Curved televisions offer versatile applications by delivering an immersive viewing experience. Their features include a gently curved screen design that enhances depth perception and widens the field of view, contributing to a more engaging visual encounter. These TVs are employed in various settings, from home theatres to commercial spaces, for watching movies, sports, and gaming. With their captivating visual effects, curved televisions redefine entertainment, creating a dynamic blend of technology and aesthetics for an enhanced viewing journey.
According to Data Bridge Market Research, the Global Curved Televisions Market accounted for USD 5.57 billion in 2021 and is expected to reach a value of USD 38.00 billion by 2029. The market is expected to grow with a CAGR of 27.13% in the forecast period of 2022 to 2029.
“Shift in customer preferences boosts the market’s growth”
The curved televisions market is experiencing growth due to a shift in customer preferences. Consumers are increasingly drawn to the immersive and visually captivating experience that curved TVs offer. The curved screen design creates a wider field of view, enhancing depth perception and providing a more engaging viewing experience. This change in preference aligns with the desire for enhanced entertainment and visual quality, thereby driving the market's expansion as manufacturers cater to this evolving consumer demand.
What restraints the growth of the global curved televisions market?
“Higher cost compared to traditional flat-screen TVs restraints the market’s growth”
The growth of the curved televisions market is constrained by their higher cost compared to traditional flat-screen TVs. The complex manufacturing process and specialized technology required for curved displays contribute to elevated production expenses. This price premium can deter price-sensitive consumers from adopting curved TVs. As cost remains a significant consideration for many buyers, manufacturers face challenges in striking a balance between offering advanced technology and competitive pricing to unlock the market's full growth potential.
Segmentation: Global Curved Televisions Market
The global curved televisions market is segmented on the basis of type, screen size, and end user.
- On the basis of type, the curved televisions market is segmented into cable track cables, and torsion cables.
- On the basis of screen size, the curved televisions market is segmented into large-sized curved televisions, mid-sized curved televisions, and small-sized curved televisions.
- On the basis of end user, the curved televisions market is segmented into commercial, institutional, and residential.
Regional Insights: North America dominates the Global Curved Televisions Market
North America dominates the global curved televisions market in terms of revenue due to the widespread adoption of curved televisions by the general public is driving market growth. Consumers are embracing the immersive viewing experience these TVs offer, with the curved design enhancing visual depth and engagement. This surge in adoption reflects changing preferences and contributes to the expanding market landscape.
Asia-Pacific is expected to grow at a significant growth rate over the forecast period of 2022 to 2029 due to rising disposable incomes and swift shifts in consumer preferences within developing economies such as India and Japan. These factors drive increased spending on advanced entertainment technology, reflecting the evolving consumer dynamics and contributing to market expansion.
Recent Developments
- Samsung has consistently led the market in delivering budget-friendly television sets and electronic gadgets to consumers. The company's recurring Black Friday and Cyber Monday promotions have catalyzed a fresh phase of expansion in the worldwide curved television market. Additionally, Samsung has swiftly adapted to cater to the preferences of a broad audience.
- The emerging trend of selling television sets via e-commerce platforms is poised to gather momentum in the foreseeable future. Manufacturers in the curved television market are increasingly inclined to partner with these platforms, given their commitment to establishing secure and robust supply networks. This shift is anticipated to lead to a substantial influx of revenue within the curved television market.
To know more about the study visit, https://www.databridgemarketresearch.com/ko/reports/global-curved-televisions-market
The Prominent Key Players Operating in the Global Curved Televisions Market Include:
- LG Electronics Inc. (South Korea)
- Haier Group (China)
- Sony Corporation (Japan)
- Sichuan Changhong Electronics Co. Ltd (China)
- Samsung Electronics Co. Ltd. (China)
- Koninklijke Philips N.V. (Netherlands)
- Sharp Corporation (Japan)
- VIZIO Inc. (U.S)
- Hisense Co., Ltd. (China)
- Panasonic Corporation. (Japan)
Above are the key players covered in the report, to know about more and exhaustive list of global curved televisions market companies contact, https://www.databridgemarketresearch.com/ko/contact
Research Methodology: Global Curved Televisions Market
Data collection and base year analysis are done using data collection modules with large sample sizes. The market data is analyzed and estimated using market statistical and coherent models. In addition, market share analysis and key trend analysis are the major success factors in the market report. The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, Global vs Regional and Vendor Share Analysis. Please request analyst call in case of further inquiry.
