Informe de análisis del tamaño, la participación y las tendencias del mercado mundial de atención médica basada en el valor: descripción general de la industria y pronóstico hasta 2031

Análisis del mercado de la atención sanitaria basada en el valor

El mercado mundial de la atención médica basada en el valor está evolucionando rápidamente, impulsado por un cambio hacia la mejora de los resultados de los pacientes y la mejora de la calidad general de la atención. Los acontecimientos recientes indican una creciente adopción de modelos de atención basados ​​en el valor entre los proveedores de atención médica, los pagadores y los pacientes, en particular en respuesta al aumento de los costos de la atención médica y un mayor énfasis en la satisfacción del paciente. Las innovaciones como la telemedicina y las soluciones de salud digital se están integrando en los marcos de atención basada en el valor, lo que permite el monitoreo en tiempo real de la salud del paciente y planes de tratamiento más personalizados. Por ejemplo, el uso de análisis de datos e inteligencia artificial para identificar las necesidades de los pacientes y optimizar las vías de tratamiento está ganando terreno, lo que conduce a mejores resultados clínicos. Además, se están estableciendo asociaciones entre proveedores de atención médica y empresas de tecnología para crear plataformas de gestión integral de la atención que faciliten la prestación de atención coordinada. Además, se están estableciendo asociaciones entre proveedores de atención médica y empresas de tecnología para crear plataformas de gestión integral de la atención que faciliten la prestación de atención coordinada. A medida que los gobiernos y los organismos reguladores de todo el mundo promueven modelos de reembolso basados ​​en el valor, se espera que el crecimiento del mercado se acelere. Esta transición se ve subrayada por el enfoque creciente en la gestión de la salud de la población y la atención preventiva, con el objetivo final de brindar atención de mayor calidad y al mismo tiempo controlar los costos y mejorar la experiencia del paciente.

Tamaño del mercado de atención médica basada en el valor

El tamaño del mercado global de atención médica basada en el valor se valoró en USD 10,17 mil millones en 2023 y se proyecta que alcance los USD 42,88 mil millones para 2031, con una CAGR del 19,7% durante el período de pronóstico de 2024 a 2031. Además de los conocimientos sobre escenarios de mercado como el valor de mercado, la tasa de crecimiento, la segmentación, la cobertura geográfica y los principales actores, los informes de mercado seleccionados por Data Bridge Market Research también incluyen un análisis profundo de expertos, epidemiología del paciente, análisis de la cartera, análisis de precios y marco regulatorio.

Tendencias del mercado de la atención sanitaria basada en el valor

“ Aumentar la integración hacia una toma de decisiones basada en datos”

The value-based healthcare market is witnessing a significant trend towards data-driven decision-making, which enhances patient outcomes while reducing costs. Healthcare providers are increasingly leveraging big data analytics to identify population health trends, tailor treatment plans, and measure clinical outcomes effectively. For instance, value based healthcare companies  like Mount Sinai Health System have implemented predictive analytics to assess patient risk factors, allowing for proactive interventions that improve health outcomes. Such approach enhances the quality of care and aligns with value-based care principles by ensuring that resources are allocated efficiently. In addition, the integration of Electronic Health Records (EHRs) with advanced analytics platforms enables healthcare providers to track patient progress over time, fostering continuous improvement in treatment strategies. As more healthcare systems adopt these data-driven methodologies, the demand for value-based care solutions is expected to rise, ultimately contributing to a more effective and patient-centered healthcare landscape.

Report Scope and Value-Based Healthcare Market Segmentation    

Value-Based Healthcare Market Definition

Value-based healthcare is a healthcare delivery model that prioritizes patient outcomes and the overall value of care rather than the volume of services provided. In this approach, healthcare providers are incentivized to focus on delivering high-quality care that improves patient health, enhances the patient experience, and reduces overall healthcare costs. The model emphasizes the importance of measuring outcomes, such as recovery rates and patient satisfaction, alongside the cost of care. By aligning financial incentives with the quality of care delivered, value-based healthcare aims to create a more efficient and effective healthcare system that benefits patients, providers, and payers alike.

