Snack pellets are versatile, semi-finished snack products typically made from a mixture of grains, cereals, legumes, and potatoes. These pellets are manufactured through the extrusion process, combining ingredients such as wheat, corn, rice, and potatoes. The extruded dough is then cut into bite-sized pieces, forming the pellet shape. These small, solid pieces serve as the base for various snack items. They undergo further processing, such as frying or baking, to achieve the desired texture and flavor, resulting in a wide range of snack options.
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Data Bridge Market Research analyzes that the Middle East and Africa Snack Pellets Market is expected to reach USD 960.66 million by 2031 from USD 625.08 million in 2023 with a CAGR of 5.6% from 2024 to 2031.
Key Findings of the Study
Increased Consumption of Packaged Foods due to a Busy Lifestyle
Increased demand for food products such as chips, crackers, and other snack pellets ultimately drives the growth of the packaged food product industry. The consumption of fast-food products such as snacks and snack pellets is also gaining pace as the urban population and the number of working individuals is increasing tremendously. Private sectors have a hectic schedule, and it is tiring for employees to spend long hours cooking food. Hence, they prefer packaged food products, such as potato chips, cereal-based chips, crackers, puffs, and others, which reduces the time of consumers and helps them in their busy lifestyles.
Thus, the increased demand for packaged food and snacks such as potato chips, cereal-based chips, crackers, puffs, and others due to the busy lifestyle of the working population drives the growth of the snack pellets market.
Report Scope and Market Segmentation
Report Metric
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Details
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Forecast Period
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2024 to 2031
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Base Year
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2023
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Historic Years
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2022 (Customizable to 2016-2021)
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Quantitative Units
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Revenue in USD Million
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Segments Covered
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Type (Crackers, Chips, Puffs, and Others), Form (Laminated, Die Faced, Gelatinized, Punched, Die Distance, Tridimensional, and Two Dimensional), Shape (Round, Oval, Ring, Triangular, Square, Star, and Others), Ingredients (Potato, Corn, Rice, tapioca, Multigrain, and Others), Processing Method (Greasy Snack Pellet and Non-Greasy Snack Pellet), Nature (Organic and Conventional), Technique (Single-Screw Extruder and Twin-Screw Extruder), Brand (Branded and Private Label), Flavor (Flavor and Plain), Application (Commercial and Household), Distribution Channel (Direct and Indirect)
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Countries Covered
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South Africa, U.A.E., Saudi Arabia, Qatar, Oman, Kuwait and Rest of Middle East and Africa
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Market Players Covered
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Almounajed (Egypt), Universal Robina Corporation (Philippines), The Lorenz Bahlsen Snack-World GmbH & Co KG Germany (Germany), BACH SNACKS SAL (Lebanon), and Crunchy Food FZE (U.A.E.), Chhajed Foods (India), SOLINO GROUP (Lebanon), Mahmood Saeed (Saudi Arabia), Nasma Food Co. Ltd (Saudi Arabia), Al-Tayebat Foodstuff Manufacturing Company (Jordan), JLM Global Foods (U.K.), Imbazo Foods (South Africa), Al-Qasrawi (Palestine), Quality Pellets (Denmark), and Leng-d'Or (Spain) among others
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Data Points Covered in the Report
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In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand
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Segment Analysis
The Middle East and Africa snack pellets market is segmented into eleven notable segments based on type, form, shape, ingredients, processing method, nature, technique, brand, flavor, application, and distribution channel.
- On the basis of type, the market is segmented into crackers, chips, puffs, and others
In 2024, the chips segment is expected to dominate the Middle East and Africa snack pellets market
In 2024, the chips segment is expected to dominate the market with a market share of 44.58% due to the increased demand for various types of chips such as potato, rice, wheat, and others.
- On the basis of form, the market is segmented into laminated, die faced, gelatinized, punched, die distance, tridimensional, and two dimensional
In 2024, the tridimensional segment is expected to dominate the Middle East and Africa snack pellets market
In 2024, the tridimensional segment is expected to dominate the market with a 29.13% market share due to its unique shape and texture.
- On the basis of shape, the market is segmented into round, oval, ring, triangular, square, star, and others. In 2024, the oval segment is expected to dominate the market with a 24.32% market share
- On the basis of ingredients, the market is segmented into potato, corn, rice, tapioca, multigrain, and others. In 2024, the multigrain segment is expected to dominate the market with a 31.17% market share
- On the basis of processing method, the market is segmented into greasy snack pellet and non-greasy snack pellet. In 2024, the greasy snack pellets segment is expected to dominate the market with a 75.02% market share
- On the basis of nature, the market is segmented into organic and conventional. In 2024, the conventional segment is expected to dominate the market with a 76.08% market share
- On the basis of technique, the market is segmented into single-screw extruder and twin-screw extruder. In 2024, the single screw extruder segment is expected to dominate the market with a 62.26% market share
- On the basis of brand, the market is segmented into branded and private label. In 2024, the branded segment is expected to dominate the market with a 76.29% market share
- On the basis of flavor, the market is segmented into plain and flavor. In 2024, the flavor segment is expected to dominate the market with a 62.76% market share
- On the basis of application, the market is segmented into household and commercial. In 2024, the commercial segment is expected to dominate the market with a 62.94% market share
- On the basis of distribution channel, the market is segmented into direct and indirect. In 2024, the indirect segment is expected to dominate the market with a 71.14% market share
Major Players
Data Bridge Market Research analyzes Almounajed (Egypt), Universal Robina Corporation (Philippines), The Lorenz Bahlsen Snack-World GmbH & Co KG Germany (Germany), BACH SNACKS SAL (Lebanon), Crunchy Food FZE (U.A.E.) as major market players in this market.
Market Developments
- In January 2023, Lorenz Bahlsen Snack-World GmbH & Co KG Germany expanded its footprint in Egypt by establishing a manufacturing unit in the Port Said industrial zone. The expansion allowed the firm to increase its manufacturing capacity while also extending its footprint in the market
- In 2023, Crunchy Food FZE launched a new product, which has a fresh, distinctive, and appetizing recipe in the shape of a bear and is made with only the best ingredients. This product launch enabled the company to boost its production and revenue
- In January 2020, Quality Pellets launched its first organic pellet and is now creating more organic pellets. These organic pellets will also include the organic EU label, indicating that they are produced and managed in accordance with EU regulations. This allowed the company to receive greater recognition and grow its income
Regional Analysis
Geographically, the countries covered in the Middle East and Africa snack pellets market report are South Africa, U.A.E., Saudi Arabia, Qatar, Oman, Kuwait and Rest of Middle East and Africa.
As per Data Bridge Market Research analysis:
South Africa is expected to dominate the Middle East and Africa snack pellets market.
South Africa is expected to dominate the market due to a rise in demand for snack pellets owing to busy lifestyles and hectic work schedules in the region.
Saudi Arabia is expected to be the fastest-growing region in the Middle East and Africa snack pellets market.
Saudi Arabia is expected to grow during the forecast period due to an increase in demand for savory snacks.
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