Mercado de refrigeradores de bebidas en Oriente Medio y África: tendencias de la industria y pronóstico hasta 2030

Análisis y tamaño del mercado de refrigeradores de bebidas en Oriente Medio y África

Los millennials prefieren la cerveza y otros tipos de alcohol, lo que se espera que ayude a la industria regional. Además, se anticipa que el aumento de la demanda de bebidas carbonatadas por parte de los millennials tendrá un impacto significativo en el crecimiento del mercado durante el período de proyección. Aunque los consumidores tienen una demanda creciente de refrigeradores inteligentes, el enfriador de bebidas prevé esta demanda. Los fabricantes están introduciendo innovaciones y tecnologías como la optimización del rendimiento y los refrigeradores inteligentes con sensores para atender y persuadir a los consumidores para que los compren de manera efectiva. Estos factores están impulsando el crecimiento del mercado de refrigeradores de bebidas a escala mundial. El aumento de la temperatura y la imprevisibilidad del clima también reducen el deterioro de los alimentos y las bebidas. La demanda de refrigeradores de bebidas también está impulsada a nivel mundial por el aumento del consumo de bebidas.

Data Bridge Market Research analiza que el mercado de enfriadores de bebidas, valorado en USD 1,29,028.82 mil en 2022, alcanzará USD 2,04,105.37 mil para 2030, creciendo a una CAGR de 5.9% durante el período de pronóstico de 2023 a 2030. Además de los conocimientos del mercado, como el valor de mercado, la tasa de crecimiento, los segmentos del mercado, la cobertura geográfica, los actores del mercado y el escenario del mercado, el informe de mercado curado por el equipo de Data Bridge Market Research incluye un análisis experto en profundidad, análisis de importación / exportación, análisis de precios, análisis de consumo de producción y comportamiento del consumidor.

Alcance y segmentación del mercado de refrigeradores de bebidas en Oriente Medio y África  

Market Definition

Devices or pieces of equipment used to keep food and beverages cold are called food and beverage coolers. Drink coolers are used to slow the rate of deterioration. The operation of beverage coolers depends on a thermally insulated compartment and heat pumps. The heat pumps reduced the interior temperature below the ambient temperature by transferring heat from the internal environment to the exterior environment.

Middle East and Africa Beverage Coolers Market Dynamics

Drivers

• An increase in beverage demand creates a surge in market growth

Drinking more beverages led to initial growth in the market for beverage coolers. The increased availability of refreshment drink options and growing consumer concern over their health means more people drink at home than in bars and other public places. Additionally, there is a vast market opportunity for packed fruit and vegetable juice due to growing interest in healthy diets for achieving and maintaining weight loss. A portion of the population in the region prefers processed food that only contains ingredients that are obtained ethically, so there is a growing demand for beverages that have received Halal certification, hence with growing demand for a drink the demand for beverage coolers increases.

• Increasing preference for practical and healthy drinking habits

Since consumers in the area favor drinking healthy beverages with organic certification, there is a high demand for organic RTD drinks with plant-based protein. As they contain nutrients, plant-based ready-to-drink beverages such as yogurt drinks made with oat and soy milk have a steady market. The growing appeal of clean-label RTD beverages has spread to a broader demographic, including people from various generations and lifestyles looking for quick, wholesome food that fits into their daily schedules. By releasing fresh products in the clean-label and organic categories, significant brands are also catching on to the trend. For instance, the Dairy Company Koita, which is based in the United Arab Emirates, announced the introduction of a new organic almond and coconut RTD in the country in January 2021. A further factor expected to increase demand for plant-based and low-calorie ready-to-drink beverages is the rising prevalence of lifestyle diseases among young consumers, including diabetes, obesity, and cardiovascular diseases. Additionally, drinks that have yogurt or are ready to drink can’t be kept out for long, especially in summer, as it can taste bad. Thus, the demand for beverage coolers increases

• Government initiatives to promote green technology are increasing

By ensuring adherence to these standards, tighter government regulations and the EPA's mandate for eco-friendly refrigerant substitutes increase the demand for products from companies. Global environmental regulations governing refrigerator manufacturing processes and raw materials will promote the expansion of the beverage cooler market. This is brought on by consumers' rising demand for environmentally friendly products, which creates a surge for sustainable beverage coolers, which are also sustainable.

