世界のプレミアムチョコレート市場の規模、シェア、トレンド分析レポート – 業界の概要と2031年までの予測

プレミアムチョコレート市場分析

高級チョコレート市場は、技術革新と消費者の嗜好の変化に牽引され、目覚ましい成長を遂げています。最近の進歩には、チョコレート製造工程のあらゆる段階を製造業者が管理し、風味と品質を向上させることができる豆から板までの製造法が含まれます。職人の手による製品に対する消費者の関心の高まりと調達の透明性が、この傾向を後押ししています。

さらに、持続可能な調達方法やカカオ農家との直接取引関係の利用が広がり、環境意識の高い消費者のニーズに応えています。ブロックチェーンなどの技術はカカオの原産地を追跡するために導入されており、倫理的な慣行を確保し、消費者の信頼を高めています。さらに、オーガニックカカオ、天然甘味料、ユニークなフレーバーインフュージョン（スパイス、ハーブ、エキゾチックフルーツなど）などの高品質の原料を取り入れることで、健康志向の消費者を魅了しています。プレミアムで健康志向の選択肢に重点が置かれているため、ダークチョコレートや無糖チョコレートの需要が増加しています。

市場データによると、高級チョコレートのセグメントは、可処分所得の増加と高級食品への支出意欲の高まりにより、大幅な成長が見込まれています。その結果、品質と持続可能性を優先するブランドは、この進化する市場環境で大幅な成長を遂げる態勢が整っています。

プレミアムチョコレート市場規模

世界のプレミアムチョコレート市場規模は、2023年に399億米ドルと評価され、2024年から2031年の予測期間中に4.3％のCAGRで成長し、2031年には558億8000万米ドルに達すると予測されています。市場価値、成長率、セグメンテーション、地理的範囲、主要プレーヤーなどの市場シナリオに関する洞察に加えて、Data Bridge Market Researchがまとめた市場レポートには、詳細な専門家分析、価格分析、ブランドシェア分析、消費者調査、人口統計分析、サプライチェーン分析、バリューチェーン分析、原材料/消耗品概要、ベンダー選択基準、PESTLE分析、ポーター分析、規制枠組みも含まれています。

プレミアムチョコレート市場の動向

「高級チョコレート市場における健康志向の高まり」

高級チョコレート市場の注目すべき傾向として、消費者がより健康的な選択肢を好む傾向が高まっています。多くのブランドが、スーパーフード、ナッツ、天然甘味料などの機能性原料をチョコレート製品に取り入れています。たとえば、Alter Eco などのブランドは、キヌアやココナッツシュガーなどの原料を配合したダークチョコレートバーを提供しており、健康志向の消費者にアピールしています。さらに、オーガニックで倫理的に調達されたチョコレートの需要が高まっており、Green & Black's などの企業はフェアトレードの実践を強調しています。この傾向は、消費者が健康とウェルネスの目標に合った高級チョコレートを求める、罪悪感のない贅沢へのシフトを反映しています。

レポートの範囲とプレミアムチョコレート市場のセグメンテーション

Premium Chocolate Market Definition

Premium chocolate is high-quality chocolate made from carefully sourced cocoa beans, often characterized by its rich flavor, smooth texture, and superior ingredients. Different from mass-produced chocolate, premium varieties use a higher cocoa content and minimal additives, emphasizing natural flavors. Artisanal methods, such as bean-to-bar production, are common, allowing chocolatiers to control every step of the process, from sourcing to refining. These chocolates may feature unique flavors, textures, and fillings, catering to discerning consumers who appreciate the complexity and craftsmanship involved. In addition, premium chocolate often focuses on ethical sourcing and sustainability, enhancing its appeal to health-conscious and environmentally aware buyers.

Premium Chocolate Market Dynamics

Drivers

• Growing Demand for Gourmet Products

The premium chocolate market is experiencing significant growth driven by the increasing consumer desire for gourmet products. As people seek unique flavors and artisanal experiences, brands are responding by introducing innovative offerings. For instance, in January 2024, Haldiram's, a leading Indian snacks and sweets brand, has entered the premium chocolate segment with the launch of 'Cocobay.' This new chocolate brand proudly claims to use 100% pure cocoa in all its products. Cocobay features a collection of uniquely crafted chocolates that infuse traditional Indian flavors, including fruit and spices, appealing to local tastes and preferences, thereby enhancing Haldiram's product diversity.

