Marché mondial de la santé en réalité virtuelle (RV) – Tendances et prévisions du secteur jusqu’en 2029

Analyse et taille du marché de la santé en réalité virtuelle (RV)

La réalité virtuelle est sur le point de transformer le secteur de la santé dans les années à venir. Elle permet l'intégration de solutions informatiques dans le secteur de la santé en modifiant la manière dont les patients sont traités. Elle facilite également la formation médicale, le marketing médical, les interventions chirurgicales et la sensibilisation aux maladies.

Data Bridge Market Research analyse le marché de la santé en réalité virtuelle (VR), qui a connu une croissance de 2,89 milliards USD en 2021 et devrait atteindre la valeur de 28,98 milliards USD d'ici 2029, à un TCAC de 33,4 % au cours de la période de prévision 2022-2029. En plus des informations sur le marché telles que la valeur du marché, le taux de croissance, les segments de marché, la couverture géographique, les acteurs du marché et le scénario du marché, le rapport de marché organisé par l'équipe de Data Bridge Market Research comprend une analyse approfondie des experts, une analyse des importations/exportations, une analyse des prix, une analyse de la consommation de production et une analyse des pilon.

Portée du rapport et segmentation du marché

Définition du marché

L’un des domaines les plus importants pour adopter la réalité virtuelle est celui des soins de santé, qui comprend la simulation chirurgicale, le traitement des phobies, la formation robotique et la formation à l’expertise. La réalité virtuelle (RV) est un outil de diagnostic qui aide les médecins et les chirurgiens à établir un diagnostic en l’associant à d’autres méthodes telles que l’imagerie par résonance magnétique (IRM) . Le concept favorise la chirurgie mini-invasive et l’abolition des procédures invasives. Cette technologie est le plus souvent utilisée en chirurgie robotique. La procédure est effectuée par un dispositif robotisé contrôlé par un chirurgien humain, ce qui réduit le temps et le risque de complications. La réalité virtuelle a été utilisée pour la formation et la téléchirurgie à distance, dans laquelle la chirurgie est effectuée à un endroit différent du patient.

Dynamique du marché mondial de la santé en réalité virtuelle (RV)

Conducteurs

Conducteurs

• augmentation de la demande de techniques de diagnostic avancées et innovantes

L’augmentation de la demande en techniques de diagnostic avancées et innovantes, l’augmentation de l’incidence des troubles de santé et les progrès des applications mobiles et de la télémédecine sont quelques-uns des facteurs qui stimulent la croissance du marché. Les simulations permettant aux médecins et aux étudiants de s’engager dans un espace virtuel pour recréer avec succès des situations en temps réel, stressantes et potentiellement mortelles, deviennent de plus en plus populaires dans le monde entier.

• Adoption et expansion croissantes des technologies portables

The growing use of wearable technologies in healthcare is another factor expected to drive market revenue growth during the forecast period. The increased use of wearables in healthcare due to their benefits is a recent market trend. In the healthcare market, wearable technology has become a highly practical way to track patients' health. Body sensors are another type of wearable device that is gaining popularity. They can help track various ailments such as blood pressure, heart function, stomach stimulation, and others by being implanted within or on the body.

Opportunity

The growing need to reduce healthcare costs is also propelling market growth. The use of virtual reality reduces hospital costs significantly. According to one study, implementing a VR rehabilitation programme in an inpatient setting resulted in higher cost reductions per patient when compared to conventional treatment.

Restraints

Technical limitations are a major factor that could have a negative impact on market revenue growth. Despite the numerous advantages of virtual reality in healthcare, a few technical limitations may impede market growth. In some healthcare settings, the size of VR systems limits their application, while in others, a pocket-sized PC can only provide a limited level of immersion with mobile VR systems. Computer requirements and the resolution of available equipment may also be limiting factors for certain medical institutes.