Opportunities

• Expanding market through the rising demand for ready-to-drink beverages

Through accessibility, affordability, and convenience, ready-to-drink beverages are becoming increasingly popular in the area. This improves the performance of ready-to-drink beverages in terms of sales. Healthy drinking has become increasingly important in the food and beverage industry. It is anticipated that ready-to-drink energy drinks with less sugar and natural ingredients will gain popularity and continue attracting more customers interested in health and fitness. Important regional brands also experiment with product lines to cater to consumers' shifting tastes and flavor preferences. For instance, Pepsico introduced its Rockstar RTD energy drink in the UAE market in December 2021. It contains a formula that includes vitamin B, ginseng, and taurine, thus, it helps in creating market growth in the beverage cooler market.

• The tourism sector's anticipated rapid expansion is expected to fuel the market's expansion for sea freezers and beverage coolers

In SEA, the tourism sector has increased. The shopping experience has consequently been improved. Traditional grocery stores, small independent shops, wet markets, and food stalls are being replaced by modern retail segments such as supermarkets, discount retailers, cash and carry, duty-free shops, e-commerce, warehouse clubs, and bakeries. With the growing tourism, the demand for beverage coolers has increased as the number of people traveling there increases.

Restraints/Challenges

• International regulations is expected to act as a restraint

Several international protocols require manufacturers of commercial refrigeration systems to abide by the guidelines established by HCFC. The Environmental Protocol Agency has implemented the Clean Air Act to phase out class-I chlorofluorocarbon further. Given the high cost of technology design, development, and manufacture, local and regional manufacturers throughout the SFA may find it difficult to launch their businesses at an early stage due to the implementation of these regulations. As a result, these factors are anticipated to slow the growth of the SEA freezer and beverage cooler market.

• High switching costs will likely hamper the market

Many beverage coolers and freezers manufacturers support using energy-efficient products to reduce carbon emissions and the effects of electricity on the environment. However, most of the switching cost is replacing outdated commercial refrigeration equipment with newer, more energy-efficient models. Therefore, the market is constrained by these factors.

This Middle East and Africa beverage coolers market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the Middle East and Africa beverage coolers market contact Data Bridge Market Research for an analyst brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In 2022, to increase sales of its ready-to-drink products in the Middle East, Asia, and Europe regions, Arla Foods announced a 43 million USD investment.
• In 2022, In the United Arab Emirates, Emirates Food Industries' subsidiary National Dairy introduced the Hayatna line of dairy products for ready consumption. Some products available include long-life milk, fresh milk, fresh flavored milk, fresh laban, and fresh yogurt.
• In 2021, The Coca-Cola Company announced that Honest Tea, a company division, has expanded its line of bottled beverages by introducing Honest Yebra Mate RTD tea in the Saudi Arabian market.

Middle East and Africa Beverage Coolers Market Scope

The Middle East and Africa beverage coolers market is segmented on the basis of product type, type, category, temperature zone, shelving type, size, cooler height, No. of shelves, Shelves material, control, finish, door swing, control type, application, distribution channel, end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Less than 200L
• 200-500L
• 500-1000L
• More Than 1000L

Type

• Freestanding
• Built-in and Undercounter
• Countertop
• Dual Zone
• Thermoelectric
• Others

Category

• Indoor
• Outdoor

Temperature Zones

• Single Zone Beverage Coolers
• Dual Zone Beverage Coolers
• Triple Zone Beverage Coolers
• Multi Zone (4 Or More Zones) Beverage Coolers

Shelving type

• Adjustable
• Non-adjustable

Size

• 6 - 50 Bottle
• 51 - 100 Bottle
• 101 - 200 Bottle
• More than 201 bottle

Cooler Height

• 28 to 32 Inch
• 33 to 36 Inch
• 38 to 56 Inch
• Above 56 Inch

Number of Shelves

• 1 - 2 Shelves
• 3 - 4 Shelves
• 5 - 6 Shelves
• 7 - 9 Shelves
• 9 - 12 Shelves
• More Than 13 Shelves

Shelves Material

• Metal
• Tempered Glass
• Wood
• Others

Control

• Digital Control
• Electric Control
• Touch and Turn Knob

Finish

• Blacks
• Glass
• Panel Ready
• Silver Tones
• Stainless Steel
• Wood Finishes

Door Swing

• French Door
• Left Side Door
• Reversible Door
• Right Side Door
• Side by Side Door
• Dual Door

