Middle East and Africa Vegetables and Fruits Market – Industry Trends and Forecast to 2030

Análisis y tamaño del mercado de frutas y verduras de Oriente Medio y África

Las verduras y frutas ofrecen diversos beneficios para la salud, ya que contienen fitoquímicos o sustancias químicas de origen vegetal. Además, una dieta rica en verduras y frutas puede reducir la presión arterial, reducir el riesgo de enfermedades cardíacas y accidentes cerebrovasculares, prevenir algunos tipos de cáncer, reducir el riesgo de problemas oculares y digestivos y tener un efecto positivo sobre el nivel de azúcar en sangre, lo que puede ayudar a mantener el apetito bajo control.

Debido a varias ventajas asociadas con el consumo de frutas y verduras, la demanda del producto aumentará en los próximos años. Se espera que la creciente urbanización y la mayor adopción de estilos de vida saludables, la creciente demanda de frutas y verduras orgánicas en lugar de las convencionales y el aumento del consumo de alimentos enlatados y congelados impulsen el crecimiento del mercado en los próximos años. El aumento de la digitalización en el suministro de frutas y verduras puede servir como una oportunidad en el mercado. Si bien el creciente número de desperdicios de frutas y verduras y las dificultades para mantener la calidad de las frutas y verduras frescas hasta los productos finales, junto con los altos precios de las frutas y verduras orgánicas en comparación con las convencionales, pueden restringir el crecimiento del mercado. La interrupción en la cadena de suministro y el comercio pueden desafiar el crecimiento del mercado.

Data Bridge Market Research analiza que el mercado de frutas y verduras, que fue de USD 1.03.803,08 millones en 2022, se espera que alcance los USD 2.77.980,91 millones para 2030 y se espera que experimente una CAGR del 11,9% durante el período de pronóstico de 2023 a 2030. El segmento "fresco" en el segmento de tipo de producto domina el mercado de verduras y frutas debido a su papel integral en la cocina local, la conciencia de salud y las tradiciones culturales.

Además de la información sobre escenarios de mercado como valor de mercado, tasa de crecimiento, segmentación, cobertura geográfica y actores principales, los informes de mercado seleccionados por Data Bridge Market Research también incluyen un análisis profundo de expertos, producción y capacidad por empresa representada geográficamente, diseños de red de distribuidores y socios, análisis detallado y actualizado de tendencias de precios y análisis de déficit de la cadena de suministro y la demanda.

Alcance y segmentación del mercado de frutas y verduras de Oriente Medio y África

Definición de mercado

Las verduras y frutas son una parte importante de una dieta saludable, ya que contienen vitaminas , minerales y sustancias químicas vegetales importantes. También tienen una buena cantidad de fibra y varios micronutrientes. Son naturalmente buenas y contienen vitaminas y minerales como las vitaminas A (betacaroteno), C y E, magnesio, zinc, fósforo y ácido fólico que pueden ayudar a mantenernos sanos. El consumo diario de verduras y frutas también puede ayudar a protegernos contra diversas enfermedades.

Dinámica del mercado de frutas y verduras en Oriente Medio y África

Conductores

• Conciencia creciente sobre la salud

La creciente conciencia de los beneficios para la salud asociados al consumo de frutas y verduras frescas es un factor importante. Los consumidores de Oriente Medio y África están adoptando estilos de vida más saludables, lo que está impulsando la demanda de productos frescos ricos en vitaminas, minerales y antioxidantes.

• Urbanización y cambios en los estilos de vida

La rápida urbanización de la región está impulsando la demanda de opciones alimentarias convenientes y de fácil acceso. A medida que más personas se mudan a las ciudades y adoptan estilos de vida ajetreados, existe una creciente preferencia por frutas y verduras frescas, preenvasadas y listas para comer, lo que crea oportunidades para productos de valor agregado y envases de fácil preparación.

• Iniciativas gubernamentales para promover la agricultura

Governments in some Middle Eastern and African countries are actively promoting domestic agriculture to reduce reliance on imports and ensure food security. Supportive policies, subsidies, and investments in infrastructure are encouraging local production and distribution of vegetables and fruits.

Opportunities

• Increasing Export Potential

The Middle East and Africa have vast untapped potential for exporting fruits and vegetables to international markets. Favorable climate conditions in certain regions can support year-round production, enabling these countries to become significant players in the global export market.

