflecting a notable progression in the field. This development signified a contemporary shift towards enhanced and refined colour options. This helped the company to diversify the product portfolio
- In June 2022, Henkel AG & Co. KGaA inked a deal to acquire the Asia-Pacific Hair Professional business of Shiseido, a move that significantly strengthens its presence in the professional haircare market. This strategic acquisition encompasses popular brands such as Sublimic and Primience, which fall under the Shiseido Professional umbrella. Shiseido Professional is known for its salon-exclusive offerings, including top-tier products for hair care, coloring, styling, and perm solutions. The collaboration is set to propel Henkel's business growth in the region. Notably, Shiseido will maintain a 20 percent stake in the Japanese legal entity, solidifying a lasting partnership between the two companies. This move is poised to bring enhanced capabilities and a broader product portfolio to Henkel, reinforcing its position in the competitive haircare industry
Regional Analysis
Geographically, the countries covered in the global colour cosmetics market report are U.S., Canada, Mexico, Germany, U.K., France, Italy, Netherlands, Spain, Russia, Switzerland, Turkey, Belgium, Denmark, Norway, Finland, and Rest of Europe, China, Japan, India, South Korea, Australia & New Zealand, Singapore, Thailand, Indonesia, Malaysia, Philippines, Rest of Asia-Pacific, Brazil, Argentina, Rest of South America, Saudi Arabia, U.A.E, Israel, South Africa, Egypt, and Rest of Middle East and Africa.
As per Data Bridge Market Research analysis:
North America is the dominant region in the global colour cosmetics market
North America is expected to dominate the global colour cosmetics market because of setting global trends and increasing preferences.
Asia-Pacific is estimated to be the fastest-growing region in the global colour cosmetics market
Asia-Pacific is the fastest-growing region in the global colour cosmetics market due to the immense and expanding population, notably the youth and middle-aged, propels the color cosmetics market, fueled by rising disposable incomes and self-expression trends.
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