U.S. Pet Accessories Market – Industry Trends and Forecast to 2031

U.S. Pet Accessories Market Analysis and Size

The rising focus on pet health and wellness and rise in the number of pet adoption are expected to drive the market growth. Price sensitivity regarding premium and luxury pet accessories and variations in demand for certain pet accessories are expected to hinder the market growth. Increasing emphasis on sustainability and eco-friendly pet accessories and advent of smart accessories are expected to provide opportunities in the market. Lacks of standardization and regulations in pet accessory sector and infrequent purchases and the low replacement cycle will challenge the market’s growth.

Data Bridge Market Research analyzes that the market is growing with a CAGR of 6.9% in the forecast period of 2024 to 2031 and is expected to reach USD 20,865.64 million by 2031 from USD 12,230.00 million in 2023.

Market Definition

Pet accessories are a wide range of products designed to improve the health, comfort, and appearance of domesticated animals. Collars, leashes, beds, toys, clothing, grooming tools, food bowls, and carriers are examples of pet-specific things, including those designed for dogs, cats, and small animals. Beyond basic demands, pet accessories frequently reflect their owners' interests, serving as a way of expression and bonding.

U.S. Pet Accessories Market Dynamics

This section deals with understanding the market drivers, opportunities, challenges, and restraints. All of this is discussed in detail below:

Drivers

• Rising Focus on Pet Health and Wellness

Pet owners are prioritizing the well-being of their pets as pets are increasingly considered as important family members, offering a substantial market driving factor for accessories that contribute to pet health. One key factor driving this trend is pet owners' rising understanding of the link between adequate care, nutrition, and their pets' overall health. This increased knowledge has resulted in an increase in demand for accessories aimed to improve the physical and mental well-being of dogs and other pets. Pet owners who are concerned about their pets' health are looking for things that go beyond the requirements, focusing on items that promote a healthier and happier lifestyle for their pets.

The rise of pet health and wellbeing is also stimulating the development of technology-driven accessories. Pet owners can measure their animals' activity levels, monitor health parameters, and obtain individualized insights into their well-being with smart devices such as fitness trackers and health monitors for pets.

This trend correlates with a larger social shift toward better living, sustainability, and responsible pet ownership. As a result, the pet accessories market in the U.S. is undergoing a revolution, with manufacturers capitalizing on this focus to develop and promote goods that meet the practical demands of pets and contribute to their overall health, happiness, and longevity. The changing market offers considerable growth prospects for companies that can effectively meet the growing demand for health and wellness-oriented pet accessories.

• Rise in the Number of Pet Adoption

Pet adoption has resulted in a growing demographic of pet owners wanting to offer a better and comfortable environment for their newly acquired pets, boosting demand for a wide range of pet accessories. Pet adoption is frequently accompanied by a sense of duty and dedication to the well-being of the adopted pet.

New pet owners are more likely to invest on accessories that improve their pets' comfort, safety, and general quality of life. This covers both necessary things like beds, bowls, leashes, and grooming tools and non-essential but increasingly popular accessories like clothes, toys, and specialist care products.

Pet owners' emotional attachment to their acquired animals contributes to a desire to pamper and lavish them with numerous accessories. As owners want to provide the best for their newly adopted family members, this emotional attachment fuels a market for premium and personalized pet accessories.

Opportunity

• Growing Demand for Customizable and Personalized Pet Accessories

Customizable and personalized options allow pet owners to actively engage with the products. This personal connection can lead to higher customer satisfaction and loyalty, as individuals feel a stronger emotional attachment to items tailored specifically for their pets. Customization provides an opportunity for companies to differentiate themselves in the market by offering unique and specialized products. This can attract a wider range of customers who are looking for personalized solutions for their pets, setting companies apart from competitors.

Customizable and personalized items often come at a premium price, as consumers are willing to pay more for unique and tailored products. This trend can contribute to the overall increase in the average spending per customer, boosting the revenue generated by the pet accessories market.

Consumers are increasingly turning to online shopping, businesses can capitalize on the e-commerce growth by offering easy-to-use customization tools on their websites. This enhances the overall customer experience and opens up new channels for sales and distribution.

Challenges/ Restraints

• Price Sensitivity Regarding Premium and Luxury Pet Accessories

The pet accessories market in the U.S. is diversified, catering to a wide spectrum of clients with varying economic levels. While there is a growing tendency of pet humanization, in which pets are considered family members, price sensitivity can limit willingness to spend on premium and luxury accessories. Some customers may be hesitant to invest in high-end products, especially if they believe they are unnecessary or if they prefer to spend their money on other pet-related requirements.

The tendency of consumers to purchase premium and luxury pet accessories is heavily influenced by economic factors. During economic downturns or moments of financial instability, pet owners may become more price-conscious, preferring more cost-effective alternatives to luxury things for their pets. This trend was especially visible during the global economic downturn, when consumers cut back on discretionary spending.