• Healthier Snacking Alternatives

The growing trend of health-conscious eating is significantly driving the premium chocolate market. Consumers increasingly prefer chocolates that use natural sweeteners such as honey or agave syrup and incorporate nutritious ingredients such as nuts and dried fruits. For instance, in September 2021, Ferrero International S.A. forged an exclusive partnership with Lagardère Travel Retail to pre-launch a new range of premium chocolate tablets. This innovative product line features three decadent flavors: milk, dark (55% cocoa), and white chocolate, all crafted using the finest quality ingredients. The collaboration aims to enhance the shopping experience for travelers by offering luxurious chocolate options in travel retail locations.

Opportunities

• Rise of Ethical Sourcing

The rise of ethical sourcing creates significant opportunities in the premium chocolate market. Consumers are increasingly prioritizing brands that emphasize sustainability and fair trade practices, leading to a surge in demand for ethically produced chocolates. For instance, in October 2023, Mondelēz International Inc. unveiled an exciting new Toblerone brand platform, significantly expanding its premium chocolate range from airports to retail stores across the United States. The introduction includes the innovative Tiny Toblerone packages, available in two delicious varieties: the classic milk chocolate with honey and almond nougat, alongside a variety pack that features an assortment of milk, white, and dark chocolates with honey and almond nougat.

• Expansion of E-commerce

The expansion of e-commerce presents significant opportunities for the premium chocolate market, enabling brands to reach a wider audience. Online platforms such as Amazon and specialty chocolate websites allow consumers to access a diverse range of premium products, including unique artisanal brands that may not be available in local stores. For instance, in September 2023, Hershey Canada Inc. made a notable addition to its product lineup with the introduction of "Hershey's Oat Made," a plant-based chocolate option. This innovative product features two enticing flavors: Creamy and Almond & Sea Salt. Aimed at health-conscious consumers and those seeking dairy-free alternatives, Hershey's Oat Made caters to the rising demand for plant-based snacks while maintaining the beloved taste of classic Hershey's chocolate.

Restraints/Challenges

• High Production Costs

High production costs is a significant restraint for the premium chocolate market. The use of high-quality ingredients, such as ethically sourced cocoa, organic sugar, and artisanal techniques, elevates manufacturing expenses. This makes it challenging for premium chocolate brands to maintain competitive pricing compared to mass-produced alternatives. As a result, these brands may struggle to attract price-sensitive consumers who prioritize affordability over quality. The inability to balance quality and cost can lead to decreased market share, especially in a landscape where consumers are increasingly drawn to lower-priced options. Consequently, high production costs hinder profitability and growth in the premium chocolate market.   

• Changing Consumer Preferences

Changing consumer preferences significantly hinder the premium chocolate market as shoppers increasingly demand unique flavors and ethically sourced ingredients. This shift places pressure on brands to innovate continually, incorporating exotic ingredients and sustainable practices into their offerings. Brands that fail to keep pace with these evolving tastes risk losing market relevance and customer loyalty. In addition, the focus on health-conscious choices can further complicate matters, as traditional premium chocolates often contain high sugar and fat content. As a result, brands that do not adapt their product lines to align with these preferences may experience stagnation or decline in sales, impacting overall market growth.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Premium Chocolate Market Scope

The market is segmented on the basis of category, form, product type, and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Milk Chocolate
• Dark Chocolate
• White Chocolate

Product Type

• Regular/Plain
• Filled

Inclusion

• With Inclusion Chocolates And Regular
• No Inclusions Chocolate

Nature

• Conventional
• Organic

Category

• Standard Premium
• Super Premium

Cocoa Content

• 50-60%
• 71-80%
• 61-70%
• 81-90%
• 91-100%

Flavor

• Flavor
• Classic/Regular

Packaging

• Plastic Wrap
• Gift Boxes/Assorted
• Pouches
• Board Box
• Sachets
• Others

Distribution Channel

• Store Based Retailer
• Non-Store Retailers

Premium Chocolate Market Regional Analysis

The market is analysed and market size insights and trends are provided by country, category, form, product type, and end user as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA)

