韓国の美容市場 – 2031年までの業界動向と予測

韓国の美容市場分析と規模

韓国の美容市場とは、人の外見を良くすることを目的とした美容処置や治療に重点を置く韓国の産業を指します。この市場には、美容整形、スキンケア治療、育毛、その他の非侵襲性美容処置など、幅広いサービスが含まれます。韓国は美容分野における先進技術と革新的な手法で知られており、高品質の美容処置を求める人々に人気の目的地となっています。韓国の美容は、自然な仕上がりを重視し、世界中の顧客に対応できることが特徴です。

韓国の美容市場規模は2023年に23億8,000万米ドルと評価され、2024年から2031年の予測期間中に17.3%のCAGRで成長し、2031年には85億3,000万米ドルに達すると予測されています。市場価値、成長率、セグメンテーション、地理的範囲、主要プレーヤーなどの市場シナリオに関する洞察に加えて、データブリッジマーケットリサーチがまとめた市場レポートには、詳細な専門家の分析、患者の疫学、パイプライン分析、価格分析、規制の枠組みも含まれています。

レポートの範囲と市場セグメンテーション       

市場の定義

美容処置は、最小限の侵襲性で患者の外見を改善するために考案された化学治療です。脂肪吸引、ボディーコントゥアリング、整形手術などのこれらの処置は、肌の質を改善することを目的としています。当初は皮膚科や美容医学での使用を目的として開発されたこれらの処置は、顔の変形に対処し、肌を若返らせ、しわや小じわなどの老化の兆候を軽減するために考案されました。

美容市場の動向

ドライバー

• 美容医療のコスト削減

韓国は美容整形手術の世界的リーダーとして台頭しており、多くの西洋諸国よりも低コストで幅広い手術を提供しています。この手頃な価格により、韓国は、高額な費用をかけずに高品質の美容治療を受けたい人にとって人気の目的地となっています。この国の高度な医療インフラと熟練した専門家により、患者は他の場所のほんの一部の費用で一流のケアを受けることができます。その結果、韓国の美容整形手術の費用が安いため、手頃な価格で外見を良くしたい海外の患者が増え、市場の成長を牽引しています。

• 韓国の医療観光の増加

韓国での医療観光の増加は、同国が美容整形手術の中心地として評判を得ていることに起因しています。韓国の美容整形は、自然な仕上がりと革新的な技術で知られており、海外の患者から非常に人気があります。同国の医療観光産業の成長は、先進技術、熟練した専門家、高いケア基準、そして韓国の美容クリニックの増加によって推進されています。患者に総合的な体験を提供することに重点を置いている韓国は、美容治療と思い出に残る旅行体験を求める人々にとって、人気の目的地となっています。

• 医療美容に関する意識の高まり

There has been a significant increase in awareness about medical aesthetics, particularly in South Korea. The increased awareness can be credited to the country's flourishing beauty industry, which emphasizes the significance of self-care and improving one's appearance. With a growing emphasis on skincare and beauty, more people are turning to aesthetic procedures to achieve their desired look. This trend is further fueled by the increasing availability of information through social media and other digital platforms, which educate consumers about the various options available to them. As a result, the demand for medical aesthetics in South Korea is on the rise, driving the growth of the industry.

Opportunities

• Cultural Influences on Aesthetic Treatments

Societal norms and cultural influences play a significant role in driving the demand for aesthetic procedures, particularly in regions such as South Korea, where beauty is highly valued. In South Korean culture, appearance is closely linked to success and social acceptance, leading many individuals to seek aesthetic treatments to enhance their features and conform to societal standards of beauty. The influence of K-pop and Korean dramas, which often feature celebrities with flawless skin and perfectly sculpted features, further fuels the desire for aesthetic enhancements. As a result, the demand for aesthetic procedures in South Korea remains consistently high, driven by cultural ideals of beauty and perfection.

• Increasing Disposable Income

Rising disposable incomes in many countries have contributed to the growth of the aesthetic procedures market by enabling more people to afford these treatments. As economies grow and living standards improve, individuals have more discretionary income to spend on non-essential services, such as aesthetic procedures. This has made aesthetic procedures more accessible to a broader range of people. In addition, the increasing popularity of financing options for cosmetic treatments has made it easier for people to undergo procedures that were previously out of reach financially. As a result, the market for aesthetic procedures continues to grow, driven by increasing disposable incomes worldwide.

Restraints/Challenges

• Limited Insurance Coverage      

Many insurance providers do not cover cosmetic treatments deemed to be elective or non-essential, leaving individuals to bear the full cost of these procedures out of pocket. This lack of coverage can make aesthetic procedures prohibitively expensive for many people, particularly those with lower incomes or without supplemental insurance coverage. As a result, individuals may forego potentially beneficial aesthetic treatments due to financial constraints, hindering market growth. 

• Risk of Complications     

Aesthetic treatments carry inherent risks that can deter some individuals from undergoing treatment. These risks include infection, scarring, allergic reactions, and other potential complications that can arise during or after the procedure. While the likelihood of experiencing complications is relatively low, the possibility of adverse outcomes can be a significant concern for individuals considering aesthetic treatments. Fear of complications, as well as the potential for dissatisfaction with the results, may deter some individuals from pursuing aesthetic procedures, creating challenges for market growth.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In August 2020, BISON MEDICAL acquired patent certificates for its microbeam dual-mode technology, boosting its revenue potential through innovative advancements in the medical field
• In October 2020, AbbVie Inc. reached a settlement with Luminera, enriching its aesthetics product lineup with dermal filler products from the Israeli-based company
• In June 2020, BISON MEDICAL obtained CE approval for Oryal Filler, a hyaluronic acid-based dermal filler, ensuring its safety, effectiveness, and efficient delivery to dermatology centers and promoting enhanced collaboration

Aesthetic Market Scope

The aesthetic market is segmented on the basis of devices, application, brand, gender, end user, and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Devices

• Energy Based Aesthetic Devices
• Non-Energy Based Aesthetic Device

Application

• Surgical
• Non-Surgical

Brand

• Skin Lifting
• Botulinum Toxin
• Dermal Filler
• Others

Gender

• Male
• Female

End-User

• Dermatology Clinics
•  Hospitals
•  Specialty Clinics
•  Medical Spas and Beauty Centers
•  Others

Distribution Channel

• Direct Tender
• Retail Sales

Healthcare Infrastructure Growth Installed Base and New Technology Penetration

The market also provides you with detailed market analysis for every country growth in healthcare expenditure for capital equipment, installed base of different kind of products for market, impact of technology using life line curves and changes in healthcare regulatory scenarios and their impact on the market. The data is available for historic period 2016-2021.

Competitive Landscape and Aesthetic Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the market are:

• Abbvie Inc. (Ireland)
• Daewoong Open Collaboration (South Korea)
• Galderma (Korea)
• Cynosure Inc (U.S.)
• Lutronic Corporation (South Korea)
• Merz (U.S.)
• HUGEL, Inc. (Korea)
• Medytox (Korea)
• INMODE (U.S.)
• CLASSYS Inc. (Korea)
• Candela Medical (U.S.)
• AMIINC (Korea)
• WON TECH Co., Ltd (Korea)

SKU-60219