Global Natural Food Colors and Flavors Market – Industry Trends and Forecast to 2029

Natural Food Colors and Flavors Market Analysis and Size

Superfood's high functionality, combined with the positive perception of the term "natural," has been the primary factor driving market demand for natural food colourants. Consumers are drawn to products with simple and understandable labels, prompting food companies to choose food colouring over other industry alternatives.

Data Bridge Market Research analyses that the natural food colors and flavors market was valued at USD 1.54 billion in 2021 and is expected to reach the value of USD 2.53 billion by 2029, at a CAGR of 6.40% during the forecast period of 2022-2029. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Natural Food Colors and Flavors Market Scope and Segmentation

Market Definition

Natural food colours are preparations made from foods and other edible natural source materials through physical and/or chemical extraction, resulting in the selective extraction of pigments relative to nutritive or aromatic constituents. They are widely used in beverages, meat products, fruits and vegetables, bakery and confectionery, oil and fat, dairy and frozen products, and so on.

Global Natural Food Colors and Flavors Market Dynamics

Drivers

• Inclination of adoption in food and beverage industry

Natural food colours are used to flavour beverages and juices, as well as bakery and confectionary items. The growing demand for natural food colours in the food and beverage industries is propelling the market forward. Furthermore, as the world's population grows, there is a greater demand for healthy and natural food products that contain fewer or no artificial colours, preservatives, or additives.

• Advancement and expansion of technologies in food and beverage industry

Furthermore, changing consumer dietary preferences have a significant impact on the market. People's changing lifestyles, the adoption of advanced technologies such as microencapsulation and nano encapsulation, an increase in the demand for functional food, an increase in the number of health conscious consumers, an improved standard of living combined with an increase in health consciousness, an increase in shelf life as well as product appeal, and rising occurrences of obesity and diabetes are driving demand for natural food colours and flavours.

Opportunity

• High penetration of convenience food

Rapid growth in global processed and packaged food demand due to an increasing preference for convenient and healthy food products is expected to drive market growth. Furthermore, from 2022 to 2029, the development of advanced technologies to tap niche markets, such as reducing capsule size and increasing bioavailability, as well as government support and improving economic conditions in developing countries, will create new opportunities for the natural food colors and flavors market.

Restraints

• High cost and lack of awareness

However, the high cost of encapsulated ingredients, which is preventing mass commercialization, is expected to slow market growth. Lack of market commercialization due to stringent regulations will pose a market challenge for the food color encapsulation market during the forecast period.

This natural food colors and flavors market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the natural food colors and flavors market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

COVID-19 Impact on Natural Food Colors and Flavors Market

Consumers' desire to know where their food comes from has been heightened by the COVID-19 pandemic, while food affordability remains a major concern for consumers worldwide. Furthermore, consumer demand for locally produced food has increased as a result of their fear of becoming infected as a result of consuming more imported products with unknown and unspecified ingredient origins. This has benefited both new private label food industry entrants and local manufacturers of natural colourants. As the world's scientific and medical communities recommend the use of nutraceuticals to improve health and immunity, which benefits the natural food colourant industry, the situation generates ongoing demands to suppress and, eventually, stifle the global COVID-19 pandemic.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Development

• In January 2021, GNT Group introduced EXBERRY® Shade Pink - OD, a new pink shade colouring agent developed for use in fat-based applications, under its EXBERRY® brand. It also comes in red, yellow, orange, blue, and green colours.
• In October 2020 Chr. Hansen Natural Colors established an R&D centre in Montpellier, France, to augment the pigment, formulation, and application capabilities, with the goal of introducing new natural colour solutions, particularly for green, blue, and brown hues.
• In September 2019 Givaudan SA completed the acquisition of Naturex, one of the leading natural ingredient companies, to supplement its capabilities with a strong portfolio of plant extracts and natural ingredients in the food and beverage, nutrition and health, and personal care sectors.

Global Natural Food Colors and Flavors Market Scope

The natural food colors and flavors market is segmented on the basis of type, source, form, solubility and application. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Carmine
• Anthocyanins
• Caramel
• Annatto
• Carotenoids
• Chlorophyll
• Spirulina
• Turmeric
• Beet
• Others

Source

• Plant
• Animal

Form

• Powder
• liquid

Solubility

• Water
• Dye

Application

• Bakery & Confectionery
• Beverages
• Dairy & Frozen Products
• Meat Products
• Oil & Fat
• Fruits & Vegetables
• Others

Natural Food Colors and Flavors Market Regional Analysis/Insights

The natural food colors and flavors market is analysed and market size insights and trends are provided by country, type, source, form, solubility and application as referenced above.

The countries covered in the natural food colors and flavors market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America leads the natural food colors and flavors market due to the expansion of the various end product markets in this region.

Asia-Pacific is expected to grow at a significant rate from 2022 to 2029, owing to a thriving food industry, rising disposable income, and rising urbanisation.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Natural Food Colors and Flavors Market Share Analysis

The natural food colors and flavors market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to natural food colors and flavors market.

Some of the major players operating in the natural food colors and flavors market are:

• ADM (U.S.)
• Sysco Corporation (U.S.)
• Conagra Foodservice, Inc. (U.S.)
• Royal Ridge Fruits (U.S.)
• Capricorn Food Products India Ltd. (India)
• ALFA LAVAL (Sweden)
• Tricom Fruit Products Limited (India)
• Capuzzo S.r.l. (Italy)
• Freudenberg Group (Germany)
• Saraf Foods Ltd (India)
• Mysore Fruits (India)
• Rhodes Food Group (South Africa)
• Del Monte (U.S.)
• MANDAR FOOD PRODUCTS (India)
• AOHATA CORPORATION. (Japan)
• Reid Produce Co. (U.S.)
• Speyfruit Ltd. (U.K.)
• PACIFIC COAST FRUIT COMPANY (U.S.)
• Washington Fruit & Produce Co (U.S.)

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