Rapport d’analyse de la taille, de la part et des tendances du marché mondial des suppléments de curcuma – Aperçu et prévisions de l’industrie jusqu’en 2031

Analyse du marché des compléments alimentaires au curcuma

Le marché mondial des compléments alimentaires au curcuma est stimulé par une sensibilisation croissante à la santé, une demande croissante de remèdes naturels et une prévalence croissante des maladies chroniques. L'expansion du commerce électronique  et la validation scientifique des bienfaits du curcuma stimulent encore la croissance du marché. Des revenus disponibles plus élevés et des modes d'utilisation traditionnels contribuent également à l'expansion du marché, faisant des compléments alimentaires au curcuma un choix populaire pour les consommateurs soucieux de leur santé. Géographiquement, l'Amérique du Nord et l'Asie-Pacifique sont en tête en termes de parts de marché en raison d'une forte sensibilisation à la santé. L'Asie-Pacifique détient généralement une part de marché importante en raison de son intégration historique et culturelle du curcuma, tandis que l'Amérique du Nord affiche une forte croissance en raison des tendances croissantes en matière de santé et de l'utilisation de compléments alimentaires.

Taille du marché des suppléments de curcuma

Français La taille du marché des suppléments de curcuma a été évaluée à 511,20 millions USD en 2023 et devrait atteindre 766,86 millions USD d’ici 2031, avec un TCAC de 5,20 % au cours de la période de prévision de 2024 à 2031. En plus des informations sur les scénarios de marché tels que la valeur marchande, le taux de croissance, la segmentation, la couverture géographique et les principaux acteurs, les rapports de marché organisés par Data Bridge Market Research comprennent également une analyse approfondie des experts, une analyse des prix, une analyse de la part de marque, une enquête auprès des consommateurs, une analyse démographique, une analyse de la chaîne d’approvisionnement, une analyse de la chaîne de valeur, un aperçu des matières premières/consommables, des critères de sélection des fournisseurs, une analyse PESTLE, une analyse Porter et un cadre réglementaire.

Tendances du marché des compléments alimentaires au curcuma

« Popularité croissante des remèdes naturels »

Le marché des compléments alimentaires au curcuma connaît une tendance à la hausse en raison d'une prise de conscience croissante des problèmes de santé et d'une préférence croissante pour les remèdes naturels. Les recherches scientifiques soulignant les bienfaits du curcuma, notamment ses propriétés anti-inflammatoires et antioxydantes , soutiennent une adoption accrue par les consommateurs. Le marché se développe grâce à des innovations dans les formes de produits telles que les gummies et les gélules, et à une augmentation des canaux de commerce électronique améliorant l'accessibilité. Au niveau régional, l'Asie-Pacifique est en tête en raison de l'utilisation traditionnelle, tandis que l'Amérique du Nord affiche une forte croissance tirée par les tendances en matière de santé. L'augmentation des revenus disponibles et une plus grande disponibilité des produits contribuent également à l'expansion du marché.

 Portée du rapport et segmentation du marché      des suppléments de curcuma

Définition du marché des compléments alimentaires au curcuma

Le marché mondial des compléments alimentaires à base de curcuma englobe les produits dérivés du curcuma, une épice connue pour son composé actif, la curcumine , largement utilisée pour ses bienfaits potentiels pour la santé. Ce marché comprend diverses formes de compléments alimentaires telles que des gélules, des poudres, des comprimés et des extraits, destinés aux consommateurs soucieux de leur santé et à la recherche de remèdes naturels contre l'inflammation, la digestion et le bien-être général. Poussé par une prise de conscience croissante des bienfaits du curcuma pour la santé et par une demande croissante de produits naturels et biologiques, le marché s'étend à diverses régions et groupes démographiques de consommateurs. Les principaux facteurs influençant la croissance du marché comprennent les tendances croissantes en matière de santé, les progrès dans les formulations de compléments alimentaires et l'expansion des canaux de distribution via des plateformes en ligne et de vente au détail.

Dynamique du marché des compléments alimentaires au curcuma

Conducteurs

• Sensibilisation accrue des consommateurs aux bienfaits du curcuma pour la santé

As more people learn about turmeric's anti-inflammatory, antioxidant, and potential disease-preventing properties through media, research, and health discussions, they are more inclined to incorporate it into their wellness routines. This heightened awareness leads to greater consumer demand for turmeric supplements as individuals seek natural remedies to improve overall health, manage chronic conditions, and enhance their quality of life. Consequently, this growing knowledge and interest in turmeric’s benefits drive market expansion and fuel the development of new product offerings.

• Aging population drives demand for turmeric to manage age-related issues

As people age, they often experience conditions such as joint pain, reduced mobility, and cognitive decline. Turmeric, renowned for its anti-inflammatory and antioxidant properties, offers potential relief for these common concerns. Its benefits in supporting joint health and cognitive function make it an attractive option for seniors looking to maintain quality of life. This growing need for effective, natural supplements to address aging-related health challenges fuels the increasing popularity and market demand for turmeric supplements.

• Turmeric’s traditional use in Asian cultures boosts global acceptance.

Turmeric's long history of use in traditional Asian medicine significantly boosts its global acceptance and demand. In cultures such as Indian and Chinese, turmeric has been revered for centuries for its medicinal properties, including its anti-inflammatory and antioxidant effects. This deep-rooted cultural acceptance lends credibility to its benefits and encourages its use beyond Asia. As global consumers increasingly seek natural remedies with proven historical benefits, turmeric's established reputation in traditional medicine supports its broader acceptance and market growth worldwide. This cultural endorsement helps drive the global popularity of turmeric supplements as a trusted health solution.

