U.S. Surgical Visualization Products Market – Industry Trends and Forecast to 2030

U.S. Surgical Visualization Products Market Analysis and Size

The rising number of ophthalmology, gynecology, urology, dentistry, and reconstructive surgeries have carved the way for the growth of surgical visualization products. Surgical visualization products are the systems that are generally used in operating rooms during surgical procedures. Doctors and surgeons use surgical visualization products to diagnose or operate procedures efficiently to receive better outcomes.

Data Bridge Market Research analyzes that the U.S. surgical visualization products market, which was USD 751.67 million in 2022, would rocket up to USD 1658.75 million by 2030, and is expected to undergo a CAGR of 10.40% during the forecast period. “Light sources” segment is expected to dominate the product type segment of the market owing to the increasing number of ophthalmology, gynecology, urology, dentistry, and reconstructive surgeries.

In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include depth expert analysis, patient epidemiology, pipeline analysis, pricing analysis, and regulatory framework.

U.S. Surgical Visualization Products Market Scope and Segmentation

Market Definition

Surgical visualization products can be defined as devices that provide surgeons with better visualization of the surgical site. These systems include two movable arms and a viewing platform mounted on the distal end of the first moving arm.

U.S. Surgical Visualization Products Market Dynamics

Drivers

• Rising number of surgeries

A growing number of surgical procedures is directly influencing the demand for medical instruments that offer more precision and emerging technologies, such as wide-angle illumination, red reflex illumination, and Augmented Reality (AR) microscopy. This is expected to carve the way for market growth.

• Research and development proficiencies

Rising expenditure for research and development proficiencies especially in the developed and developing economies pertaining to medical instruments and devices will further create lucrative market growth opportunities. Research and development proficiencies being conducted to develop medical instruments are also expected to drive market growth rate.

• Increasing demand for minimally invasive surgeries

Minimally invasive surgical procedures have gained significant popularity due to their benefits such as smaller incisions, reduced scarring, shorter hospital stays, and faster recovery times. Surgical visualization products, such as high-definition cameras, monitors, and endoscopes, play a crucial role in enabling surgeons to visualize the surgical site with clarity and precision during these procedures.

Opportunities

• Technological advancements in surgical visualization systems

 The continuous advancements in imaging technologies, including high-definition and 3D visualization systems, have enhanced the quality of images and videos captured during surgeries. These advancements have improved surgical outcomes, increased accuracy, and allowed surgeons to perform complex procedures more effectively. Surgeons are increasingly adopting advanced surgical visualization products to enhance their visualization capabilities.

• Increasing investment in healthcare infrastructure

Governments, healthcare organizations, and private investors invest significantly in infrastructure development. The construction of advanced surgical facilities equipped with state-of-the-art surgical visualization systems is driving the demand for these products. The expansion of healthcare facilities, such as hospitals and Ambulatory Surgical Center, is expected to propel market growth.

Restraints/Challenges

• High cost of surgical visualization products

Advanced surgical visualization systems and equipment can be expensive to procure and maintain. The high cost of these products poses a significant barrier, particularly for smaller healthcare facilities and clinics with limited budgets. The cost factor can limit the adoption of surgical visualization products, especially in resource-constrained settings.

• Limited reimbursement coverage

Reimbursement policies and coverage for surgical visualization products may vary, leading to uncertainties in reimbursement and financial viability for healthcare providers. Insufficient reimbursement rates or lack of coverage procedures involving surgical visualization products can discourage healthcare facilities from investing in these technologies.

The U.S. surgical visualization products market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyzes opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on this market, Contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In February 2021, Laborie Medical Technologies, in Partnership with Urotronic Inc., announced the completion of the first optilume procedure in Europe. The company stated that technology for use in urethral strictures and benign prostatic hyperplasia was granted CE Mark approval
• In October 2020, Surgical Optics launched CLEARlog, which is an app designed to analyze clinical outcomes of Cataract and RLE surgery. The company said this will help surgeons quickly and efficiently record and analyze their cataract and RLE practice patterns and clinical outcomes.

U.S. Surgical Visualization Products Market Scope

The U.S. surgical visualization products market is segmented on the basis of product type, application, and end-user. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

• Light sources
• Displays and monitor
• Endoscopic cameras
• Camera Heads
• Video Recorders and processors
• Video convertors
• Accessories

Application

• ENT Endoscopy
• Laparoscopy
• Gastroscopy
• Obstetrics/Gynaecology Endoscopy
• Arthroscopy
• Urology Endoscopy
• Others

End-User

• Hospitals
• Specialty Clinics
• Diagnostic Imaging Centers
• Ambulatory Surgical Centers

U.S. Surgical Visualization Products Market Regional Analysis/Insights

The U.S. surgical visualization products market is analyzed and market size insights and trends are provided by product type, application, and end-user as referenced above.

The country covered in the U.S. surgical visualization products market report is U.S.

The country section of the report also provides individual market-impacting factors and changes in regulation in the market domestically that impact the current and future trends of the market. Data points like downstream and upstream value chain analysis, technical trends, Porter's five forces analysis, and case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Healthcare Infrastructure Growth Installed Base and New Technology Penetration

The U.S. surgical visualization products market also provides you with a detailed market analysis for every country's growth in healthcare expenditure for capital equipment, installed base of different kinds of products for the market, the impact of technology using lifeline curves and changes in healthcare regulatory scenarios and their impact on the market. The data is available for the historic period 2015-2020.

Competitive Landscape and U.S. Surgical Visualization Products Market Share Analysis

The U.S. surgical visualization products market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the U.S. surgical visualization products market are:

• Novartis AG (Switzerland)
• Smith & Nephew (U.K.)
• Medtronic (U.S.)
• Laborie (Netherlands)
• ACUTRONIC Medical Systems AG (U.S.)
• Stryker (U.S.)
• Olympus Corporation of the Americas (U.S.)
• Boston Scientific Corporation (U.S.)
• B. Braun Melsungen AG (Germany)
• SonoScape Medical Corp (U.S.)
• KARL STORZ (Germany)
• HOYA Corporation(Japan)
• CONMED Corporation(U.S.)
• Cook Group (U.S.)
• Richard Wolf GmbH (Germany)
• Zowietek Electronics, Ltd (China)
• ACUTRONIC Medical Systems AG (Switzerland)
• Optomi (U.S.)
• Johnson & Johnson Services, Inc (U.S.)
• FUJIFILM Corporation (Japan)

SKU-31013