Global Digital Health Market – Industry Trends and Forecast to 2030

Análisis y tamaño del mercado de la salud digital

El mercado mundial de la atención sanitaria digital abarca una amplia gama de herramientas, dispositivos, software y servicios digitales que tienen como objetivo ayudar a los proveedores de atención sanitaria, los pacientes y otras partes interesadas a gestionar y optimizar la prestación de servicios sanitarios y el bienestar. El aumento del uso de teléfonos inteligentes , tabletas y otras plataformas móviles es un factor crucial que acelera el crecimiento del mercado; también la rápida mejora de la infraestructura de TI sanitaria en las naciones industrializadas, el aumento de las iniciativas gubernamentales favorables en Estados Unidos y la región europea, el aumento de la demanda de servicios de monitorización remota de pacientes y el aumento de las inversiones de capital de riesgo son los principales factores, entre otros, que impulsan el mercado mundial de la salud digital.

Data Bridge Market Research analiza que el mercado mundial de la salud digital, que fue de 255.870 millones de dólares en 2022, se espera que alcance los 565.230 millones de dólares en 2030 y se espera que experimente una CAGR del 15,5% durante el período de pronóstico de 2023 a 2030. Además de los conocimientos sobre escenarios de mercado como el valor de mercado, la tasa de crecimiento, la segmentación, la cobertura geográfica y los principales actores, los informes de mercado seleccionados por Data Bridge Market Research también incluyen un análisis profundo de expertos, epidemiología de pacientes, análisis de canalización, análisis de precios y marco regulatorio.

Alcance y segmentación del mercado de la salud digital

Definición de mercado

La salud digital se refiere al uso de tecnología, como teléfonos inteligentes, dispositivos portátiles y registros médicos electrónicos, para mejorar la prestación de atención médica, la participación de los pacientes y los resultados de salud. La salud digital incluye programas de atención digital, que es la convergencia de las tecnologías digitales con la salud, la atención médica, la vida y la sociedad para aumentar la eficiencia de la prestación de atención médica y hacer que la medicina sea más personalizada y precisa. La salud digital se ha convertido en una palabra de moda con el aumento en la implementación de plataformas de salud digital, como software de telesalud, salud móvil y otras soluciones inalámbricas en hospitales y hogares de ancianos, con el fin de brindarles a los pacientes servicios de atención médica en tiempo real.

Mercado mundial de la salud digital

Conductores

• Demanda creciente de instalaciones sanitarias personalizadas

Las tecnologías de salud digital se están adoptando como resultado de la creciente demanda de soluciones de atención médica personalizadas que puedan ofrecer a los pacientes planes de tratamiento y atención más individualizados. La atención médica personalizada es un método de brindar atención que crea planes de tratamiento específicamente para cada paciente teniendo en cuenta sus características individuales, incluida la genética, el estilo de vida y las influencias ambientales. Al brindar a los proveedores de atención médica acceso a una gran cantidad de datos de los pacientes y brindarles las herramientas para analizar esos datos para encontrar opciones de tratamiento individualizadas, las tecnologías de salud digital, como los registros médicos electrónicos (EHR), los intercambios de información de salud (HIE) y los algoritmos de aprendizaje automático, pueden permitir una atención médica personalizada. Esto puede ayudar a los profesionales médicos a actuar antes, antes de que la afección empeore. Por lo tanto, el mercado global de tecnologías de salud digital está experimentando importantes oportunidades de crecimiento debido a la creciente demanda de atención médica personalizada.

• Aumento de la prevalencia de enfermedades crónicas

La necesidad de soluciones de control y gestión a distancia, que pueden ofrecerse mediante servicios de telesalud y herramientas de salud digital, está siendo impulsada por el aumento de la incidencia de enfermedades crónicas como la diabetes, las enfermedades cardiovasculares y el cáncer. Por ejemplo, los wearables y las herramientas de control remoto pueden controlar los signos vitales y otras métricas de salud en tiempo real, advirtiendo a los profesionales médicos de posibles problemas antes de que empeoren. Por lo tanto, las tecnologías relacionadas con la salud digital pueden ayudar a abordar algunos de los problemas provocados por las enfermedades crónicas, mejorar los resultados de los pacientes y reducir los costos de la atención médica.

Oportunidades

• Las iniciativas y regulaciones gubernamentales generan expansión del mercado

Governments are providing funding and support for digital health initiatives, such as research and development, pilot programs, and the implementation of digital health solutions. Governments are developing regulatory frameworks to guarantee the effectiveness, security, and safety of digital health solutions, which can help to foster trust between patients and medical professionals. To encourage the adoption of digital health technologies, they are also offering tax credits, grants, subsidies, and other incentives. To ensure that different digital health solutions can work together, governments are developing interoperability standards. This can help to improve the effectiveness and efficiency of healthcare services. In order to foster trust between patients and healthcare professionals, governments are putting regulations in place to protect the security and privacy of patient data. Generally speaking, government policies and programs are causing the market to expand.