Opportunities

• Developing new formulations with other beneficial herbs

By creating innovative blends that include herbs like ginger, black pepper, or ashwagandha, companies can enhance the overall efficacy and appeal of turmeric supplements. Such formulations can offer synergistic health benefits, like improved absorption, enhanced anti-inflammatory effects, or broader wellness support. This innovation caters to consumers seeking comprehensive health solutions and differentiates products in a competitive market. Additionally, novel combinations can attract health-conscious consumers looking for targeted support, thus expanding market reach and driving growth in the turmeric supplement sector.

• Strategic partnerships with established health and wellness brands

Collaborating with well-known brands allows for enhanced credibility and market reach, leveraging their established consumer trust and distribution channels. Such partnerships can facilitate co-branding efforts, joint marketing campaigns, and access to new customer segments. By aligning with reputable brands, turmeric supplements can benefit from increased visibility, credibility, and endorsement, driving consumer confidence and sales. Additionally, these collaborations can lead to innovative product offerings and shared expertise, further enhancing the appeal and effectiveness of turmeric supplements in a competitive market.

Restraints/Challenges

• High-quality turmeric sourcing raises costs, leading to higher prices

Premium turmeric varieties require careful cultivation, rigorous quality control, and specific processing methods to ensure high curcumin content and purity. These factors contribute to increased production costs, which are often passed on to consumers. As a result, turmeric supplements featuring high-quality ingredients may be priced higher compared to standard products, potentially limiting their accessibility for price-sensitive consumers. This can affect market penetration and competitive positioning, particularly in regions where affordability is a major concern for purchasing dietary supplements.

• Skepticism about turmeric efficacy, fueled by misleading claims, hinders growth

Consumers may doubt the effectiveness of these supplements if they are marketed with unrealistic promises or insufficient scientific backing. This skepticism is compounded by variability in product quality and the lack of consistent evidence supporting health benefits. As a result, potential customers might be hesitant to invest in turmeric supplements, impacting overall sales and market expansion. To overcome this challenge, it is crucial for brands to provide transparent information, supported by credible research and clear, accurate claims about their products.

This global turmeric supplements market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, the impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the global turmeric supplements market contact Data Bridge Market Research for an Analyst Brief, our team will help you make an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Turmeric Supplements Market Scope

The market is segmented on the basis of product type, application, distribution channel, Formulation, and end-users. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Capsules/Tablets
• Powder
• Liquid Extracts/Tinctures
• Softgels
• Others

Application

• Dietary Supplements
• Functional Foods
• Cosmetics/Topical Products

Distribution Channel

• Online Retailers
• Supermarkets/Hypermarkets
• Pharmacies/Drugstores
• Health Food Stores
• Direct Sales

Formulation

• Standard Turmeric Extracts
• Enhanced Formulations

End Users

• Adults
• Elderly
• Children

Global Turmeric Supplements Market Regional Analysis

The market is analyzed and market size insights and trends are provided by country, type, application, distribution channel, formulation, and end-users.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

North America, particularly the United States has been leading the market. This is largely due to increased consumer awareness of turmeric's health benefits, rising interest in natural and alternative medicines, and a strong market presence of dietary supplement companies.

Europe and Asia, especially India and China, also have significant markets, driven by both traditional use and growing health consciousness. In these regions, the expanding wellness trend and increasing availability of turmeric supplements are further fueling market growth and consumer adoption.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Global Turmeric Supplements Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Turmeric Supplements Leaders Operating in the Market Are:

• Gaia Herbs (U.S.)
• Whittaker Wellness (U.S.)
• Himalaya Wellness Company (India)
• Nature's Way Brands (U.S.)
• NOW Foods (U.S.)
• Bixa Botanical (India)
• Solaray (U.S.)
• Jarrow Formulas, Inc (U.S.)
• NutraBlast (U.S.)
• Pure Encapsulations, LLC (U.S.)

Latest Developments in Turmeric Supplements Market

• In March, 2024 according to an article published by News Medical Lifesciences, researchers are exploring nano-formulations to improve curcumin's bioavailability and effectiveness, aiming to enhance its antioxidant properties and disease-preventing effects. Traditional curcumin supplements often suffer from poor absorption, leading to the development of advanced nano-formulations such as nano-emulsions, micelles, liposomes, and biopolymer nanoparticles. These technologies enhance curcumin's stability and uptake, potentially amplifying its therapeutic benefits.
• En avril 2022, selon un article publié par Nutraceutical Business Review, Indena a présenté des résultats cliniques récents selon lesquels son phytosome de curcumine Meriva® module efficacement le stress oxydatif et favorise la détoxification et la filtration rénales. Les maladies rénales chroniques, provoquées par l'inflammation, bénéficient des propriétés antioxydantes de la curcumine. Des recherches ont démontré que le phytosome de curcumine est une aide naturelle et sûre pour maintenir une fonction rénale saine. Une étude de l'Université de Milan sur des sujets atteints d'insuffisance rénale chronique (IRC) a souligné que l'IRC, caractérisée par une perte progressive de la fonction rénale, est un facteur de risque important de maladies cardiovasculaires (MCV).

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