Increased Indulgence in Smartphones Drives the Demand for Fitness Apps Market

The global fitness app market has expanded due to more people using smartphones. The Mobile Economy Survey 2018 predicts that by 2025, smartphone usage will increase from 57.0% in 2017 to 77.0%. Additionally, the Mobile Economy 2018 report predicts that by 2025, there will be 5.9 billion unique mobile subscribers. Further, the growing popularity of wearable technology, such as the Fitbit and Apple Watch, will support market expansion.

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Data Bridge Market Research analyses that the Fitness App Market is expected to grow at a CAGR of 26.1% in the forecast period of 2022 to 2029 and is expected to reach USD 46.94 billion by 2029 from USD 1.10 billion in 2021.

The rapid surge in the Adoption of Fitness Gears Is Expected to Drive the Market

The prevalence of health problems and an increase in sedentary behavior have increased the use and uptake of fitness monitoring apps in the modern world. Due to their hectic schedules, people tend to sit still more often, which can cause difficulties, including obesity, diabetes, and cardiovascular disease. Therefore, these fitness apps and fitness equipment track users' vital signs like their pulse, heart rate, and sleep to give working people real-time information. As a result, it contributes to reducing health problems like asthma or heart attacks. Additionally, manufacturers' introduction of cost-effective and sophisticated wearable medical gadgets has enhanced exercise equipment's popularity. The large variety of wearable medical devices is crucial in identifying vital sign changes and the serious problems often accompanied by user's health. Thereby, the increasing adoption of fitness gear is anticipated to drive the growth of the global fitness app market.

Report Scope and Market Segmentation

Segment Analysis:

The global fitness app market is categorized into eight notable segments based on product, type, application, therapeutic area, mode of purchase, end user and distribution channel.

• On the basis of product, the global fitness app market is segmented into care management apps, vital sign monitoring apps, health and wellness apps, women health apps, medication management apps, consultancy apps and others. The health and wellness apps segment is expected to dominate the market with a market share of 64.93% as the hectic lifestyle and the emergence of COVID-19 has led people to take care of their health more which will drive the segment growth.
• On the basis of type, the global fitness app market is segmented into connected apps and in-built devices apps. The connected apps segment is expected to dominate the market with a market share of 59.36% due to the growing aging population, changing lifestyles, and rising health concerns.
• On the basis of application, the global fitness app market is segmented into tracking, training, fitness games, and others. The tracking segment is expected to dominate the market with a market share of 70.84% because regular reminder boosts motivation levels and with a fitness tracker, one can keep track of its physical activity daily.
• On the basis of therapeutic area, the global fitness app market is segmented into nutrition, sleep disorders, diabetes, respiratory, cardiovascular, ophthalmology, audiology, dermatology & skin cancer and others.

Nutrition segment is expected to dominate the fitness app market

Nutrition segment is expected to dominate the market with a market share of 26.95% due to the rise in awareness regarding eating healthy and the importance of consumption of right nutrition.

• On the basis of mode of purchase, the global fitness app market is segmented into subscription based and non-subscription based.

Subscription based segment is expected to dominate the fitness app market

Subscription based segment is expected to dominate the market with a market share of 70.66% as it provides customized plans, workout routines, diet charts among others. Such advantages are increasing the growth potential of the subscription-based segment.

• On the basis of end user, the global fitness app market is segmented into providers, home healthcare and others. The providers segment is expected to dominate the market with a market share of 33.78% due to an increase in the number of healthcare centers worldwide.
• On the basis of distribution channel, the global fitness app market is segmented into third party distributors and direct tender. The third party distributor segment is expected to dominate the market with the market share of 70.92% because of overall control over sales.

Major Players

Data Bridge Market Research recognizes the following companies as the major fitness app market players in fitness app market are FITNESS22 LTD (U.S.), Jefit, Inc. (U.S.), MyFitnessPal, Inc. (U.S.), Fitbit LLC. (U.S.), Calm (U.S.), Headspace Inc. (U.K.), Firsthand Technology Inc. (U.S.), komoot GmbH (U.S.), Freeletics GmbH (Germany), YAZIO (Germany), Lifesum AB (Sweden), Leap Fitness group (U.S.), ASICS DIGITAL, INC. (U.S.), STRONG FITNESS PTE LTD. (Singapore), AZUMIO (U.S.)

Market Development

• In 2020, Apple announced the release of Fitness+, bringing a studio-style workout to iPad and iPhone customers and intelligently incorporating a tailored and immersive experience. This new software teaches novices the fundamentals of HIIT, strength, core, and yoga while also providing heart rate data. Moreover, this software offers features for cycling and treadmill workouts.
• In 2020, Fitbit LLC updated its OS 5.1 software and included new capabilities to the Fitbit Sense and Fitbit Versa 3. With more options to monitor SpO2 levels to this product update, users may now better manage their well-being. This upgrade gave customers access to brand-new, cutting-edge products and assisted the business in bolstering its current product line.

Regional Analysis

Geographically, the countries covered in the paint protection film market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America

As per Data Bridge Market Research analysis:

Asia-Pacific is the dominant region in fitness app market in the forecast period 2022 - 2029

Asia-Pacific is dominating due to the internet and cell phones' growing popularity. In terms of market share and revenue, Asia-Pacific will continue to rule the fitness app market, and this dominance will only grow over the course of the forecast period. China is a market leader with the fastest growth in the market and health and wellness sector due to increased product development and consumer awareness.

North America is estimated to be the fastest-growing region in fitness app market in the forecast period 2022 - 2029

North America is expected to grow the global fitness app market due to the region's residents' growing concern about their health. Additionally, the United States is the dominant nation due to the region's high technology penetration rate.

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