• Lacks of Standardization and Regulations in Pet Accessory Sector

The absence of clear standards led to risk of inconsistency in the quality of pet accessories. Varying quality levels across products can break consumer trust and confidence, leading to dissatisfaction and potential safety concerns. The absence of clear standards can result in confusion among consumers. Without guidelines for what constitutes a safe or reliable pet accessory, customers may struggle to make informed purchasing decisions, hindering market growth.

Inadequate regulations may result in the availability of pet accessories that do not meet safety standards. This can lead to potential hazards for pets, including choking hazards, toxic materials, or structural issues that compromise the well-being of animals. Lack of regulations may allow for the proliferation of substandard and low-quality pet accessories in the market. This influx of products can saturate the market, making it challenging for consumers to identify reliable and safe options.

Companies adhering to high standards may face unfair competition from those producing cheaper, lower-quality products due to the absence of standardized regulations. This dynamic can create an uneven playing field, impacting businesses committed to quality and safety.

Recent Developments

• In November 2023, COLLAR Company introduced WAUDOG R-leash. This is created by the company’s in-house R&D department for responsible pet parents, the R-leash features a built-in container for hygiene bags, offering convenience with a reliable mechanism, ergonomic handle, unique tape winding system, and reflective tape for added safety during walks. It is available in six colors and three sizes (S, M, and L) for dogs up to 40 kg, COLLAR Company provides a two-year warranty for the R-leash. This will help the company to expand their product portfolio
• In November 2023, COLLAR Company introduced an innovative line of pet accessories known as WAUDOG Nylon Recycled. These products are crafted from rPET recycled plastic bottles, significantly reducing resource consumption and minimizing CO₂ emissions during production. The inclusion of a new anti-corrosion titanium metal hardware coating ensures that these pet accessories are exceptionally durable, capable of withstanding various weather conditions. This eco-friendly approach aligns with the growing consumer demand for businesses to adopt environmentally responsible practices, potentially attracting environmentally-conscious customers
• In April 2023, IKEA announced USD 2.2+ billion investment in the company’s omnichannel growth strategy in the U.S. over the next three years. Marking its largest investment in almost four decades of operating in the U.S., IKEA is building on the company’s vision to create a better everyday life for the many people by opening new stores and locations to meet customers, strengthening its fulfillment network to secure better delivery options and providing a product offer that reflects the needs of life at home in different regions across the country. It will increase the market reach of the company in U.S.
• In February 2023, Unicharm Corporation announced at the meeting of the Board of Directors held on February 22, 2023, the Company has resolved to split off and transfer the production and logistic functions of the Pet Care Business to its wholly owned subsidiary Unicharm Products Co., Ltd. (hereinafter as Unicharm Products). This function split off and transfer is planned with an effective date of January 1, 2024
• In October 2021, Platinum Equity announced the acquisition of Cosmic Pet, a leading designer, marketer, and distributor of pet products, including toys, beds, collars & leashes, treats, feeders and bowls, and other accessories. Cosmic Pet will be combined with Platinum Equity portfolio company Petmate. This will enhance the resources and product portfolio for the company

U.S. Pet Accessories Market Scope

The U.S. pet accessories market is categorized based on product type, pets, and distribution channel. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to make strategic decisions to identify core market applications.

Product Type

• Food Accessories
• Outdoor Accessories
• Grooming Accessories
• Pet Bedding
• Pet Toys
• Clothing Accessories
• Pet Housing
• Utility Products
• Care Products
• Pet Leads & Harnesses
• Others

On the basis of product type, the U.S. pet accessories market is segmented into food accessories, outdoor accessories, grooming accessories, pet bedding, pet toys, clothing accessories, pet housing, utility products, care products, pet leads & harnesses, and others.

Pets

• Dog
• Cat
• Reptiles
• Birds
• Horse
• Others

On the basis of pets, the U.S. pet accessories market is segmented into dog, cat, reptiles, birds, horse, and others.

Distribution Channel

• Store Based Retailers
• E-Commerce

On the basis of distribution channel, the U.S. pet accessories market is segmented into store based retailers and e-commerce.

The U.S. Pet Accessories Market Competitive Landscape and Share Analysis

The U.S. pet accessories market competitive landscape provides details by competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, production sites and facilities, company strengths and weaknesses, product launch, product trials pipelines, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the companies’ focus related to the market.

Some of the major market players operating in the U.S. pet accessories market are Spectrum Brands, Inc., Doskocil Manufacturing Company, Inc., Unicharm Corporation, Inter IKEA Systems B.V., MidWest Homes for Pets, DoggyMan H.A.Co., Ltd, Creature Comforts, COLLAR Company, H&K Pet Supply, LLC, and HPG, among others.

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