This virtual reality (VR) health market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the virtual reality (VR) health market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Virtual Reality (VR) Health Market

During the first wave, COVID-19 had a significant impact on the market, with countries around the world implementing total lockdown and restricting movement of people and goods. COVID-19 raised new issues in healthcare and healthcare education, but it also provided an opportunity to strengthen our ability to accept rapid change and better integrate new technologies into medicine and medical education. Even though virtual reality cannot yet completely replace hands-on training, it is the most effective way to supplement current medical education, particularly when physical interaction is limited. Because of virtual reality technology, doctors' face-to-face interactions with infected patients were reduced during COVID-19, and they were able to treat patients while maintaining a physical distance. As a result, revenue growth in the market is slowing.

Recent Development

• In 2022, Moonhub, a virtual reality training platform based in the United Kingdom, announced a USD 2.6 million seed funding round with Pi Labs, a global proptech venture capital firm. ELARA, the startup's health and social care training suite, will also be launched, beginning with dementia care training.
• In 2022, Rocket VR Health, a digital therapeutics firm based in Boston, announced a research agreement with the Massachusetts General Hospital, to leverage its VR platform and jointly develop clinical therapies for cancer patients.
• In 2022, Apollo Hospitals announced a partnership with 8chili Inc, a deep-tech startup based in California. The collaboration will use virtual reality to improve patient engagement, which will improve patient outcomes and their overall experience.
• In 2020, Osso VR raised USD 14 million on, to bring virtual reality to surgical and medical device training. Palo Alto, a virtual reality distribution platform based in California, has joined the ranks of Osso VR with a USD 14 million round of funding.

Global Virtual Reality (VR) Health Market Scope

The virtual reality (VR) health market is segmented on the basis of product, technology, application, therapeutic area, end user, and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product

• Hardware
• Software
• Services

Technology

• Head-Mounted Technology
• Gesture-Tracking Technology
• Projector & Display Walls Technology
• Mobile Device-Based
• Others

Application

• Medical Training and Education
• Virtual Reality Exposure Therapy
• Surgery
• Patient Care Management
• Rehabilitation
• Pain Management
• Others

Therapeutic area

• Craniofacial
• Cardiovascular
• Ophthalmology
• Pulmonary
• Neurological
• Sleep Disorders
• Phobias
• Addictions
• Posttraumatic Stress Disorder (PTSD)
• Others

End user

• Hospitals
• Clinics
• Surgical Centres
• Ambulatory Surgical Centers
• Diagnostic Centers
• Rehabilitation Centers
• Long-Term Care Facilities
• Mental Health Institutions
• Others

Distribution channel

• Direct Tenders
• Retail Sales
• Third Party Distributor

Virtual Reality (VR) Health Market Regional Analysis/Insights

The virtual reality (VR) health market is analysed and market size insights and trends are provided by country, product, technology, application, therapeutic area, end user, and distribution channel as referenced above.

The countries covered in the virtual reality (VR) health market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

The United States dominates the North American virtual reality (VR) health market due to factors such as strong provider presence and growing adoption of technological innovations in virtual reality (VR) health. Germany dominates the European virtual reality (VR) health market due to its intense focus on next-generation healthcare technology adoption, demand for head-mounted displays, and ongoing research and development in the healthcare industry. China dominates the Asia-Pacific virtual reality (VR) health market, owing to patient adoption of virtual reality healthcare solutions and the government's growing emphasis on strong healthcare infrastructure.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Virtual Reality (VR) Health Market Share Analysis

The virtual reality (VR) health market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to virtual reality (VR) health market.

Some of the major players operating in the virtual reality (VR) health market are:

• Siemens (Germany)
• Virtalis (U.K.)
• CAE Healthcare (États-Unis)
• General Electric (États-Unis)
• Virtual Realities LLC (Royaume-Uni)
• Qualcomm Technologies Inc. (États-Unis)
• Samsung (Corée du Sud)
• Vuzix (États-Unis)
• Mimic Technologies Inc (États-Unis)
• Brainlab AG (Allemagne)
• SAMSUNG (Corée du Sud)
• Brainlab SA
• De première main (États-Unis)
• ImmersiveTouch, Inc (États-Unis)
• Koninklijke Philips NV (Pays-Bas)
• Medical Realities Ltd (Royaume-Uni)
• PSICO SMART APPS, SL (Espagne)
• SimX (Canada)

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