Value-Based Healthcare Market Dynamics

Drivers

• Rising Healthcare Costs

Rising healthcare costs are a significant catalyst driving the shift towards value-based care models, as stakeholders seek to improve cost efficiency while enhancing patient outcomes. According to the Centers for Medicare & Medicaid Services (CMS), U.S. healthcare spending is projected to exceed USD 6 trillion by 2027, highlighting the unsustainable nature of the traditional fee-for-service model, which incentivizes volume over quality. In response, many healthcare providers are adopting value-based care strategies that prioritize quality metrics and patient satisfaction, thereby reducing unnecessary expenditures associated with avoidable hospitalizations and complications. Such focus on delivering high-quality care improves patient health outcomes and promotes more efficient resource allocation, enabling healthcare systems to deliver better care at lower costs. As a result, driving market growth.

• Growing Government Supportive Initiatives and Policies

Government initiatives and policies play a crucial role in advancing value-based healthcare by implementing frameworks that incentivize quality care over quantity. In the U.S., programs such as the Medicare Value-Based Purchasing Program have established a payment model that ties reimbursements to the quality of care delivered rather than the volume of services provided. For instance, under the Hospital Value-Based Purchasing (HVBP) Program, hospitals can earn financial bonuses for meeting specific performance measures related to patient outcomes and satisfaction. Such performance measures include metrics such as readmission rates, patient experience scores, and clinical process improvements. As a result, hospitals are increasingly motivated to enhance care quality and improve patient outcomes to secure these incentives, leading to a broader adoption of value-based models throughout the healthcare system, ultimately driving the market growth.

Opportunities

• Increasing  Technological Advancements

Technological advancements are pivotal in facilitating the implementation of value-based care, as innovations such as electronic health records (EHRs), telemedicine, and data analytics enable healthcare providers to track patient outcomes more effectively and coordinate care efficiently. EHRs, for instance, streamline access to patient information, allowing providers to analyze treatment effectiveness and monitor adherence to clinical guidelines in real-time.  The COVID-19 pandemic accelerated telehealth adoption, with a 1700% increase in telehealth visits in March 2020 compared to the previous year. As such technologies continue to evolve, they will further empower healthcare providers to deliver high-quality, cost-effective care, ultimately creating opportunities in the market.

• Rising Prevalence of Chronic Diseases

The value-based healthcare market is poised for significant growth due to the constantly rising prevalence of chronic diseases and physical disabilities, which drive the adoption of innovative care models that emphasize patient outcomes over volume of services. According to the World Health Organization (WHO), chronic diseases, including heart disease, diabetes, and respiratory conditions, account for approximately 71% of all deaths globally, underscoring the urgent need for effective management strategies. As the aging population grows, the demand for personalized and efficient healthcare solutions will intensify. Such demographic shift propels healthcare providers to transition from traditional fee-for-service models to value-based care, which incentivizes improved health outcomes and cost-efficiency. Consequently, stakeholders can leverage these trends to innovate care delivery, enhance patient engagement, and ultimately create oportunities within the value-based healthcare market.

Restraints/Challenges

• High Upfront Implementation Costs

Upfront implementation costs represent a significant barrier to the adoption of value-based care initiatives, particularly for smaller healthcare providers and organizations. The transition from traditional fee-for-service models to value-based care requires substantial investments in technology, infrastructure, and workforce training to effectively track patient outcomes and manage care coordination. For instance, implementing electronic health records (EHR) systems and analytics tools to monitor patient data can cost thousands of dollars, which may be financially unfeasible for independent clinics or small practices with limited budgets. Such financial strain can deter many providers from pursuing value-based care models, ultimately limiting access to innovative care delivery approaches that aim to improve patient outcomes and reduce costs in the long term.