• Technological Advancements Create Lucrative Opportunity to Grow

The development of digital health now has lucrative opportunities thanks to technological advancements. The way that healthcare is delivered and patient care is provided has been revolutionized by innovations such as wearable technology, telemedicine, health apps, and remote patient monitoring. Benefits of these digital health technologies include improved accessibility, convenience, and individualized healthcare options. Digital health technologies may be able to reach more people and close healthcare access gaps as smartphones and internet connectivity become more widely used. The capabilities of digital health technologies are further enhanced by the combination of artificial intelligence (AI) and data analytics, enabling predictive and preventive healthcare. As healthcare systems adopt tech-driven solutions to enhance patient outcomes and lower healthcare costs, the market for digital health technologies is anticipated to expand further.

Restraints/Challenges

• Limited Access to Technology Limits the Market Growth

In some places, access to smartphones and other mobile devices may be restricted due to issues such as affordability or availability. Patient use of wearables or mobile health applications designed to support remote monitoring and self-care may therefore be challenging. Accessing digital health technologies may also be difficult if there is poor internet connectivity. It may be difficult for patients and healthcare professionals to access telemedicine services or share health data remotely due to a lack of internet infrastructure in rural or remote areas. This could restrict the applications of digital health and make it more difficult to treat patients in these regions.

• Limited Regulatory Framework Limits the Growth

The market for digital health technologies is significantly constrained by the restrictive regulatory environment. Regulations and standards for the use of digital health technologies are still being developed by regulatory bodies because the market is still relatively young. Through the uncertainty this causes, it may be difficult for businesses to navigate the regulatory environment, which could cause delays in product development and market entry. Furthermore, Concerns about the security and privacy of data may also arise in the absence of regulatory oversight. As a result, the market for digital health technologies is significantly constrained by the lack of adequate regulatory oversight. Efforts are being made to address this problem and encourage regulatory oversight and standardization.

This global digital health market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the global digital health market, contact data bridge market research for an analyst brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In 2021, the development of its digital therapeutic platform will be funded by USD 2.3 million raised by health technology provider Neuroglee. Early-stage Alzheimer's patients benefit from the use of this digital therapeutic software. With a clinician's prescription, patients can access all of the cognitive tasks and exercises in the new digital therapy software, NG-001, which facilitates treatments and medications
• In 2021, MagnifEye is a sophisticated smartphone software app that uses deep machine learning artificial intelligence to automate precise measurements. It was developed by Sensyne Health Plc, a Clinical AI technology company

Global Digital Health Market Scope

The global digital health market is segmented on the basis of technology, delivery mode, components, application and end-user. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the Users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Technology

• Tele Healthcare
• mHealth
• Health Analytics
• Digital Health Systems

Delivery Mode

• On-Premise
• Cloud-Based

Components

• Software

• Services
• Hardware

Application

• Cardiology
• Diabetes
• Neurology
• Sleep Apnea
• Oncology
• Others

End-User                                       

• Healthcare Providers
• Healthcare Payers
• Pharmaceutical Companies
• Other

Global Digital Health Market Regional Analysis/Insights

The global digital health market is analysed and market size insights and trends are provided technology, delivery mode, components, application and end-user as referenced above.

The countries covered in the global digital health market report are U.S., Canada and Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America

North America dominates the global digital health market due to their advanced technological infrastructure and high adoption of smart city initiatives, strong presence of major players in the market and rising number of research activities in this region.   

Asia-Pacific is expected to witness significant growth in the global digital health market during the forecast period of 2023 to 2030 due to of rapid urbanization, increasing infrastructure development, and the adoption of advanced technologies in countries such as China, Japan, and India.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers Used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Global Digital Health Market Share Analysis

The global digital health market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the company’s focus. Related to global digital health market.

Some of the major players operating in the global digital health market are:

• Allscripts Healthcare LLC (U.S.)
• BioTelemetry Inc. (U.S.)
• Cerner Corporation (U.S.)
• Cisco Systems Inc (U.S.)
• Koninklijke Philips NV (Netherlands)
• McKesson Corporation (U.S.)
• General Electric Company (U.S.)
• AT&T Inc. (U.S.)
• Athenahealth Inc. (U.S.)
• EClinicalWorks (U.S.)
• iHealth Lab Inc. (U.S.)
• Qualcomm Technologies Inc. (U.S.)

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