Rapport d’analyse de la taille, de la part et des tendances du marché mondial des lingettes non tissées – Aperçu de l’industrie et prévisions jusqu’en 2031

Analyse du marché des lingettes non tissées

Le marché des lingettes non tissées a connu des avancées significatives ces dernières années, grâce aux innovations dans les matériaux et les technologies de fabrication. Les méthodes les plus récentes incluent l'utilisation de la technologie d'enchevêtrement hydraulique, qui améliore la durabilité et la douceur des lingettes. De plus, l'intégration de matériaux durables, tels que les fibres biodégradables et le contenu recyclé, gagne du terrain pour répondre aux exigences environnementales.

Les progrès technologiques ont permis d'améliorer les techniques de collage des tissus non tissés, telles que le soudage par ultrasons et le collage par adhésif thermofusible , qui améliorent les performances et l'intégrité des lingettes. Les processus de production avancés impliquent également des machines automatisées qui augmentent l'efficacité et la cohérence.

La croissance du marché des lingettes non tissées est alimentée par la demande croissante des consommateurs pour des solutions de nettoyage pratiques et performantes dans divers secteurs, notamment la santé, les soins personnels et le nettoyage ménager. L'expansion des plateformes de vente au détail et de commerce électronique a encore accéléré la croissance du marché, offrant une accessibilité et une variété accrues. À mesure que la durabilité devient une priorité, le marché devrait continuer à évoluer, les innovations favorisant à la fois les avancées technologiques et une adoption accrue.

Taille du marché des lingettes non tissées

Français La taille du marché mondial des lingettes non tissées était évaluée à 5,92 milliards USD en 2023 et devrait atteindre 11,29 milliards USD d’ici 2031, avec un TCAC de 8,40 % au cours de la période de prévision de 2024 à 2031. En plus des informations sur les scénarios de marché tels que la valeur marchande, le taux de croissance, la segmentation, la couverture géographique et les principaux acteurs, les rapports de marché organisés par Data Bridge Market Research comprennent également une analyse des importations et des exportations, un aperçu de la capacité de production, une analyse de la consommation de production, une analyse des tendances des prix, un scénario de changement climatique, une analyse de la chaîne d’approvisionnement, une analyse de la chaîne de valeur, un aperçu des matières premières/consommables, des critères de sélection des fournisseurs, une analyse PESTLE, une analyse Porter et un cadre réglementaire. 

Tendances du marché des lingettes non tissées

« Demande croissante de lingettes écologiques et biodégradables »

A significant trend driving growth in the non-woven wipes market is the increasing consumer preference for eco-friendly and biodegradable products. As environmental concerns rise, consumers and businesses are shifting towards wipes made from sustainable materials that minimize ecological impact. For instance, companies such as Kimberly-Clark and Procter & Gamble are expanding their product lines to include biodegradable wipes, reflecting this trend. Kimberly-Clark’s “Scott Essential” line features eco-friendly wipes that decompose more quickly than traditional options. This shift is not only meeting regulatory pressures but also appealing to environmentally conscious consumers, thus propelling market growth.

Report Scope and Non-Woven Wipes Market Segmentation  

Non-Woven Wipes Market Definition

Non-woven wipes are disposable cleaning cloths made from synthetic fibers that are bonded together using mechanical, thermal, or chemical methods. Such as woven fabrics, non-woven wipes do not have a thread-based structure, which allows them to be more versatile and durable. These wipes are designed for various applications, including cleaning, disinfecting, and personal care. They are often used in industries such as healthcare, automotive, and hospitality due to their effectiveness and convenience. Non-woven wipes can be impregnated with cleaning agents or disinfectants, enhancing their functionality and ease of use.

Non-Woven Wipes Market Dynamics

Drivers

• Growing Demand in Baby Care Products

The increasing use of non-woven wipes in baby care products significantly drives market growth. For instance, the global baby wipes market is projected to reach USD 13 billion by 2027, reflecting strong consumer preference for these products. Non-woven wipes, favored for their softness and strength, are essential in baby care for gentle and effective cleaning. Brands such as Huggies and Pampers have expanded their offerings to include non-woven wipes with added features, such as hypoallergenic properties and natural ingredients, catering to parents' demands for safe and convenient solutions for their infants.

• Innovation in Product Formulations

The development of specialized non-woven wipes significantly drives market growth by catering to varied consumer needs. For instance, antibacterial wipes, such as those from brands such as Lysol and Clorox, meet the increasing demand for enhanced hygiene and germ protection. Similarly, wipes infused with moisturizers, such as those by Huggies Natural Care, address the needs of sensitive skin and baby care. These innovations not only improve the functionality of wipes but also attract consumers seeking specific benefits, driving broader market adoption and growth.