• Growing Technology Adoption

Embracing advanced farming technologies, such as precision agriculture and controlled environment agriculture, can lead to increased yields, reduced production costs, and improved product quality. This presents an opportunity for farmers and agribusinesses to meet the growing demand more efficiently.

Restraints/Challenges

• Climatic Challenges

The region's extreme climate, including hot and arid conditions, can be a significant constraint for agriculture. Droughts, heatwaves, and water scarcity pose threats to crop production, requiring substantial investments in irrigation and climate-resilient farming practices.

• Infrastructure and Logistics

Inadequate infrastructure and transportation networks in some areas hinder the efficient distribution of fresh produce. Improving cold storage facilities, transportation systems, and supply chain logistics is essential to reduce post-harvest losses and maintain product quality.

• Competition with Imports

The Middle East and Africa face competition from imported fruits and vegetables, which can sometimes be cheaper due to economies of scale in exporting countries. Local growers may struggle to compete on price, necessitating a focus on quality and value-added products.

• Market Access and Regulations

Exporting fresh produce to international markets requires compliance with stringent quality and safety standards. Meeting these standards and navigating trade regulations can be challenging for small-scale farmers and exporters, necessitating capacity building and regulatory support.

This vegetables and fruits market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the Vegetables and fruits market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In September 2021, Jharkhand-based agri-tech firm, KissanPro, has signed a significant agreement with Dubai-based Barakat Vegetables & Fruit Co. This strategic pact aims to facilitate market access for agricultural produce from Jharkhand to the Middle East. KissanPro, known for providing crop advisory to thousands of farmers and supplying agricultural inputs, intends to bridge the gap between local farmers and international buyers. By eliminating middlemen and commission agents, this initiative seeks to benefit both farmers and buyers while fostering direct links in the agricultural supply chain, offering greater transparency and fair pricing

Middle East and Africa Vegetables and Fruits Market Scope

The vegetables and fruits market are segmented on the basis of the type, product type, category, nature, flavor, form, packaging, distribution channel, and end-user. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Vegetable Type
• Fruit Type

Product Type

• Fresh
• Canned
• Frozen
• Dried and Dehydrated
• Purees and Paste
• Concentrates
• Others

Category

• Vegetables
• Fruits

Nature

• Vegetables
• Fruits

Flavor

• Vegetables
• Fruits

Form

• Vegetables
• Fruits

Packaging

• Pouches
• Tray
• Bags
• Cans
• Jar
• Boxes
• Others

End-User

• Retail/Household
• Food Service

Distribution Channel

• Store Based Retailers
• Non-Store Based Retailers

Vegetables and Fruits Market Regional Analysis/Insights

The vegetables and fruits market is analysed and market size insights and trends are provided by type, product type, category, nature, flavor, form, packaging, distribution channel, and end-user as referenced above.

The countries covered in the vegetables and fruits market report are U.A.E., Saudi Arabia, Egypt, South Africa, Israel, and Africa and the Rest of Middle East and Africa.

U.A.E. dominates the vegetables and fruits market due to the growing urbanization and increased consumption of vegetables and fruits to maintain a healthier diet.

Saudi Arabia is expected to witness the highest growth in the forecast period due to the increasing consumption of canned and frozen foods.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and up-stream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of the global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Vegetables and Fruits Market Share Analysis

The vegetables and fruits market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the company's focus related to vegetables and fruits market.

Some of the major players operating in the vegetables and fruits market are:

• Global Green Company (India)
• Total Produce (Ireland)
• Fresh Del Monte Produce Inc (U.S.)
• Barfoots (U.K.)
• Nationwide Produce Plc (U.K.)
• Fesa UK Ltd (U.K.)
• STIRFRESH (U.K.)
• Kühne + Heitz (Netherlands)
• Wealmoor Ltd (U.K.)
• Abbey View Produce (U.K.)
• Agrial sur les réseaux sociaux (France)
• Burgess Farms (U.S.)
• Kiril Mischeff (U.K.)
• Kettle Produce Ltd (U.K.)
• Natural Vegetable Company (U.K.)
• MyFresh (U.K.)
• Watts Farms Fresh Produce Holdings Ltd (U.K.)
• S&A Group Holdings Limited (U.K.)
• Fruco PLC (U.K.)
• Fruktana (Sweden)
• IQF Foods Private Ltd., INC. (India)
• Fresh Fruits Company (U.A.E.)
• DGM Growers (U.S.)
• RBOrganic Ltd (U.K.)
• Greenyard (Belgium)

SKU-65794