Europe is expected to dominate the premium chocolate market, with Germany leading in market share and revenue. This growth is driven by increasing consumer awareness of high-quality chocolate products and their health benefits. The rising trend of premiumization in confectionery further supports this market expansion, as consumers seek indulgent and unique chocolate experiences.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Premium Chocolate Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Premium Chocolate Market Leaders Operating in the Market Are:

• Mars, Incorporated (Virginia)
•  Mondelēz International (U.S.)
•  THE HERSHEY COMPANY (U.S.)
• Ferrero (Italy)
•  Nestlé (Switzerland)
•  General Mills, Inc. (U.S.)
•  Meiji Holdings Co., Ltd. (Japan)
•  Chocoladefabriken Lindt & Sprüngli AG (Switzerland)
•  Barry Callebaut (Switzerland)
•  The Kraft Heinz Company (U.S.)
•  Cargill, Incorporated. (U.S.)
•  Cloetta AB (Sweden)
•  Ghirardelli Chocolate Company (A Subsidiary of Lindt & Sprüngli AG) (U.S.)
•  Ezaki Glico Co., Ltd. (Japan)
• MORINAGA & CO., LTD (Japan)
•  Arcor (Argentina)

Latest Developments in Premium Chocolate Market

• In January 2024, Mars, the global confectionery giant, has strategically expanded its product portfolio by acquiring "Hotel Chocolat," a prominent UK-based premium chocolate brand. This acquisition aligns with Mars' objective to diversify its offerings and tap into the luxury chocolate market, where Hotel Chocolat is known for its high-quality ingredients and innovative flavors, catering to the growing consumer demand for premium chocolate experiences
• In January 2024, Haldiram's, a leading Indian snacks and sweets brand, has entered the premium chocolate segment with the launch of 'Cocobay.' This new chocolate brand proudly claims to use 100% pure cocoa in all its products. Cocobay features a collection of uniquely crafted chocolates that infuse traditional Indian flavors, including fruit and spices, appealing to local tastes and preferences, thereby enhancing Haldiram's product diversity
• In September 2023, Hershey Canada Inc. has made a notable addition to its product lineup with the introduction of "Hershey's Oat Made," a plant-based chocolate option. This innovative product features two enticing flavors: Creamy and Almond & Sea Salt. Aimed at health-conscious consumers and those seeking dairy-free alternatives, Hershey's Oat Made caters to the rising demand for plant-based snacks while maintaining the beloved taste of classic Hershey's chocolate
• ネスレ傘下の有名ブランド、トールハウスは2023年4月、ベーキングにおけるビーガンや乳製品不使用の選択肢の需要の高まりに応えて、植物由来のチョコレートチップ2種類の新製品を発売した。これらのチョコレートチップには、豊かな風味と滑らかな食感を提供するように設計されたセミスイートとダークチョコレートの種類が含まれている。この取り組みはトールハウスのイノベーションへの取り組みを反映しており、家庭でパンを焼く人が味や食事の好みに妥協することなくおいしいお菓子を作ることができる。
• 2021年9月、フェレロ・インターナショナルSAはラガルデール・トラベル・リテールと独占提携を結び、プレミアムチョコレートタブレットの新シリーズを先行発売しました。この革新的な製品ラインは、ミルク、ダーク（カカオ55％）、ホワイトチョコレートの3つの贅沢なフレーバーを特徴としており、すべて最高品質の材料を使用して作られています。このコラボレーションは、旅行小売店で贅沢なチョコレートの選択肢を提供することで、旅行者のショッピング体験を向上させることを目的としています。
• 2020年5月、チョコレート製造会社リンツ＆シュプルングリーAGは、ヨーロッパおよびその他の地域で塩キャラメルトリュフを発売し、製品ラインナップにエキサイティングな追加を発表しました。これらのグルメなお菓子は、滑らかなミルクチョコレートで作られ、絹のようなキャラメル風味のフィリングを包み、甘さと塩味の完璧なバランスを実現しています。この新しい製品は、高級チョコレート市場におけるリンツの品質と革新への取り組みを反映しており、目の肥えたチョコレート愛好家を魅了します。

SKU-57299