• Diverse Regulatory Compliances

Regulatory hurdles significantly complicate the implementation of value-based care models, as varying reimbursement policies and frameworks across countries create inconsistencies in care delivery. For instance, in the United States, Medicare, Medicaid, and private insurers each have different reimbursement criteria, making it challenging for providers to navigate diverse requirements. Such fragmentation can discourage healthcare organizations from fully adopting value-based care, as uncertainties regarding alignment with regulations persist. In contrast, countries like the U.K. have more unified approaches, yet even there, regional variations can hinder consistent care delivery. These regulatory discrepancies affects providers willingness to embrace value-based care and lead to uneven patient experiences, ultimately compromising care quality across regions.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Value-Based Healthcare Market Scope

The market is segmented on the basis of model, deployment, platform, and application. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Model

• Accountable Care Organization (ACO)
• Patient-centered Medical Home (PCMH)
• Pay for Performance (P4P)
• Bundled Payments

Deployment

• Cloud-Based
• On-Premise

Platform

• Standalone
• Integrated

Application

• Hospitals
• Clinics
• Insurance Companies
• Government

Value-Based Healthcare Market Regional Analysis

The market is analysed and market size insights and trends are provided by country, model, deployment, platform, and application as referenced above.

The countries covered in the market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America leads the value-based healthcare market, primarily driven by an increase in healthcare reforms aimed at improving patient outcomes and reducing overall costs. These reforms include initiatives that incentivize providers to deliver high-quality care rather than focusing solely on the volume of services rendered. In addition, the growing emphasis on population health management and accountability among healthcare stakeholders further supports the region's dominance in adopting value-based care models.

Asia-Pacific region is projected to experience substantial growth from 2024 to 2031, driven by a variety of factors. The increasing awareness among the population regarding health issues, coupled with enhancements in healthcare infrastructure, is expected to play a crucial role in this growth trajectory. In addition, the overall improvement in the population's health outlook will further support the demand for healthcare services and products, contributing to the market's expansion.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.  

Value-Based Healthcare Market Share

El panorama competitivo del mercado proporciona detalles por competidor. Los detalles incluidos son una descripción general de la empresa, las finanzas de la empresa, los ingresos generados, el potencial de mercado, la inversión en investigación y desarrollo, las nuevas iniciativas de mercado, la presencia global, los sitios e instalaciones de producción, las capacidades de producción, las fortalezas y debilidades de la empresa, el lanzamiento de productos, la amplitud y variedad de productos, y el dominio de las aplicaciones. Los puntos de datos anteriores proporcionados solo están relacionados con el enfoque de las empresas en relación con el mercado.

Los líderes del mercado de atención médica basada en el valor que operan en el mercado son:

• Koninklijke Philips NV (Países Bajos)
• Air Liquide (Francia)
• Agencia Japonesa para la Investigación y el Desarrollo Médico (Japón)
• Apple Inc. (Estados Unidos)
• TemaArile (EE. UU.)
• DaVita Inc. (Estados Unidos)
• Diaverum AB (Suecia)
• Atención médica domiciliaria, Inc. (Estados Unidos)
• Empresa de soluciones de atención médica a domicilio, LLC (EE. UU.)
• Knight Health Holdings, LLC (Estados Unidos)
• LHC Group, Inc. (Estados Unidos)
• Portea Medical (India)
• Corporación OMRON (Japón)
• B. Braun Medical Inc. (Alemania)
• BPL MEDICAL SAS (India)
• Cardinal Health (Estados Unidos)

Últimos avances en el mercado de la atención sanitaria basada en el valor

• En abril de 2023, Kaiser Foundation Hospitals y Geisinger Health anunciaron el lanzamiento de Risant Health, una organización sin fines de lucro cuyo objetivo es promover la atención basada en el valor en diversos sistemas de salud comunitarios que abarcan múltiples pagadores y proveedores. Esta iniciativa está diseñada para mejorar la prestación de atención médica fomentando la colaboración entre diversas partes interesadas y mejorando los resultados de los pacientes.
• En febrero de 2023, Blue Cross and Blue Shield of Minnesota se asoció con Homeward para establecer un acuerdo de atención basado en el valor y con todos los riesgos, específicamente enfocado en mejorar el acceso a los servicios de atención médica en las zonas rurales de Minnesota, abordando así las disparidades en la atención médica en áreas desatendidas.

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