Marché mondial du gruau d’avoine – Tendances et prévisions de l’industrie jusqu’en 2031

Analyse et taille du marché du gruau d'avoine

Le marché mondial du gruau d'avoine englobe la production, la distribution et la consommation de grains d'avoine entiers ayant subi une transformation minimale. Le gruau d'avoine est réputé pour sa richesse nutritionnelle, contenant des niveaux élevés de fibres, de protéines, de vitamines et de minéraux, ce qui contribue à sa popularité auprès des consommateurs soucieux de leur santé. Le marché mondial du gruau d'avoine connaît une croissance constante, tirée par la sensibilisation croissante des consommateurs aux bienfaits pour la santé associés à la consommation d'avoine. Alors que la demande de produits alimentaires nutritifs et naturels continue d'augmenter, le marché du gruau d'avoine se développe dans les économies développées et émergentes.

Français Data Bridge Market Research analyse que le marché mondial du gruau d'avoine, qui était de 1,18 milliard USD en 2023, devrait atteindre 1,94 milliard USD d'ici 2031, avec un TCAC de 6,40 % au cours de la période de prévision de 2024 à 2031. En plus des informations sur les scénarios de marché tels que la valeur marchande, le taux de croissance, la segmentation, la couverture géographique et les principaux acteurs, les rapports de marché organisés par Data Bridge Market Research comprennent également une analyse approfondie des experts, une production et une capacité géographiquement représentées par l'entreprise, des configurations de réseau de distributeurs et de partenaires, une analyse détaillée et mise à jour des tendances des prix et une analyse des déficits de la chaîne d'approvisionnement et de la demande.

Portée du rapport et segmentation du marché

Définition du marché

Oat groats are the whole, minimally processed kernels of oats, often referred to as "whole oats." They are the most intact form of oats available after harvesting and have not undergone any significant processing, such as rolling or cutting. Oat groats retain all parts of the oat kernel, including the bran, germ, and endosperm, making them a nutritious whole grain. Oat groats are rich in essential nutrients, including dietary fiber, protein, vitamins (such as B vitamins), minerals (such as iron, magnesium, and zinc), and antioxidants. They are particularly known for their high soluble fiber content, specifically beta-glucan, which has been linked to various health benefits, including improved heart health, cholesterol management, and blood sugar regulation.

Global Oat Groats Market Dynamics

Drivers

• Increasing Health and Wellness Trends

Oat groats, as whole oat kernels with minimal processing, are highly regarded for their nutritional composition. They are packed with essential nutrients such as fiber, protein, vitamins, and minerals, making them a favored choice among health-conscious individuals. This nutrient profile aligns with various health benefits attributed to oat consumption, including improvements in heart health, weight management, and digestive health. As awareness of these health advantages continues to grow globally, there's an increasing demand for oat groats as consumers seek out nutritious food options to support their overall well-being.

• Rising Demand for Natural and Organic Products

In response to escalating concerns surrounding food safety and environmental sustainability, consumers are gravitating towards natural and organic food selections. Oat groats, prized for their status as minimally processed whole grains, resonate with individuals seeking wholesome and unadulterated food choices. This perception of oats as natural and healthy aligns with the preferences of consumers who prioritize products that are free from synthetic additives and genetically modified organisms (GMOs). Consequently, there's a burgeoning demand for organic and non-GMO oat groats across both established and emerging markets as consumers increasingly seek out products that align with their values of sustainability and wellness.

Opportunities

• Preference for Natural and Minimally Processed Foods

Oat groats are minimally processed whole grains, retaining all parts of the oat kernel, including the bran, germ, and endosperm. This aligns with consumer preferences for natural and wholesome food options that are free from artificial additives, preservatives, and genetically modified ingredients. As consumers seek out clean-label products, oat groats stand out as a natural and nutritious choice.