Control Type

• Digital
• Electronic
• Touch
• Turn Knob

Distribution Channel

• Online
• E-Commerce
• Company Owned Websites
• Offline
• Specialty Stores
• Supermarkets/Hypermarkets
• Independent Retailers
• Tiendas minoristas

Solicitud

• Alcohólico
• No alcohólico

Usuario final

• Residencial
• Comercial
• PBCL
• bares
• VERJA
• Clubs
• Salones
• Hoteles y restaurantes
• Cafetería
• Industria del entretenimiento
• Salas de cine
• Oficinas corporativas
• Librerías
• Otros

Análisis y perspectivas regionales del mercado de refrigeradores de bebidas en Oriente Medio y África

Se analiza el mercado de enfriadores de bebidas de Medio Oriente y África y se proporcionan información y tendencias del tamaño del mercado por país, tipo de producto, tipo, categoría, zona de temperatura, tipo de estantería, tamaño, altura del enfriador, número de estantes, material de los estantes, control, acabado, apertura de la puerta, tipo de control, aplicación, canal de distribución, usuario final como se menciona anteriormente.

Los países cubiertos en el informe del mercado de enfriadores de bebidas de Medio Oriente y África son Arabia Saudita, Emiratos Árabes Unidos, Sudáfrica, Egipto, Israel, el resto de Medio Oriente y África (MEA) como parte de Medio Oriente y África (MEA)

Los Emiratos Árabes Unidos dominan el mercado y seguirán manteniendo su tendencia dominante durante el período de pronóstico. Los principales factores atribuibles al dominio de la región son los gustos y preferencias cambiantes de los consumidores, que aumentan la importancia de las bebidas alcohólicas y no alcohólicas en el mercado. Esto impulsa la demanda de refrigeradores de bebidas en el mercado de Oriente Medio y África.

La sección de países del informe también proporciona factores de impacto de mercado individuales y cambios en la regulación en el mercado a nivel nacional que afectan las tendencias actuales y futuras del mercado. Los puntos de datos como el análisis de la cadena de valor aguas abajo y aguas arriba, las tendencias técnicas y el análisis de las cinco fuerzas de Porter, los estudios de casos son algunos de los indicadores utilizados para pronosticar el escenario del mercado para países individuales. Además, la presencia y disponibilidad de marcas globales y sus desafíos enfrentados debido a la competencia grande o escasa de las marcas locales y nacionales, el impacto de los aranceles nacionales y las rutas comerciales se consideran al proporcionar un análisis de pronóstico de los datos del país.

Análisis del panorama competitivo y de la cuota de mercado de refrigeradores de bebidas en Oriente Medio y África

El panorama competitivo del mercado de refrigeradores de bebidas de Oriente Medio y África proporciona detalles por competidor. Los detalles incluidos son una descripción general de la empresa, las finanzas de la empresa, los ingresos generados, el potencial de mercado, la inversión en investigación y desarrollo, las nuevas iniciativas de mercado, la presencia global, los sitios e instalaciones de producción, las capacidades de producción, las fortalezas y debilidades de la empresa, el lanzamiento de productos, la amplitud y la variedad de productos, el dominio de las aplicaciones. Los puntos de datos anteriores proporcionados solo están relacionados con el enfoque de las empresas en relación con el mercado de refrigeradores de bebidas.

Algunos de los principales actores que operan en el mercado de enfriadores de bebidas de Medio Oriente y África son:

• Electrolux (Suecia)
•  VIKING RANGE, LLC (EE. UU.)
• Haier Inc. (China)
• Corporación Perlick (Estados Unidos)
• Danby (Canadá)
• Climadiff (Francia)
• FRIGOGLASS SAIC (Grecia)
• Liebherr-International Deutschland GmbH (Suiza)
• Electrodomésticos MVP (Estados Unidos)
• Miele Appliances Ltd. (Alemania)
• Shenzhen SICAO Electric Appliances Co., Ltd (China)
• LG Electronics (Corea del Sur)
• Siemens (Alemania)
• DATRON HANDELSGES MBH (Austria)
• NewAir (Estados Unidos)
• Soluciones Vestfrost (Dinamarca)
• AvantiProducts (Estados Unidos)
• Línea U (EE. UU.)
• WHYNTER LLC (EE. UU.)
• Vinotemp (Estados Unidos)
• Electrodomésticos Summit (Estados Unidos)
• Felix Storch, Inc. (Estados Unidos)

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