Opportunities

• Advancements in Material Technology

Advancements in non-woven fabric technology present significant opportunities in the market by enhancing wipe performance. Innovations such as the development of spunlace and meltblown fabrics improve absorbency, strength, and durability, meeting diverse consumer needs. For instance, Procter & Gamble's introduction of high-performance non-woven wipes for cleaning and personal care demonstrates how advanced materials can offer superior functionality and effectiveness. These innovations cater to evolving consumer preferences for more efficient, reliable, and specialized wipes, creating growth opportunities for manufacturers to differentiate their products and capture a larger market share.

• Growing Demand in Healthcare Sector

The healthcare sector’s increasing need for hygienic and disposable products significantly boosts the non-woven wipes market. Non-woven wipes are essential for sanitization, patient care, and cleaning medical equipment, offering convenience and reducing cross-contamination. For instance, during the COVID-19 pandemic, hospitals and clinics extensively used non-woven disinfectant wipes to maintain hygiene and safety standards. This surge in usage highlights the sector’s reliance on these products and creates substantial market opportunities for manufacturers to develop specialized wipes that meet stringent healthcare requirements. This trend underscores the growing potential for non-woven wipes in healthcare applications.

 Restraints/Challenges

• Raw Material Costs

The non-woven wipes market faces significant challenges due to the volatility in raw material costs. Prices for essential materials such as polyester and polypropylene are subject to fluctuations driven by market demand, geopolitical factors, and supply chain disruptions. These cost variations can significantly impact production expenses and overall profitability. Manufacturers may struggle with pricing instability, making it difficult to maintain competitive pricing and manage financial forecasts. As a result, the market experiences increased uncertainty and potential profit margins are squeezed, which can hinder growth and market stability.

• Competition from Alternatives

The competition from eco-friendly and biodegradable alternatives, such as reusable cloths and wipes, poses a significant challenge to the traditional non-woven wipes market. As consumers increasingly favor sustainable products, the demand for non-woven wipes may decline. These alternatives offer environmental benefits and align with growing consumer preferences for reducing waste and minimizing ecological impact. This shift in consumer behavior can erode market share for non-woven wipes and pressure manufacturers to adapt or face diminished market presence. The rising awareness and demand for sustainable options continue to hinder the growth of conventional non-woven wipes.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Non-Woven Wipes Market Scope

The market is segmented on the basis of product, material, type, cleaning tool, application and sales channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product

• Personal Care Wipes
  • Baby Wipes
  •  Facial Wipes
  •  Hand and Body Wipes
  •  Personal Hygiene Wipes
• Household Wipes
• Other Product Types

Material

• Cellulose-based Fibers
• Petroleum-based Materials
• Specialty Fibers
• Latex Binders

Type

• Disposable Wipes
• Non-Disposable Wipes

Cleaning Tool

• Sourcing Pads
• Scrubbers and Sponges
• Brooms and Mops
• Cleaning Brushes

Application

• Household Sector
• Industrial Sector
  • Automotive Sector
  • Manufacturing Sector
  • Transportation
  • Health Care
  • Food Industry
  • Others

Sales Channel

• Modern Trade Channel
• Departmental Stores
• Online Stores
• Others

Non-Woven Wipes Market Regional Analysis

The market is analysed and market size insights and trends are provided by product, material, type, cleaning tool, application and sales channel as referenced above.

The countries covered in the market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America is projected to dominate the non-woven wipes market due to rapid urbanization and evolving lifestyles. Key factors include the rise of online retailing, the introduction of scented wipes for household and personal care, and continuous product innovation. These trends drive the market's expansion and leadership in the region.

Asia-Pacific is projected to show lucrative growth in the non-woven wipes market due to increasing consumer demand for convenient hygiene products and rising awareness of their benefits. Additionally, the region's advanced retail infrastructure and robust healthcare sector contribute to market expansion, making it a key player in the industry’s growth.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Non-Woven Wipes Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Non-Woven Wipes Market Leaders Operating in the Market Are:

• Procter & Gamble (U.S.)
• S. C. Johnson & Son, Inc. (U.S.)
• DuPont (U.S.)
• KCWW  (U.S.)
• Reckitt Benckiser Group plc (U.K.)
• Rockline Industries (U.S.)
• The Clorox Company (U.S.)
• Contec, Inc. (U.S.)
• Nice-Pak Products, Inc. (U.S.)
• Vernacare (U.K.)
• Embuver Health Pvt Ltd (India)
• Amway India Enterprises Pvt. Ltd. (India)
• 3M (États-Unis)
• produits de méthode (US)
• Société Colgate-Palmolive (États-Unis)
• Weiman Products, LLC (États-Unis)
• Unilever (Royaume-Uni)

Dernières évolutions sur le marché des lingettes non tissées

• En janvier 2020, Diamond Wipes International Inc. a lancé la lingette « HandyClean Steridol », conçue pour offrir une protection renforcée contre les germes. Ce produit innovant est spécialement formulé pour lutter contre la propagation du coronavirus, offrant aux utilisateurs une solution plus efficace pour prévenir la transmission. La lingette HandyClean Steridol souligne l'engagement de l'entreprise en faveur de solutions d'hygiène avancées

SKU-67767