• Expansion of Product Offerings and Applications

There is an opportunity for food manufacturers to innovate and diversify their product offerings by incorporating oat groats into a wide range of food products. Oat groats can be used in breakfast cereals, granola bars, baked goods, savory dishes, and more. By leveraging the nutritional benefits and versatility of oat groats, companies can cater to evolving consumer tastes and preferences across various food categories.

Restraint/ Challenge

• Price Volatility and Fluctuations

Oat groats prices can be subject to fluctuations due to factors such as weather conditions, crop yields, and global supply and demand dynamics. Price volatility may pose challenges for both producers and consumers, impacting profit margins and affordability. In addition, fluctuations in input costs, such as labor, transportation, and packaging materials, can further contribute to pricing uncertainties.

This global oat groats market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the global oat groats market contact Data Bridge Market Research for an analyst brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In September 2022, Quaker (PepsiCo Inc.), a prominent brand in India's oats market, introduced "Quaker Oats Muesli," marking its entry into the ready-to-eat cereal segment. The product boasts high nutritional value, comprising five grains and a blend of fruits, nuts, and seeds, constituting 22% of its content. Quaker Oats Muesli comes in two variants: fruit & nut and berries & seeds

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Oat Groats Market Scope

Global oat groats market is segmented into three notable segments which is type, application, and distribution channel. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

Type

• Organic Oat Groats
• Steel Cut Oats
• Others

Application

• Humans' Food
• Animals' Food
• Other

Distribution Channel

• Store Based
• Non-store Based

Global Oat Groats Market Regional Analysis/Insights

Global oat groats market is analyzed and market size information is provided by country, type, application, and distribution channel as referenced above.

The countries covered in the global oat groats market report are U.S., Canada, Mexico, Germany, France, Spain, Turkey, U.K., Netherlands, Russia, Switzerland, Belgium, Hungary, Italy, rest of Europe, China, India, Japan, Australia, South Korea, Malaysia, Singapore, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Brazil, Argentina, rest of South America, South Africa, Egypt, Saudi Arabia, U.A.E., Israel and rest of Middle East and Africa.

North America is the region, dominate the global oat groats market. This is attributed because Countries such as U.S. and Canada are major producers and consumers of oats and oat products, including oat groats. These regions have favorable climates for oat cultivation and a long-standing tradition of incorporating oats into their diets.

Asia-Pacific region is the fastest growing region in the global oat groats market due rising awareness of the health benefits of oats and consumers are seeking out nutritious options such as oat groats to incorporate into their diets.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, regulatory acts and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.

Competitive Landscape and Global Oat Groats Market Share Analysis

Le paysage concurrentiel du marché mondial du gruau d'avoine fournit des détails par concurrent. Les détails inclus sont la présentation de l'entreprise, les finances de l'entreprise, les revenus générés, le potentiel du marché, les investissements dans la recherche et le développement, les nouvelles initiatives du marché, la présence mondiale, les sites et installations de production, les capacités de production, les forces et les faiblesses de l'entreprise, le lancement du produit, la largeur et l'étendue du produit, la domination des applications. Les points de données ci-dessus fournis ne concernent que l'orientation des entreprises liée au marché mondial du gruau d'avoine.

Certains des principaux acteurs opérant sur le marché mondial du gruau d'avoine sont :

• Aliments naturels Bob's Red Mill (États-Unis)
• Grain Millers, Inc. (États-Unis)
• Prairie sans gluten (États-Unis)
• Moulin Hodgson (États-Unis)
• Aliments naturels Country Life (États-Unis)
• Anthonys Goods (États-Unis)
• ENTREPRISE ALIMENTAIRE HOMETOWN (ÉTATS-UNIS)
• Great River (États-Unis)
• La Milanaise (Canada)
• Quaker (États-Unis)
• RICHARDSON INTERNATIONAL LIMITÉE (Canada)
• Pour votre santé Sprouted Flour Co. (États-Unis)
• NuNaturals Ltd (États-Unis)

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